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Twist Bioscience

Creative Director Job at Twist Bioscience in South San Francisco

Twist Bioscience, South San Francisco, CA, US, 94083

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Overview The Twist Creative Director will lead a team of thinkers and doers, bringing a mix of marketing expertise and business understanding to promote Twist Bioscience and its clients. The ideal candidate will have a natural eye for design, the ability to inspire dynamic ideas, and experience growing creative outputs to connect with diverse audiences across Twist Business Units. The role requires thought leadership and an understanding of the interplay between design, engineering, biology, and business needs. What You’ll Be Doing Produce fresh, innovative work that translates complex ideas into compelling print materials and digital experiences for visually sophisticated audiences. Develop creative strategies, campaign concepts and visual treatments (including photography, video, social) for product and brand marketing. Conduct brainstorming sessions with global marketing, regional marketers and product managers to develop innovative and actionable creative initiatives within budget. Supervise a cross-functional team of graphic and visual designers, copywriters, photographers/videographers, and project managers in the strategic development of messages and deliverables. Ensure brand consistency across all platforms, including web, e-commerce, trade shows, presentations, social media, packaging, and marketing collateral. Effectively manage outside vendors and agencies to complete a variety of creative projects (videos, campaign advertising, etc.). Review and approve art and copy to address marketing goals and challenges; present or oversee presentation of final concepts and obtain approvals for deliverables. Be hands-on with design when necessary and analyze brand tracking, market trends, consumer needs, and the competitive landscape. Meet budget standards by forecasting and managing expenses; follow regulatory and ISO 13485 requirements. What You’ll Bring to the Team At least 10 years of experience concepting, creative directing, designing and developing marketing communications. Demonstrated a service-driven approach while leading creative initiatives in partnership with other departments. Understanding of life sciences and ability to translate complex ideas into impactful marketing communications. Passionate about storytelling through writing and visuals; strong aesthetic sense and attention to detail. Ability to simplify and express complex concepts visually; experience managing designers and agencies. Expert proficiency in design platforms (e.g., Adobe Creative Suite, Figma, Canva). Enthusiasm to learn about the biotech industry and how scientists think; portfolio of previous projects and compelling concepts. Experience working with C-Suite and leadership to present concepts and ideas. About Twist Bioscience Twist Bioscience synthesizes genes from scratch, enabling writing DNA. Our silicon-based DNA Synthesis Platform provides precision at a scale that supports healthcare, agriculture, industrial chemicals, and data storage. We work in service of people who are changing the world for the better. Twist Bioscience Corporation is an Equal Opportunity Employer. We provide equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, or any other category protected by law. Salary range for California-based roles is listed as $190,000 - $245,000 USD and may be eligible for bonus, equity, and a comprehensive benefits package. Final compensation is determined by multiple factors including candidate skill, experience, and location. #J-18808-Ljbffr In Summary: The role requires thought leadership and an understanding of the interplay between design, engineering, biology, and business needs . The ideal candidate will have a natural eye for design, the ability to inspire dynamic ideas, and experience growing creative output to connect with diverse audiences across Twist Business Units . En Español: El candidato ideal tendrá un ojo natural para el diseño, la capacidad de inspirar ideas dinámicas y experimentar resultados creativos cada vez mayores para conectarse con audiencias diversas a través de las unidades comerciales Twist. La función requiere liderazgo del pensamiento y una comprensión de la interacción entre el diseños, ingeniería, biología y necesidades empresariales. What Youll Be Doing Produce trabajo fresco e innovador que traduzca ideas complejas en materiales impresos atractivos y experiencias digitales para públicos visualmente sofisticados. Desarrolle estrategias creativas, conceptos de campaña y mensajes (incluyendo fotografía, video, social) para productos y marcas. Realizar sesiones de marketing transversales consistentes con los vendedores globales, desarrolladores regionales y gerentes de mercadotecnia para completar proyectos de desarrollo de producto dentro y fuera de las plataformas sociales. Revise y apruebe el arte y la copia para abordar los objetivos y desafíos de marketing; presente o supervisa la presentación de conceptos finales y obtenga aprobaciones para productos entregados. Sea práctico con el diseño cuando sea necesario y analice el seguimiento de las marcas, las tendencias del mercado, las necesidades de los consumidores y el panorama competitivo. Cumpla con los estándares presupuestarios por pronóstico y gestión de gastos; siga los requisitos regulatorios e ISO 13485 . Lo que aportará al equipo Al menos 10 años de experiencia en concebir, dirigir creativamente, diseñar y desarrollar comunicaciones de marketing. Demostrase un enfoque orientado a servicios mientras lidera iniciativas en asociación con otros departamentos. Comprender las ciencias de la vida y la capacidad de traducir ideas complejas en comunicaciones comerciales impactantes. Apasionarse de contar historias mediante escritura y imágenes visuales; tener una fuerte estética y atención al detalle. La habilidad para componer y crear biosocienciales; Experiencia experta de diseñadores y agencias. Desarrollar conceptualizando proyectos de ingeniería gráfica y desarrollo con otras plataformas de trabajo (complejación de datos). Nuestra plataforma de síntesis de ADN basada en silicio proporciona precisión a una escala que admite la atención médica, agricultura, productos químicos industriales y almacenamiento de datos. Trabajamos al servicio de personas que están cambiando el mundo para mejor. Twist Bioscience Corporation es un Empleador de Igualdad de Oportunidades. Proporcionamos oportunidades de empleo iguales a todos los empleados y solicitantes de trabajo sin importar raza, color, religión, sexo, orientación sexual, identidad de género, origen nacional, edad, discapacidad o cualquier otra categoría protegida por ley.