Marketing Coordinator
Are you a strategic storyteller, skilled in shaping a brand's presence through compelling marketing and communication campaigns? Do you have the vision and initiative to revamp a firm's digital presence while uniting internal teams through clear, consistent communication? Can you balance creativity with structure, managing both external visibility and internal cohesion in a growing, multi-office law firm? Is your approach to marketing and communications driven by data, innovation, and a genuine passion for connecting people to resources that change lives? Final question: When faced with a challenge, do you get excited or run away?
Tabak Law is not your typical law firm. With a national footprint and a sharp focus on Social Security Disability, Veterans' Benefits, and Workers' Compensation, they serve clients who are often navigating the most difficult chapters of their lives. The team combines deep legal expertise with empathy and tenacity advocating for those who have been overlooked, underserved, or wrongfully denied what they're owed. Led by a respected and dynamic attorney, Tabak Law is known for getting results, building trust, and showing up for the people who count on them most.
As our firm continues to grow and expand its reach, we recognize the need for a dedicated leader to guide our marketing and communications efforts. We are seeking a Marketing Coordinator who can bring vision, structure, and initiative. As a Marketing Coordinator at Tabak Law, you will play a pivotal role in expanding our impact and uniting our team. This new role reflects our growth and our commitment to internal cohesion and external visibility. You'll be the driving force behind revamping our digital presence while spearheading internal communications to keep our growing, multi-office team connected and informed. Working closely with leadership and outside vendors, you'll bridge the gap between strategy and execution, ensuring that both our staff and the communities we serve experience the best of Tabak Law.
What you'll do:
- Marketing Strategy & Campaigns: Develop and execute comprehensive marketing strategies, campaigns, and communication plans that strengthen brand visibility and client engagement.
- Website Ownership: Oversee a full revamp of the firm's website, ensuring it reflects our brand, enhances functionality, supports recruitment needs, and serves as a hub for client engagement.
- Digital Marketing & Content: Manage social media accounts, blog posts, newsletters, and digital campaigns that communicate our services and values while driving client acquisition.
- Internal & External Communications: Write and develop engaging content for both internal and external audiences. Above-average and creative writing skills are essential.
- Internal Communications: Create systems (intranet, newsletters, staff updates) to unify internal teams across multiple locations, ensuring employees are informed about new hires, events, and firm updates.
- Campaign & Event Management: Coordinate firm marketing initiatives, sponsorships, community involvement, and team-building events that strengthen both external brand presence and internal culture.
- Vendor Collaboration: Manage relationships with external marketing, web, and advertising vendors, ensuring projects are delivered effectively and aligned with firm goals.
- Analytics & Reporting: Track and analyze performance metrics across campaigns, adjusting strategies for maximum impact and ROI.
- Market Research & Innovation: Research and recommend new tools, trends, and opportunities in legal marketing to keep the firm's strategies current and effective.
- Branding and Legal Marketing Compliance: Ensure messaging aligns with Tabak Law's values and complies with legal marketing ethics standards.
- Team Collaboration: Collaborate with attorneys and leadership to support client development initiatives, business growth strategies, and event planning.
- Additional Responsibilities: Perform other related duties as assigned to support the firm's overall marketing and communication objectives.
What we're looking for:
- Experience: 35 years of experience in marketing and communications with a proven track record of managing digital campaigns, websites, and multi-channel marketing initiatives.
- Industry Knowledge: Familiarity with legal industry marketing standards and confidentiality expectations; experience in a professional services or legal environment is a plus.
- Education & Certifications: Bachelor's degree in Marketing, Communications, Public Relations, or a related field required; professional certifications in marketing, digital media, or communications preferred.
- Self-Starter Mentality: Proactive, driven, and able to take initiative without waiting for direction. Comfortable working independently and with strong personalities.
- Communication & Collaboration: Strong written and verbal communication skills for both professional and client-facing audiences. Experience building cohesive internal communication systems is a plus.
- Strategic & Analytical: Ability to assess current gaps, identify opportunities, and implement impactful solutions. Proficiency in analyzing metrics and adapting strategies.
- Technical Proficiency: Familiarity with website management, CRM tools, marketing automation, social media platforms, and content management tools.
- Personality Fit: Type A, goal-driven, resilient, and unafraid to take ownership. Must thrive in a dynamic environment and embrace the firm's values of growth, collaboration, and compassion.
- Work Environment & Physical Requirements: Ability to work onsite in a professional office setting, with prolonged periods of desk/computer work and occasional lifting of up to 25 pounds for event materials or promotional items.
Why you should work here:
- Mission-Driven Work: Be part of a firm that transforms hardship into hope, fighting for those facing life's toughest challenges.
- Collaborative Team: Work alongside dedicated professionals in a supportive, growth-focused environment.
- Culture of Growth: Join a firm committed to innovation, intentional growth, and empowering both clients and staff.
- Leadership Opportunity: This is a new role your vision and initiative will directly shape the firm's marketing and communications future.
Additional perks:
- Time Off: Generous paid time off and recognized paid holidays.
- Insurance Coverage: Employer-provided life insurance, plus short-term and long-term disability coverage.
- Health Benefits: Access to medical, dental, and vision insurance options.
- Retirement Planning: 401(k) with employer matching to support your long-term goals.
- Parental Leave: Paid parental leave to support you and your family during important life events.
At Tabak Law, your role as Marketing Coordinator is not just about driving campaigns it's about shaping the narrative of a firm committed to justice, empathy, and advocacy. This is your chance to take initiative, create systems from the ground up, and lead strategies that connect people both inside and outside of the firm. Your creativity, drive, and leadership will be the foundation for a unified team and an impactful brand presence.
Join us, and be part of building more than a law firm help us create a movement of impact and advocacy that transforms lives.