Overview
Senior UX Researcher, Ads Privacy and Safety at Google. Role involves helping teams understand user needs and shaping product strategy for Google Ads with a focus on privacy and safety.
Minimum qualifications
- Bachelor's degree or equivalent practical experience.
- 6 years of experience in product research in an applied research setting, or similar.
Preferred qualifications
- Experience with research design utilizing various methods (e.g., usability studies, contextual inquiry, surveys, etc.).
- Experience partnering with UX Design (UXD) and cross-functional teams to amplify research and improve user experience.
- Experience with User Experience Researcher (UXR) to influence strategic decision making, communicate strategic concepts, facilitate understanding and shape product strategy.
- Knowledge of user trust, privacy or digital marketing/Ads.
- Ability to lead, collaborate and influence in a highly matrixed and ambiguous space.
- Excellent communication skills with the ability to articulate positions and respectfully challenge partners and stakeholders with new product design thinking.
About The Job
At Google, we follow a simple but vital premise: "Focus on the user and all else will follow." User Experience Researchers (UXRs) make this possible. Google UX is made up of multi-disciplinary teams that care deeply about the people who use our products. The UX team gathers insights about needs, attitudes, emotions, and behaviors to inspire and inform design. We collaborate with engineering and product management to create industry-leading products that deliver value for users and Google’s business.
As a UXR, you’ll help your team of UXers, product managers, and engineers understand user needs, work with stakeholders across functions, and have impact at all stages of product development. You’ll conduct primary research such as field studies, interviews, diary studies, participatory workshops, ethnography, surveys, usability testing, and logs analysis to explore user behaviors and motivations. The UXR community at Google offers opportunities to learn from peers through meetups, mentor programs, and access to internal research tools.
You will use insights to drive user-centric product strategies and solutions, scaling across Google Ads.
Google Ads powers the open internet by connecting people, publishers, advertisers, and Google through multiple advertising products. We aim to create trusted experiences with useful ads and help businesses of all sizes grow using effective advertiser tools that deliver measurable results.
Competitive compensation includes base salary, bonus, equity, and benefits. The US base salary range for this full-time position is $151,000-$222,000 plus bonus, equity, and benefits. Final compensation is determined by location, experience, and skills. Your recruiter will share location-specific details during hiring. Note that listed compensation reflects base salary only.
Responsibilities
- Scope, conduct, and analyze research to understand user needs, behaviors, and goals using mixed-method approaches (qualitative and large-scale quantitative surveys) to generate deep, actionable insights.
- Build relationships with cross-functional and UX partners to identify knowledge gaps and synthesize insights to highlight key user needs and perceptions.
- Work with design and UX content teams to translate research into validated design concepts and cohesive product strategies.
- Develop research to feed into broader measurement strategies and assess impact.
- Design the UXR practice to drive human-centric solutions and inform strategic conversations in a complex space.
Google is an equal opportunity workplace and an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. See Google\'s EEO Policy and EEO is the Law. If you require accommodations, please let us know by completing the Accommodations for Applicants form.
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