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Uplift People Consulting

Regional Marketing Manager, Americas

Uplift People Consulting, Arlington, Virginia, United States, 22201

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About Uplift

Uplift is a dynamic agency specializing in global talent search, covering EMEA, LATAM, USA, and APAC. With successful placements in 52 countries, we combine speed and cutting-edge technology to source top executive and mid-senior talent across various functions. Our innovative approach integrates global networks, AI, and advanced recruitment tools. Beyond recruitment, we engage with our audience through our podcast, newsletter, and webinars, ensuring we stay at the forefront of talent acquisition and global HR trends. About the Opportunity

Were seeking a dynamic Regional Marketing Manager to lead top-of-funnel initiatives and customer acquisition efforts across the Americas. This is a high-impact role where regional strategy meets hands-on execution - ideal for a marketing leader who thrives in fast-paced, innovative environments. As part of a globally distributed marketing team, youll spearhead localized campaigns, content distribution, and demand generation programs tailored to industrial sectors such as Steel, Cement, Pharma, Food & Beverage, and more. Your goal? Drive measurable growth by turning market insight into action. This position is fully remote in the US. What Youll Be Doing

Demand Generation: Own and execute campaigns that attract high-intent prospects and generate qualified leads across regional markets. Localized Campaigns: Shape and roll out multi-channel content strategies aligned with local buyer behavior and market nuances. Sales Alignment: Work closely with regional sales teams to co-develop pipeline initiatives and support the customer journey from first touch to close. Industry Events: Plan and deliver impactful events from executive roundtables to technical seminars that increase brand visibility and build trust. SEO & Market Reach: Strengthen online presence in key countries through search optimization and localized content. Performance Analytics: Monitor campaign metrics and make data-backed adjustments to optimize outcomes and ROI. Market Intelligence: Keep a pulse on competitors and industry trends to continuously refine positioning and tactics. Vertical Specialization: Customize messaging and marketing strategies to deeply resonate with decision-makers in target sectors like Aluminum, Paper, Tyres, and others. What You Bring

Experience: 5+ years in B2B marketing, demand generation, or business development - ideally within manufacturing, industrial tech, or AI / IoT sectors. Digital Savvy: Strong grasp of SEO, content strategy, and digital lead generation techniques. Event Execution: Hands-on experience managing B2B events, including executive briefings, industry roundtables, or technical workshops. Analytical Mindset: Comfortable interpreting marketing KPIs and campaign performance data to improve impact. Cross-Team Collaboration: Proven ability to partner with sales and marketing teams to drive shared goals. Tech Stack: Familiarity with CRM and marketing automation platforms (e.g. HubSpot, Salesforce, or similar tools). Education: Bachelors degree in Marketing, Communications, Business, or related discipline. A Masters degree is a plus. Why This Role Stands Out

Join a globally scaling tech company at the forefront of industrial transformation. Enjoy autonomy and ownership while being supported by a collaborative international team. Make a direct impact on business growth in a role that blends creativity with commercial acumen. Be part of a people-first culture where innovation, respect, and inclusion are non-negotiables. Uplifts Commitment to Diversity and Inclusion

At Uplift, we are committed to fair and equal experience for all employees and applicants, supporting the principles of Equal Opportunity Employment. We value the diverse talents and perspectives of individuals from all backgrounds, including minorities, women, and people with disabilities. We focus on creating opportunities for growth and advancement based on each persons qualifications and performance. We are passionate about uplifting people's lives and fostering an inclusive environment where everyone is valued, regardless of race, religion, color, national origin, citizenship status, sex, sexual orientation, gender identity and expression, genetic information, marital status, age, or disability. At Uplift, everyone is welcome.

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