BeiGene
Director, Digital Marketing, Market Access Strategic Marketing
BeiGene, Myrtle Point, Oregon, United States, 97458
Overview
BeOne continues to grow at a rapid pace with challenging and exciting opportunities for experienced professionals. When considering candidates, we look for scientific and business professionals who are highly motivated, collaborative, and most importantly, share our passionate interest in fighting cancer. General Description: The Director, Digital Marketing, Market Access Strategic Marketing will lead the digital marketing efforts, including setting the strategic direction and tactical execution for the Market Access Strategic Marketing team. The role omnichannel marketing plays in our marketing efforts has become an important component to ensuring our marketing success; as such, the ideal candidate will have a strong background in digital marketing and a deep understanding of the market access space. The candidate will also be aligned closely with the Market Access field teams in support of current and future indications for BRUKINSA (zanubrutinib), TEVIMBRA (tislelizumab), and future products in our pipeline pending FDA approval. This individual will develop our digital strategy and apply it to our overall market access customer needs and create and refine appropriate non-personal marketing programs to be utilized by the Market Access Account Directors. Collaboration across the BeOne Medicines commercial and medical organization including Medical and Value Organization (MVO), Medical Affairs, Brand Marketing, Legal & Regulatory, and our Global Operations & Business Analytics teams is paramount.
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BeOne continues to grow at a rapid pace with challenging and exciting opportunities for experienced professionals. When considering candidates, we look for scientific and business professionals who are highly motivated, collaborative, and most importantly, share our passionate interest in fighting cancer. General Description: The Director, Digital Marketing, Market Access Strategic Marketing will lead the digital marketing efforts, including setting the strategic direction and tactical execution for the Market Access Strategic Marketing team. The role omnichannel marketing plays in our marketing efforts has become an important component to ensuring our marketing success; as such, the ideal candidate will have a strong background in digital marketing and a deep understanding of the market access space. The candidate will also be aligned closely with the Market Access field teams in support of current and future indications for BRUKINSA (zanubrutinib), TEVIMBRA (tislelizumab), and future products in our pipeline pending FDA approval. This individual will develop our digital strategy and apply it to our overall market access customer needs and create and refine appropriate non-personal marketing programs to be utilized by the Market Access Account Directors. Collaboration across the BeOne Medicines commercial and medical organization including Medical and Value Organization (MVO), Medical Affairs, Brand Marketing, Legal & Regulatory, and our Global Operations & Business Analytics teams is paramount.
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