Flex
Flex is a growth-stage, NYC headquartered FinTech company focused on creating the best rent payment experience. Flex enables users to pay rent throughout the month on a schedule that fits their finances and budget, with the mission to empower renters with flexibility over their most significant recurring expense.
As a
Lifecycle Marketing Lead
at Flex, you will play a critical role in driving business growth by overseeing transactional communications with our customers and ensuring a seamless experience using Flex. You will own and optimize product-led messaging within the customer lifecycle (e.g., payment confirmations, reminders, status updates) and multi-channel campaigns (email, push, SMS) to ensure customers understand and can successfully use Flex. You will oversee a high volume of unique campaigns across segmented user journeys to drive engagement, enhance customer satisfaction, and improve retention. You’ll collaborate closely with Product, Marketing, Strategy, Compliance, and Customer Support to align messaging with product updates and customer needs while ensuring regulatory compliance. We are looking for a data-driven Lifecycle marketer with experience optimizing transactional communications who thrives in a high-execution, fast-paced environment. You are a strong cross-functional collaborator and are comfortable balancing strategic planning with hands-on execution. If you are highly organized, action-oriented, and passionate about creating seamless customer experiences, this role is for you. Key Responsibilities
Maintain and optimize transactional communications to create a seamless customer experience between the product and owned channels. Own E2E development of communications including strategy, messaging, campaign development and automation. Track and analyze campaign performance to identify opportunities for improving customer engagement, retention, and overall communication strategy. Collaborate with Product, Marketing, and Compliance to support new product launches, regulatory compliance, and enhancements to the customer experience. Execute real-time communications to support critical incident resolution during the rent cycle. Experience
3-4 years of experience in CRM or lifecycle marketing preferably in a highly regulated industry like FinTech or HealthTech. Proven experience managing campaigns across multiple channels (email, sms, push), from creative development to execution, with a strong focus on A/B testing and continuous optimization. Demonstrated ability to lead projects, manage timelines and communicate results to peers and management. Strong analytical skills - ability to interpret key business questions and work closely with analytics teams to answer them, while also being able to report performance and insights. Ability to thrive in complex environments that require close collaboration with cross functional teams (e.g. product, analytics, strategy, design, etc.). Must be a strong executor and able to move projects forward independently. This is a hybrid position with on-site expectations of 3 days per week in our New York or San Francisco Headquarters. For candidates outside of the NY/NJ/ SF area, you may be eligible for our relocation assistance program. The compensation range for this role will be commensurate with the candidate's experience and Flex's internal leveling guidelines and benchmarks. Compensation and Location
This will be a hybrid role, 3 days in our NYC or SF office, the base salary pay range will be $115,000- $132,000 Life at Flex
We understand that it takes a diverse team of highly intelligent, curious, determined, empathetic, and self-aware people to grow a successful company. Our HQ is located in New York City, but we have employees located throughout the US, Australia, Canada and South America. We are growing quickly, but deliberately, with a focus on building an inclusive culture. Our dynamic team has incredible perspectives to share, just as we know you do, and we take pride in being an equal opportunity workplace. We offer many employee benefits. For full-time, U.S.-based employees we offer: Competitive pay 100% company-paid medical, dental, and vision 401(k) + company equity Unlimited paid time off + 13 company paid holidays Parental leave Flex Cares Program Free Flex subscription For full-time non-U.S. employees, we offer: Competitive Pay Company Equity Unlimited PTO Apply and Next Steps
If you’re interested in joining Flex, please apply with your updated resume and a brief note describing your fit for this role. Equal Employment Opportunity
Flex is an equal opportunity employer. We do not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, veteran status, or any other protected characteristic. We comply with all applicable laws and regulations related to EEO.
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Lifecycle Marketing Lead
at Flex, you will play a critical role in driving business growth by overseeing transactional communications with our customers and ensuring a seamless experience using Flex. You will own and optimize product-led messaging within the customer lifecycle (e.g., payment confirmations, reminders, status updates) and multi-channel campaigns (email, push, SMS) to ensure customers understand and can successfully use Flex. You will oversee a high volume of unique campaigns across segmented user journeys to drive engagement, enhance customer satisfaction, and improve retention. You’ll collaborate closely with Product, Marketing, Strategy, Compliance, and Customer Support to align messaging with product updates and customer needs while ensuring regulatory compliance. We are looking for a data-driven Lifecycle marketer with experience optimizing transactional communications who thrives in a high-execution, fast-paced environment. You are a strong cross-functional collaborator and are comfortable balancing strategic planning with hands-on execution. If you are highly organized, action-oriented, and passionate about creating seamless customer experiences, this role is for you. Key Responsibilities
Maintain and optimize transactional communications to create a seamless customer experience between the product and owned channels. Own E2E development of communications including strategy, messaging, campaign development and automation. Track and analyze campaign performance to identify opportunities for improving customer engagement, retention, and overall communication strategy. Collaborate with Product, Marketing, and Compliance to support new product launches, regulatory compliance, and enhancements to the customer experience. Execute real-time communications to support critical incident resolution during the rent cycle. Experience
3-4 years of experience in CRM or lifecycle marketing preferably in a highly regulated industry like FinTech or HealthTech. Proven experience managing campaigns across multiple channels (email, sms, push), from creative development to execution, with a strong focus on A/B testing and continuous optimization. Demonstrated ability to lead projects, manage timelines and communicate results to peers and management. Strong analytical skills - ability to interpret key business questions and work closely with analytics teams to answer them, while also being able to report performance and insights. Ability to thrive in complex environments that require close collaboration with cross functional teams (e.g. product, analytics, strategy, design, etc.). Must be a strong executor and able to move projects forward independently. This is a hybrid position with on-site expectations of 3 days per week in our New York or San Francisco Headquarters. For candidates outside of the NY/NJ/ SF area, you may be eligible for our relocation assistance program. The compensation range for this role will be commensurate with the candidate's experience and Flex's internal leveling guidelines and benchmarks. Compensation and Location
This will be a hybrid role, 3 days in our NYC or SF office, the base salary pay range will be $115,000- $132,000 Life at Flex
We understand that it takes a diverse team of highly intelligent, curious, determined, empathetic, and self-aware people to grow a successful company. Our HQ is located in New York City, but we have employees located throughout the US, Australia, Canada and South America. We are growing quickly, but deliberately, with a focus on building an inclusive culture. Our dynamic team has incredible perspectives to share, just as we know you do, and we take pride in being an equal opportunity workplace. We offer many employee benefits. For full-time, U.S.-based employees we offer: Competitive pay 100% company-paid medical, dental, and vision 401(k) + company equity Unlimited paid time off + 13 company paid holidays Parental leave Flex Cares Program Free Flex subscription For full-time non-U.S. employees, we offer: Competitive Pay Company Equity Unlimited PTO Apply and Next Steps
If you’re interested in joining Flex, please apply with your updated resume and a brief note describing your fit for this role. Equal Employment Opportunity
Flex is an equal opportunity employer. We do not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, veteran status, or any other protected characteristic. We comply with all applicable laws and regulations related to EEO.
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