Overview
Gray Media, or Gray, is a multimedia company headquartered in Atlanta, Georgia. The company is the nations largest owner of top-rated local television stations and digital assets serving 113 television markets. The portfolio includes the largest Telemundo Affiliate group with 43 markets and close to 1.5 million Hispanic TV Households. Gray Digital Media offers national and local digital marketing strategies and services. Other media properties include Raycom Sports, Tupelo Media Group, PowerNation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios.
About KBTX: KBTX Media operates the CBS and CW affiliates in Bryan-College Station, Texas, serving an 18-county area known as the Brazos Valley. Our team produces about 40 hours of original content each week across our broadcast and streaming platforms. KBTX is routinely recognized among the best in the state by organizations including the Associated Press, RTDNA and the Lone Star EMMY Chapter of the National Academy of Television Arts and Sciences. In 2023, KBTX became the first television station to win the Texas Association of BroadcastersBonner McLane Public Service award three consecutive times. Our team was also honored with a National Edward R. Murrow Award for digital innovation and regional Murrow awards for breaking news, digital innovation, and best newscast. KBTX is a recent Texas AP Broadcasters Station of the Year and related honors.
Bryan-College Station, Texas, is a community of more than 250,000 people and the largest single metro in the Waco-Temple-Bryan DMA. The twin cities offer a vibrant arts scene, outdoor trails, and notable dining and nightlife. College Station is home to Texas A&M University. Aggie football games attract more than 100,000 spectators and tens of thousands more attend tailgates.
Passing a motor vehicle records check is a condition of employment. Gray Television, Inc. is an equal opportunity employer and participates in E-Verify.
Job Summary/Description
KBTX Media, A Gray Media Group station, is seeking a Media Executive to work with new advertisers to develop advertising solutions that help their business grow. This candidate will prospect, close, and develop new business and build a client base.
This role is expected to achieve weekly/monthly/quarterly activity standards designed to help develop a new business pipeline for long-term revenue potential. The ideal candidate is high energy, self-motivated, and embraces new challenges with a strong work ethic. Media experience is not required, but the candidate should be a fast learner with excellent communication and customer service skills, and strong organizational and time-management abilities. This is a new business development role without an established book of business. A hunter mentality, strong work ethic, and team player attitude are important for success.
Duties / Responsibilities
- Prospect new accounts and create new sales opportunities
- Build, present, close, and execute cross-platform advertising campaigns utilizing all of KBTX’s broadcast and digital platforms
- Achieve revenue goals through new business development
- Meet weekly/monthly/quarterly activity standards designed to help develop your new business pipeline
- Assist in the production of clients’ campaign elements
- Utilize the CRM daily to track activity, prospects, and update pending revenue
- Ongoing account maintenance and collections
Qualifications / Requirements
- Television and/or digital advertising sales experience preferred but not required
- Broad understanding of marketing strategies
- Self-starter with the ability to interact and influence others in a positive manner in a fast-paced environment
- Excellent verbal and written communication skills
- Strong work ethic with the ability to execute a daily plan
- Detail-oriented and highly organized, able to manage multiple active clients at various stages
- Proficient in Microsoft Office (Word, Excel, PowerPoint), Google Docs, and Outlook
- Must have a properly insured personal vehicle, a clean driving record, and a valid driver2s license
- Compensation is commensurate with experience and may include salary, bonus potential, and an uncapped commission structure
To apply, go to https://gray.tv/careers#currentopenings, enter the job title or station call letters, click "apply now", and upload your resume, cover letter, and references. Current employees can apply through the Gray-TV UltiPro self-service portal. KBTX-TV/Gray Media is a drug-free company.
Additional Information
Gray Media provides equal employment opportunities (EEO) to all employees and applicants without regard to race, color, religion, sex, national origin, age, disability, or genetics. The company complies with applicable state and local nondiscrimination laws. This policy applies to all terms and conditions of employment. Gray Media prohibits workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Gray7s employees to perform their job duties may result in discipline up to and including discharge.