Pinnacle and Associates Limited is hiring: Director of Public Relations in New Y

Our client is a globally recognized luxury jewellery house celebrated for its exquisite craftsmanship and timeless diamond creations. With a legacy rooted in elegance and innovation, the brand continues to redefine modern luxury through its iconic collections and bespoke pieces. We are seeking a dynamic and well-connected PR Director to lead the brand’s public relations strategy and elevate its presence among high-net-worth individuals, tastemakers, and celebrities. This role is ideal for a seasoned PR professional with deep industry ties, a refined aesthetic sensibility, and a proven track record across both agency and in-house environments. Key Responsibilities: Develop and execute a global PR strategy that reinforces the brand’s luxury positioning Cultivate and manage relationships with top-tier media, influencers, stylists, and celebrities Secure high-impact placements in fashion, lifestyle, and luxury publications Oversee red carpet and VIP dressing initiatives, product seeding, and brand collaborations Lead press events, trunk shows, and exclusive activations in key markets Manage PR agencies and ensure alignment with brand messaging and KPIs Collaborate closely with marketing, retail, and creative teams to ensure cohesive storytelling Monitor media coverage and provide strategic insights to leadership Requirements: 10+ years of PR experience in luxury fashion, jewellery, or beauty Strong network of celebrity contacts, stylists, and media editors Proven success in both agency and client-side roles Exceptional communication, negotiation, and presentation skills Deep understanding of luxury consumer behaviour and brand positioning Ability to thrive in a fast-paced, high-touch environment Fluent in English; additional languages a plus #J-18808-Ljbffr