Senior Marketing Manager, Paid Media - Amazon Music Job at Amazon in Culver City

Join Amazon Music, a leading immersive audio entertainment service that connects fans, artists, and creators through a range of innovative experiences. As a Senior Marketing Manager for Paid Media, you will play a key role in driving customer acquisition through Display and Paid Social channels across web and mobile applications. This is your chance to shape the future of engagement in the music industry!

In this position, you will:

• Lead and manage paid advertising initiatives to drive customer acquisition, which includes budgeting, forecasting, and campaign measurement.
• Enhance tracking, attribution, and data access for analyzing key performance metrics, with a focus on ROI.
• Build and maintain relationships with partners in the digital marketing ecosystem, including DSPs and social platforms.
• Deliver comprehensive performance reports and analyses on marketing campaigns, implementing insights for continuous improvement.
• Collaborate with technical, business, finance, and design teams within Amazon to execute multiple time-sensitive projects effectively.
• Coordinate with cross-functional marketing professionals across Amazon to establish best practices and a unified marketing vision.
• Explore new and existing platforms through testing and data analysis to identify growth opportunities for customers.

We are looking for candidates who possess:

• A proven track record in creating innovative marketing programs for customer acquisition via Paid Social and Display advertising.
• Strong time management skills to thrive in a dynamic environment while juggling competing priorities.
• Robust analytical skills with a focus on data-driven decision-making.
• Advanced proficiency in Excel for data analysis and presentation of insights.
• Exceptional communication skills, with an attention to detail in driving strategic decisions.

Basic Qualifications:

• 6+ years of professional marketing experience.
• Experience in building and executing cross-functional marketing programs.
• Ability to utilize data and metrics for measuring impact and driving improvements.
• Experience presenting metrics to senior leadership.
• BA/BS, MBA, or equivalent work experience.
• 6+ years of ROI-focused digital marketing experience in a consumer-facing technology organization.
• Experience managing multi-million dollar paid media budgets.
• Experience developing marketing programs across international markets.
• Advanced Excel skills for handling large data sets.
• Exceptional analytical and quantitative capabilities.

Preferred Qualifications:

• 3+ years in performance marketing for consumer technology products or services.
• Knowledge of the entertainment or media industry, particularly in subscription services.
• Experience with Mobile Measurement Partners (MMP) such as Appsflyer or Branch.
• Hands-on experience with Google Ads, social media platforms, and other DSPs.

At Amazon, we foster an inclusive culture that empowers everyone to succeed. If you require accommodations during the application and hiring process due to a disability, please let us know. We are an equal opportunity employer, committed to diversity and equitable treatment.