Heritage Auctions is hiring: Creative Director, Social Media Marketing in Beverl

Overview

Creative Director, Social Media Marketing at Heritage Auctions

Join a world-class team at Heritage Auctions, engaging with a global collector community and shaping the future of the auction world through bold, innovative social media strategies. Heritage is the largest US-founded fine art and collectibles auction house with offices in Dallas, New York, Chicago, Beverly Hills, London, Tokyo, Hong Kong, and a broad global footprint.

We are seeking a strategic, creative, and visionary Social Media Creative Director to lead our digital presence, guide a talented team, and collaborate across functions to make Heritage’s social channels indispensable for collectors. This role may be based in Dallas or Beverly Hills, with travel as needed.

Location: Dallas or Beverly Hills. Compensation: $150-$200K + bonus, commensurate with experience.

Essential duties & responsibilities are listed below.

Responsibilities

• Develop and execute a comprehensive social media marketing strategy across platforms (Instagram, TikTok, YouTube, LinkedIn, etc.) that supports corporate marketing objectives and grows reach, engagement, and loyalty.
• Lead day-to-day operations and manage a team of social media professionals, providing guidance, feedback, and support.
• Oversee creation of visually compelling, authentic content highlighting Heritage’s diverse categories.
• Manage the social media content calendar to ensure relevance, engagement, and timeliness.
• Develop and implement social media advertising campaigns, including budget management, targeting, and measurement.
• Collaborate with Consignment Directors for interviews with experts and consignors across categories; work with Video department to produce high-quality photo and video content optimized for social.
• Cultivate a forward-thinking, creative team culture; champion new formats, emerging platforms, and breakthrough ideas.
• Transform key cultural and auction moments into standout social campaigns.
• Partner with Public Relations and Marketing teams to align social campaigns with broader initiatives and announcements.
• Set, track, and analyze KPIs to optimize content and campaigns using data and insights.
• Stay up-to-date with social media trends and best practices; apply knowledge to enhance the organization’s strategy.
• Build relationships with influencers, customers, and partners to extend reach.
• Collaborate with other departments to ensure consistent messaging; travel to cover auctions and events as needed; be prepared for occasional travel between Beverly Hills and Dallas.

Qualifications

Education & Experience:

• Extensive experience in social media marketing, including at least 3 years in a management role.
• Proven track record of multi-platform campaigns (Facebook, Twitter/X, Instagram, LinkedIn, etc.).
• Strong analytical skills with ability to translate metrics into decisions.
• Excellent writing, communication, and leadership skills; ability to manage a team and collaborate cross-functionally.
• Interpersonal skills and strong interview abilities.
• Deep understanding of social media technologies, trends, and best practices.
• Experience with social media advertising, including budgeting, targeting, and measurement.
• Strong project management skills with ability to manage multiple initiatives.

Benefits

• Medical, Dental, Vision coverage
• Paid time off
• 401k savings plans
• Daily Pay: Access your pay when you need it

EEO

Heritage Auctions welcomes applications from women, minorities, veterans, mature workers, and persons with disabilities. EOE

Additional

• Seniority level: Director
• Employment type: Full-time
• Job function: Design, Art/Creative, and IT
• Industries: Retail Luxury Goods and Jewelry