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Edlink

Edlink is hiring: SEO & Content Marketing Manager in Austin

Edlink, Austin, TX, United States, 78716

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SEO & Content Marketing Manager | On-Site in Austin

Who We Are

Edlink takes on some of the toughest problems in educational technology. We help turn bad data into good data to make it fast and easy for learning platforms to integrate with school data systems. Our API helps over 60 million people at 5,000 districts & universities get access to the various learning platforms they use.

We're a small startup located in Austin, Texas (26 team members), but growing fast. We’re high-performing, and we tackle the problems that nobody else wants to take on. The ideal candidate will not just be an employee; they will be among the first few hires and will have the opportunity to contribute massively to the growth and direction of the organization as a whole.

If you're passionate about content marketing and eager to make a significant impact in the educational technology sector, we'd love to hear from you.

Who You Are

  • 3-5+ years of experience in SEO and content marketing OR social media management.

  • Strong understanding of social media platforms, SEO best practices and tools (i.e. Google Search Console, Screaming Frog, SEMrush/Ahrefs, PageSpeed Insights, schema validators).

  • Excellent writing and editing skills, with the ability to convey complex technical information clearly.

  • Solid understanding of crawlability, indexation, structured data, site architecture, and Core Web Vitals.

What You’ll Be Up To

You’ll lead our SEO initiatives, produce high-quality content writing (including technical writing), and manage our social media presence. The ideal candidate will have a proven track record in these areas and be passionate about enhancing our brand's visibility and engagement.

  • SEO Management: Develop and implement effective SEO strategies to improve organic search rankings and drive website traffic.

  • Content Creation: Produce engaging and informative content, including technical documentation, blog posts, and articles, tailored to our target audience.

  • Tool Ownership: Manage and get the most out of SEO tools (GSC, Screaming Frog, Ahrefs/SEMRush, schema validators).

  • Social Media Management: Oversee and execute social media strategies to enhance brand awareness and engagement across various platforms.

  • Performance Analysis: Monitor and analyze content performance metrics, providing insights and recommendations for continuous improvement.

Success in This Role Looks Like

  • Improved crawl efficiency: search bots access all important content easily.

  • Healthier indexation: no duplicate or unwanted pages in the index.

  • Increased Core Web Vitals scores and reduced load times.

  • Stronger organic search visibility, driving more qualified traffic.

Who This Role is Perfect For

  • Miss being around someone other than your plants, pets and family every day? We're an in-office team only hiring in-office roles.

  • Tired of selling something you don't believe in? Edlink is solving the hardest data problems in edtech and by doing so we make teachers and student's lives easier.

  • Have a "non-traditional" background? Maybe you didn't go to college. Maybe you haven't worked in awhile. Maybe your most recent work experience doesn't translate well to a resume. We don't care.

What You’ll Get

Working at an early-stage startup is like getting an MBA. You'll get lots of attention, have lots of responsibility and also lots of autonomy.

  • $70K – $90K D.O.E. + equity (.2% - .5%)

  • Stock options from day one

  • Unlimited PTO

  • Weekly team lunches

  • No bureaucracy

  • Flexible working hours

  • Health, Dental, and Vision Insurance Options

  • Paid Parental Leave

Know someone that might be interested?

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