Caleres
Founded in 1878, Caleres, originally known as Brown Shoe Company, is a global footwear company comprised of some of the world's most loved brands including Famous Footwear, Sam Edelman, Naturalizer, Dr. Scholl's, and Allen Edmonds and many more. Caleres' legacy includes 145+ years of craftsmanship, a passion for fit with a mission to inspire people to feel great...feet first.
Join our dynamic and thriving footwear company as a Specialist, Marketing- PR & Social in St. Louis, MO where you'll have the opportunity to make an impact and shape the future of our renowned brands. If you have a passion for fashion, are eager to learn and have an eye for detail, this is the perfect role for you! As a member of our team, you'll be part of a company that values results, caring and learning.
What will you be doing?
- Guide & Collaborates: Guide team in implementing, optimizing and tracking results of all social media efforts - paid and organic. Collaborate with Planning on developing vendor-funded social programs. Collaborate with outside agencies on PR, influencer and paid media execution.
- Lead: Lead strategy on integrating social platforms into other customer engagement touch points. Develop social media strategies for Naturalizer & Ryka. Lead social innovation by expanding Naturalizer & Ryka's social footprint into new/relevant social platforms, as well as developing ground-breaking social media programs.
- Manage: Manage relationships with influencers and influencer agencies, and organize all incoming influencer content to be executed across social and paid platforms. Serves as the core social media contact for Naturalizer & Ryka.
- Partnership: Collaborate with cross-departmental teams to develop the social strategies, calendars and promotions that align with Naturalizer & Ryka's overall brand strategies. Responsible for weekly measurement and analysis of core business metrics; must prepare, analyze and present weekly status reports to senior leadership.
- Our Shoe Discounts: No matter your style, we've got your perfect fit covered with a 30% Associate Discount across Famous Footwear and Caleres brands
- Benefits that Start Day One: To learn more details about our total rewards including 401k, health benefits and PTO, visit yourcaleres.com
- Get Paid When You Want: Access your money as you earn it and request your earnings before payday
- Mental Wellness: Your mental health is important to us, and we offer free, 24/7 confidential support and resources through CompPsych EAP for eligible associates
- Relaxed Dress Code: At Caleres, we believe that the right shoes can take you anywhere, and your authentic self is always in style. Feel free to leave your professional attire in the back of your closet!
- Site Perks: Full access to our onsite gym, Starbucks, Grab and Go Market, and free parking located in the convenient area of downtown Clayton, MO
- Bachelor's degree preferred
- 2-4 years' experience in affiliated PR/Social/Marketing fields
- Retail or wholesale marketing experience
- Strong partnering, problem solving, analytical skills and multi-tasking skills
- Microsoft Office Products
Caleres is an Equal Opportunity Employer by choice. We believe our company should be as diverse as the consumers we serve. We seek and engage talented individuals from all backgrounds, ethnicities, genders, lifestyles, and belief systems.
Caleres is invested in our Associates. We regularly review our pay matrices and update appropriately based on need. Starting pay is determined by several factors, including relevant skills, qualifications, and experience. The actual pay will equal or exceed the required minimum wage applicable to the job location. Please visit yourcaleres.com to review all associated benefits.
Fraudulent Recruiting Disclaimer: Please beware of fraudulent recruiting. Legitimate Caleres, contacts will use @caleres.com email address. We do not request money, checks, equipment orders, or sensitive personal data during the recruitment process. If you have been asked for any of the above, or believe you have been contacted by someone posing as a Caleres employee, please refer to our fraudulent recruiting statement found here: https://www.caleres.com/careers/be-aware-of-recruiting-fraud