Ridge Line Services
Marketing Lead, Content Marketing
Ridge Line Services, San Ramon, California, United States, 94583
Overview
Ridgeline is looking for a driven Content Marketer to join a nimble marketing team at a rapidly growing fintech company. You will play a pivotal role in shaping and communicating our brand's narrative through a range of digital channels and content assets. Your refined skills in content creation, project management, and corporate marketing will support internal and external brand strategies and help the Go-to-Market team deliver on its ambitious goals. Ridgeline does not sponsor visas at this time. What will you do?
Quickly gain fluency in a highly-technical product and develop marketing strategies that will resonate with a defined audience of financial professionals Create compelling and high-quality content across various platforms, including social media, blogs, and websites Manage the website content strategy, including curating assets, merchandising, and creating an engaging and educational experience for visitors Partner across the team to support Ridgelines social media strategy on multiple platforms Strengthen relationships with our SEO, AEO and digital agencies Manage the planning and cross-team coordination for complex projects, including scope, timelines, resourcing, and performance Support internal and external communication strategies to drive employee engagement, customer loyalty, and brand awareness Create and manage strategies for long- and short-form content across multiple channels Collaborate with cross-functional teams and vendors to provide creative direction and ensure brand consistency and compliance across all marketing materials Think creatively, own problems, seek solutions, and communicate clearly along the way Contribute to a collaborative environment rooted in learning, teaching, and transparency Desired Skills And Experience
7+ years of experience in content marketing, preferably in a B2B, fintech, and/or SaaS environment Proven track record of developing and executing successful brand marketing campaigns Proven track record of creating long-form, multi-channel content strategies, including activations at events, on social and digital platforms Experience in content creation, including writing, editing, and content strategy (samples will be requested) Strong communication and project management skills, with the ability to manage multiple projects simultaneously and work independently Design ability and experience creating visual assets that help tell a story Familiarity with martech platforms, including creative tools, CRM systems, and automation tools (e.g., HubSpot, Figma, Salesforce, Google Analytics, ChatGPT) Bachelors degree in marketing, communications, or a related field Problem solving aptitude Effective communication abilities Serious interest in having fun at work Bonus
Experience in the investment management industry Experience at a high-growth B2B software company Experience marketing a highly-technical product Experience in brand governance and internal branding initiatives About Ridgeline
Ridgeline is the industry cloud platform for investment management. It was founded by Dave Duffield to apply his successful formula of solving operational business challenges with bold innovation and human connectivity to the needs of the investment management industry. We are building a modern platform in the public cloud, prioritizing security, agility, and usability to empower business. With a growing campus in Reno and offices in New York, Lake Tahoe, and the Bay Area, Ridgeline is a fast-growing, people-first company recognized by Fast Company as a Best Workplace for Innovators, by The Software Report as a Top 100 Software Company, and by Forbes as one of Americas Best Startup Employers. Compensation And Benefits
The cash compensation for this role is targeted at $135,000 - $157,500. Final compensation is determined by multiple factors, including candidate experience and expertise. In addition to base salary, Ridgeline offers participation in the Company Stock Plan, and rich benefits including unlimited vacation, educational and wellness reimbursements, and $0 cost employee insurance plans. Please check our Careers page for a comprehensive overview of perks and benefits. Seniority level
Mid-Senior level Employment type
Full-time Job function
Marketing and Sales Industries: Software Development
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Ridgeline is looking for a driven Content Marketer to join a nimble marketing team at a rapidly growing fintech company. You will play a pivotal role in shaping and communicating our brand's narrative through a range of digital channels and content assets. Your refined skills in content creation, project management, and corporate marketing will support internal and external brand strategies and help the Go-to-Market team deliver on its ambitious goals. Ridgeline does not sponsor visas at this time. What will you do?
Quickly gain fluency in a highly-technical product and develop marketing strategies that will resonate with a defined audience of financial professionals Create compelling and high-quality content across various platforms, including social media, blogs, and websites Manage the website content strategy, including curating assets, merchandising, and creating an engaging and educational experience for visitors Partner across the team to support Ridgelines social media strategy on multiple platforms Strengthen relationships with our SEO, AEO and digital agencies Manage the planning and cross-team coordination for complex projects, including scope, timelines, resourcing, and performance Support internal and external communication strategies to drive employee engagement, customer loyalty, and brand awareness Create and manage strategies for long- and short-form content across multiple channels Collaborate with cross-functional teams and vendors to provide creative direction and ensure brand consistency and compliance across all marketing materials Think creatively, own problems, seek solutions, and communicate clearly along the way Contribute to a collaborative environment rooted in learning, teaching, and transparency Desired Skills And Experience
7+ years of experience in content marketing, preferably in a B2B, fintech, and/or SaaS environment Proven track record of developing and executing successful brand marketing campaigns Proven track record of creating long-form, multi-channel content strategies, including activations at events, on social and digital platforms Experience in content creation, including writing, editing, and content strategy (samples will be requested) Strong communication and project management skills, with the ability to manage multiple projects simultaneously and work independently Design ability and experience creating visual assets that help tell a story Familiarity with martech platforms, including creative tools, CRM systems, and automation tools (e.g., HubSpot, Figma, Salesforce, Google Analytics, ChatGPT) Bachelors degree in marketing, communications, or a related field Problem solving aptitude Effective communication abilities Serious interest in having fun at work Bonus
Experience in the investment management industry Experience at a high-growth B2B software company Experience marketing a highly-technical product Experience in brand governance and internal branding initiatives About Ridgeline
Ridgeline is the industry cloud platform for investment management. It was founded by Dave Duffield to apply his successful formula of solving operational business challenges with bold innovation and human connectivity to the needs of the investment management industry. We are building a modern platform in the public cloud, prioritizing security, agility, and usability to empower business. With a growing campus in Reno and offices in New York, Lake Tahoe, and the Bay Area, Ridgeline is a fast-growing, people-first company recognized by Fast Company as a Best Workplace for Innovators, by The Software Report as a Top 100 Software Company, and by Forbes as one of Americas Best Startup Employers. Compensation And Benefits
The cash compensation for this role is targeted at $135,000 - $157,500. Final compensation is determined by multiple factors, including candidate experience and expertise. In addition to base salary, Ridgeline offers participation in the Company Stock Plan, and rich benefits including unlimited vacation, educational and wellness reimbursements, and $0 cost employee insurance plans. Please check our Careers page for a comprehensive overview of perks and benefits. Seniority level
Mid-Senior level Employment type
Full-time Job function
Marketing and Sales Industries: Software Development
#J-18808-Ljbffr