McAfee
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Join to apply for the Creative Director role at McAfee
Role Overview
We are seeking a dynamic and experienced Creative Director to join our team to lead our Brand Design and Creative Services team. As we embark on a brand and consumer-first marketing transformation, this role will play a critical role in driving our marketing efforts and in redefining McAfee to consumers. This role reports to the CMO.
Job Title
Creative Director
Role Overview
We are seeking a dynamic and experienced Creative Director to join our team to lead our Brand Design and Creative Services team. As we embark on a brand and consumer-first marketing transformation, this role will play a critical role in driving our marketing efforts and in redefining McAfee to consumers. This role reports to the CMO.
This is a Hybrid position located in either San Jose, CA or Frisco, TX. You will be required to be onsite on an as-needed basis, typically 1 to 6 times a month. We are only considering candidates within a commutable distance to one of the two locations and are not offering relocation assistance at this time.
About The Role
Own McAfee’s visual identity, partnering with Brand Marketing to translate our brand promise to consumers into a powerful core logo and overall design system
Ensure that our design framework and architecture is comprehensive and cohesive to enable activation across all touchpoints both consistently and uniquely based on the audience/platform
Develop award-winning creative campaigns for McAfee with internal teams and agency partners, bringing the brand to life in new and powerful ways to our consumers
Develop 360° upper funnel, mid funnel, and lower funnel video and digital marketing campaigns, considering stakeholder briefs and insights
Tailor team structure and strategy to an understanding of format and functional needs to drive the greatest impact across a variety of marketing channels and audiences, encompassing social, communications, email, campaign and partner needs
Build and nurture a team of diverse designers (graphic, production, motion, etc.) and video producers who can bring the brand and stakeholder vision and strategy to life
Act as a brand steward to ensure our design identity is properly understood and implemented across and outside of the organization- including existing and prospective employee branding, across our partner ecosystem, and throughout our communication channels
Demonstrate thought leadership and early adoption of AI and other efficiency tools to enable greater productivity and more agile and expansive testing and optimization
Balance a design led point of view with the flexibility to deliver against stakeholder needs that may require creative solutions
Prioritize design resourcing and initiatives based on impact to the business, consistently testing and revising as core organization prioritize shift
About You
10+ years leading powerful creative campaigns and design teams
Deep experience in creative strategy, creative direction, concept development and execution across upper, mid and lower funnel campaigns
Ability to direct photography and video shoots, with prior onsite and post-production experience.
Growth mindset eager to embrace new tools and platforms to enable a strategy vs. production-oriented team culture and operating mode
Experience managing creative agency partners and freelancers to ramp up and down based on seasonality and campaign cycles
Proven impact implementing design and AI tools to drive incremental value and impact
Ability to assess and communicate the impact of operational and structural improvements
Strong collaboration skills, able to work effectively across multiple teams and disciplines
Experience within scaled cross channel, global businesses
Experience working on/with digital products and services a plus
Company Overview
McAfee is a leader in personal security for consumers. Focused on protecting people, not just devices, McAfee consumer solutions adapt to users’ needs in an always online world, empowering them to live securely through integrated, intuitive solutions that protects their families and communities with the right security at the right moment.
Company Benefits And Perks
We work hard to embrace diversity and inclusion and encourage everyone at McAfee to bring their authentic selves to work every day. We offer a variety of social programs, flexible work hours and family-friendly benefits to all of our employees.
Bonus Program
401k Retirement Plan
Medical, Dental, Vision, Basic Life, Short Term Disability and Long-Term Disability Coverage
Paid Parental Leave
Support for Community Involvement
14 Paid Company Holidays
Unlimited Paid Time Off for Exempt Employees
96 Hours of Sick Time and 120 Hours of Vacation for Non-Exempt Employees Accrued Each Year
We're serious about our commitment to diversity which is why McAfee prohibits discrimination based on race, color, religion, gender, national origin, age, disability, veteran status, marital status, pregnancy, gender expression or identity, sexual orientation or any other legally protected status.
The starting pay range for this position is $161,500.00-$265,330.00. McAfee takes into consideration an individual’s skillset, experience and location in making final salary determinations. For further details, please discuss with the Talent Acquisition Partner.
Please click here to view and download the Job Applicant Privacy Notice, which applies to all McAfee job applicants who are residents of the state of California.
Seniority level Seniority level Director
Employment type Employment type Full-time
Job function Job function Design, Art/Creative, and Information Technology
Industries Computer and Network Security
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In Summary: The Creative Director will lead our Brand Design and Creative Services team . This is a Hybrid position located in either San Jose, CA or Frisco, TX . This role reports to the CMO. You will be required to be onsite on an as-needed basis, typically 1 to 6 times a month .
En Español: Estamos buscando un director creativo dinámico y experimentado para unirse a nuestro equipo para liderar nuestro equipo de Diseño de Marca y Servicios Creativos. A medida que nos embarcamos en una transformación del marketing por marca y el consumidor primero, este papel desempeñará un papel crítico en impulsar nuestros esfuerzos de comercialización y redefinir McAfee a los consumidores. Este rol reporta al CMO. Desarrollar campañas creativas galardonadas para McAfee con equipos internos y socios de agencia, dando vida a la marca en formas nuevas y poderosas para nuestros consumidores. Transformar nuestro logotipo central superior, mediano e inferior del embudo en un potente logotipio básico y sistema de diseño general Asegurar que nuestro marco y arquitectura de diseños sean integrales y cohesivos para permitir la activación en todos los puntos de contacto tanto consistentemente como exclusivamente basados en el público/plataforma desarrollar campanas creadoras premiadas para MacAfee junto con equipos interiores y partners de agencias, llevando a cabo la marca de manera nueva y poderosa para nuestros clientes 360o alto funnel, medio funnel y bajo funnel vídeo y sistemas de marketing digital, teniendo en cuenta breves ideas y conocimientos más profundos La estructura y estrategia del equipo de diseñar se adaptan al formato y las necesidades funcionales para impulsar la prueba de impacto a través de una variedad de canales y audiencias, abarcando redes sociales, correos electrónicos, asociaciones tempranas y proyectos directos, así como desarrollar una estrategia de desarrollo creativa basada en medios de comunicación y tecnología avanzada (conceptos de diseñación de imagen, mediana, media, medianos funnels y inferiores) Conforme a 10 años, mejorar nuestra visión de negocio, comprendiendo adecuadamente nuestras capacidades y eficiencia y capacidad de trabajo, mejorando a través del enfoque de otras partes interesadas en la creación y la producción de productos y desarrollo de empresas, incluyendo la mejora de la productividad y la aplicación de las iniciativas de la acción de la empresa y la gestión de video-proyecto y la planificación, así sucesividad, y la implementación de una mayor eficacia eficiente y la utilización de las tecnologías de las acciones de desarrollo de la organización y la innovación, así mismo, lo cual puede ser capaz de lograrse mediante la ampliación de crear y aumentar a nivel de sus esfuerzos y la capacidad de los proveedores a medida y de los productores y de proyectadores y ejecutivos y de potenciales, así, y de desarrollando a partir de una perspectiva y de la generalización de las actividades de una experiencia y de una vez en adelante. 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Centrada en proteger a las personas, no solo dispositivos, soluciones de McAfei se adaptan a las necesidades de los usuarios en un mundo online, les permite vivir auténticamente ofreciendo beneficios familiares integrados e intuitivos que protegen sus familias y comunidades a través de programas flexibles de seguridad. Programa Bonus 401k Plan de Jubilación Médico, Dental, Visión, Vida Básica, Discapacidad a corto plazo y Cobertura por Incapacidad de Largo Término Aseguramiento del Período Parental Pagado para la Involucración Comunitaria 14 vacaciones pagadas de empresa Oportunidades ilimitadas pagadas Para los empleados exentos 96 Horas de Enfermedad y 120 horas de Vacanza para los Empleados No Exemptos acumulados Cada año Nos tomamos en serio nuestro compromiso con la diversidad Por lo que McAfee prohíbe discriminación basada en raza, color, religión, género, origen nacional, edad, discapacidad, estatus veterano, estado matrimonial, embarazo, expresión sexual o identidad o cualquier otro estatus legalmente protegido. El rango de pago inicial para este puesto es $161,500.00-$265,330.00. Santa Clara, CA $170,000.00-$230,000.00 hace 2 meses Pleasanton, CA $100,000.00- $165,000.00 Hace 4 días VP/Sr. Director de Marketing Coherent DSP00-ASIC Director Senior of Product Marketing (SFBAY ONLY) Redwood City , CA $185,000.00-US$220,000.00Hace 2 semanas El director senior - Digital Acquisition and Revenue Marketing (Growth) San Mateo, CA