Overview
Influential is a key leader in the Influencer Marketing space and the largest influencer marketing company in the world by revenue. Trusted by over 60% of the Fortune 500, we connect our clients with a network of over 3 million social media influencers. We are looking for team members who are excited to shape how companies engage with customers through TikTok, Instagram, Facebook, and more.
Influential is looking for an experienced Manager to join our Creator Management team. This role will implement the day-to-day creator strategy and campaign execution for Fortune 500 clients. The ideal candidate will support the campaign management team with the development and execution of creator campaigns using our proprietary technology to connect brands with our broad network of creators. This role includes full creator management, from sourcing and negotiation to content creation and day-to-day campaign oversight, with a focus on beauty and luxury beauty collaborations.
What we offer:
- Remote company - work from home!
- Competitive compensation
- Flexible time off with inclusive holiday benefits
- 401(k) matching
- An awesome collaborative work culture, a diverse team, and more!
The Ideal Candidate will
- Be accountable for the overall success of Influential's social campaigns.
- Build and execute creator strategies specific to campaigns, refine current success metrics, and introduce new success metrics.
- Support training of all aspects of planning and audience reporting, use of research tools, as well as the development of writing and presentation skills.
- Liaise between the creator management team and other key internal groups on each account (account management, research/analytics, operations) to ensure client needs are being met.
- Strategically identify talent and creators for campaigns in a way that maximizes ROI and hits brand/client KPIs.
- Manage the vetting process for talent presented to brands to ensure alignment with brand safety and campaign-specific criteria.
- Leverage data and insights to position recommended creators to clients.
- Oversee creator casting, negotiation, contracting and content management across brand campaigns.
Being a Manager, Creator Management requires
- 4+ years of experience in a digital, advertising, or creator marketing environment.
- Experience managing and coordinating projects in a fast-paced environment.
- Comfortable working in a startup environment, creating organization and processes where none may exist.
- Sourcing experience that extends beyond social; comfortable sourcing beauty creators including those in luxury beauty categories.
- Knowledge of offline and online spaces; strong understanding of the relationship between brand, media, and consumer.
- Well-versed in the creator space or strong interest in the industry, established network of managers/agents or creator contacts.
- Working knowledge of online performance tracking and brand measurement tools.
- Strong organizational skills with the ability to multitask, detail-oriented with attention to schedules and timelines, and maintenance of records and materials.
- A self-starter who loves collaboration and is open to feedback, able to work independently as well as influence cross-functional teams.
- Knowledgeable of all major social platforms (Instagram, Facebook, Pinterest, TikTok, Twitter, YouTube).
- Stay up-to-date on the latest trends and innovations in the social realm.
- Bachelor’s degree or equivalent experience.
Salary range
$80,000 - $100,000
About Influential
Influential is an AI-powered technology company and the largest influencer marketing company in the world by revenue. Leveraging a network of over 3 million social media influencers, Influential's platform powers talent discovery, brand safety, content creation, media, and measurement. We work with Fortune 500 brands and have offices in Los Angeles, NYC, and Las Vegas.
Equal Opportunity
Influential is an equal opportunity employer.