Director, Creative Services COE Leader Job at BDO USA, LLP in Chicago

Overview The Creative Services Center of Excellence (CoE) is a virtual team of specialized, client-focused, and high-performing creative and design professionals responsible for creating visual designs, creative brand representations, and copy layout that can be used across print and digital applications. The team works closely with industry, business line, and brand marketing leadership, along with BDO professionals and firm leadership, to develop and execute the visual elements of marketing strategies, materials, and campaigns. The Creative Services Director translates business goals into compelling creative strategies and leads the teams that execute them. This role blends creative vision with strategic planning to ensure all creative output aligns with the brand identity and effectively reaches the target audience. It is a hands-on leadership role that involves contributing directly to creative projects. The ideal candidate balances strategic thinking with strong tactical execution to produce innovative, high-quality, on-brand work. This individual oversees the people, process, and technology that bring the visual elements of marketing strategy to life and plays a critical role in increasing our brand value through multi-media designs that represent our firm\'s visual identity and brand story. This position requires the ability to articulate vision and priorities, manage a diverse team, and implement creative ideas in a fast-paced, agency-like environment. It oversees resources and projects related to the firm\'s creative services, including visual identity and branding, advertisements, digital experiences, videos, and publications. The role functions as the lead supervisor on various projects, drives creative strategy, provides leadership and direction, and upholds our standards for design, branding, and visual style in print and digital media. Responsibilities Maintains a holistic understanding of the entire creative process, from content development to design and strategy Collaborates on the ideation and delivery of new design concepts for a variety of projects which may include print, digital/web, video, signage, newsletters, training materials, and reports/publications Serves as a strategic internal resource to marketing professionals, industry groups, and business lines to ensure that the visuals, messaging, and interactive elements of a project are properly aligned with the firm\'s vision and brand standards Collaborates with the Creative Services team and internal clients to establish a vision for a deliverable or design and create a visual concept by studying or researching information and materials Establishes schedules for short-term and long-term projects; plans tasks accordingly; and manages workflows, team/support staff, and goals to ensure projects are delivered on time and are of the utmost quality Focuses on finding new ways to evolve the brand through innovative design and visual concepts; researches, tests, and brings new technologies and processes onboard to support digital transformation and efficiencies Champions the BDO brand to ensure all marketing and communications reflect the firm\'s messaging, positioning, and visual identity Develops and maintains tools/resources to communicate corporate visual identity and design processes in alignment with global standards Illustrates visual concept by designing and refining the layout of art and copy regarding arrangement, size, type size and style, and related aesthetic concepts Employs color, type, illustration, photography, animation, and layout techniques that align with firm brand standards Reviews and approves designs and other graphics created by the team; obtains approval of concept according to national marketing protocol and defined processes Prepares print-ready files and liaises with external vendors and printers for finished copy and deliverables Maintains technical and industry knowledge by attending design workshops; reviewing professional publications; participating in professional societies Works with external agencies and vendors (advertising, PR, graphic design, printing) to create specific deliverables Develops and delivers firmwide brand visual elements and PowerPoint training, including training specific to marketing, administrative, and business development professionals Other duties as required Supervisory Responsibilities Mentors, motivates, and supervises the Creative Services team to nurture their ideas and monitor overall performance Supervises the day to day work assignments and ensures quality deliverables Develops and delivers training programs to support team and individual professional growth Qualifications, Knowledge, Skills and Abilities Experience: Bachelor\'s degree, required; Major in Graphic Design, preferred Ten (10) or more years of design or marketing and communications experience, required Experience with professional services (i.e., accounting, financial consulting, business advisory services and/or banking industries), preferred Experience overseeing cross functional teams in an in-house or outside agency environment, preferred License(s)/Certification(s): N/A Software: Advanced experience with InDesign, Illustrator, and design-related Adobe or similar applications, required Proficient in the use of Microsoft Office Suite, specifically advanced knowledge of PowerPoint, required Experience with interactive content creation tools, like Ceros, Outgrow, and ContentTools, preferred Experience with video creation programs, Adobe AfterEffects and/or Premiere Pro, preferred Other Knowledge, Skills & Abilities: Excellent IT skills, especially with design and photo-editing software Exceptional creativity and innovation Excellent project leadership, time management and organizational skills Accuracy and attention to detail are essential An understanding of the latest design and marketing trends and their role within a professional services environment Ability to work in a deadline-driven environment while handling multiple projects simultaneously and managing process and service providers (internal and external) to accomplish desired results Excellent verbal and written communication and presentation skills with specific experience writing for marketing materials Strong interpersonal and client service skills, consultative approach to working with marketing and client service professionals at all levels Knowledge of production print processes Ability to understand and communicate BDO business, marketplace and value proposition Driven self-starter with a proactive approach to serving professionals at all levels in a client-oriented, matrix environment Individual salaries that are offered to a candidate are determined after consideration of numerous factors including but not limited to the candidate\'s qualifications, experience, skills, and geography. National Range: $140,000 - $170,000 Colorado Range: $140,000 - $170,000 Illinois Range: $140,000 - $170,000 #J-18808-Ljbffr In Summary: The Creative Services Center of Excellence (CoE) is a virtual team of specialized, client-focused, and high-performing creative and design professionals . This position requires the ability to articulate vision and priorities, manage a diverse team, and implement creative ideas . The ideal candidate balances strategic thinking with strong tactical execution to produce innovative, high-quality, on-brand work . En Español: El Centro de Excelencia para Servicios Creativos (CoE) es un equipo virtual de profesionales creativos y de diseño especializados, centrados en el cliente y de alto rendimiento responsable de la creación de diseños visuales, representaciones creativas de marcas y disposición de copias que se pueden utilizar a través de aplicaciones impresas y digitales. El equipo trabaja estrechamente con la industria, línea de negocios y liderazgo del marketing de marca, junto con los profesionales de BDO y el liderazgio firme, para desarrollar y ejecutar los elementos visuales de las estrategias de marketing, materiales y campañas. Supervisa recursos y proyectos relacionados con los servicios creativos de la empresa, incluyendo identidad visual y branding, anuncios, experiencias digitales, videos y publicaciones. El papel funciona como supervisor principal en varios proyectos, impulsa la estrategia creativa, proporciona liderazgo y dirección, y sostiene nuestros estándares para el diseño, marca y estilo visual en medios impreso y digital. Responsabilidades mantiene una comprensión holística de todo el proceso creativo, desde el desarrollo de contenidos hasta el diseño y la estrategia Colabora con el equipo de Servicios Creativos e clientes internos para establecer y entregar nuevos conceptos de diseño para una variedad de proyectos que pueden incluir impresión, digital/web, video, señalización, boletines informáticos, materiales de capacitación y informes/publicaciones Sirve como un recurso interno estratégico a profesionales del marketing, grupos industriales y líneas comerciales para garantizar que los elementos visuales, mensajería e interactivos de un proyecto de diseños estén adecuadamente alineados con la visión y estándares públicos de la empresa Colaborará con el grupo de servicios creativos y clientes interiores para establecer una visión o diseño ejecutivo por medio del estudio o investigación de información y materiales Establece horarios de desarrollo de proyectos a corto y largo plazo; Asesoramiento en las oficinas de trabajo correspondientes y gestiona los trabajos de los empleadores, directivos de equipos de apoyo y proveedores de recursos humanos. Rango nacional: $ 140.000 - $ 170.000 Colorado Range: $ 140 000 - $ 170 000 Illinois Range: $140 000 - $170 000 #J-18808-Ljbffr.