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TalentBridge

Senior Marketing Consultant

TalentBridge, Charlotte, North Carolina, United States, 28245

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Overview

We are seeking a

Senior Marketing Consultant

to drive digital content execution and personalization strategy across enterprise platforms. This role requires advanced expertise with

Adobe Experience Cloud, content management platforms, and accessibility standards , while strategically partnering with leadership to deliver impactful customer experiences. Key Responsibilities

Lead and execute

highly complex marketing initiatives

with enterprise-wide impact Develop and influence digital content strategies across CMS platforms (SDL Tridion, AEM, WordPress) Build and manage

personalization and multi-variant testing

using

Adobe Target

or similar platforms Partner with leadership to deliver

long-term, scalable, and innovative marketing solutions Conduct

web accessibility testing

and ensure compliance with

WCAG standards Provide technical guidance through advanced knowledge of

HTML, CSS , and Adobe Experience tools (RTCDP, AEM, Target, CJA) Consult with senior leaders on

digital transformation initiatives

to optimize customer engagement Required Qualifications

7+ years in

Marketing, Digital Marketing, or Digital Platforms

(mobile, web, or social media) Advanced experience with

content management platforms

(SDL Tridion, WordPress, AEM) Deep expertise in

Adobe Target

and personalization strategies Strong understanding of

accessibility standards

and testing tools Ability to read/interpret

HTML and CSS

for content troubleshooting Familiarity with

Adobe Experience Cloud tools

(RTCDP, AEM, Target, CJA)

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