Advertising Account Management Team Lead - SMB Food & Beverage Job at TikTok in

Overview

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Responsibilities

• Guide team of Account Managers on consultative, client-centric selling and demonstrate strong understanding of marketing KPIs, TikTok product capabilities and measurement.
• Develop and coach Account Managers in setting long and short-term goals, milestones, and tracking performance towards revenue objectives.
• Collaborate with our leadership team to establish a sales strategy and execution plan to achieve team goals.
• Partner with cross-functional subject matter experts to develop, identify, and implement effective client advertising strategies.
• Serve as an external product expert, educating key clients and agencies on TikTok ad solutions and best practices.
• Develop strategies to retain clients, reduce churn, and enhance platform dependency.
• Collaborate across teams to exchange insights and drive product enhancements.

Qualifications

• Minimum Qualifications: People leadership experience; experience in a digital advertising or ecommerce sales position; strong understanding of sales processes, including upselling, cross-selling, and negotiations; familiarity with trends and brands within the advertising industry.
• Preferred Qualifications: Exceptional communication skills; data-driven mindset with ability to analyze account performance and develop actionable recommendations; resourcefulness in addressing challenges and managing client expectations; ability to prioritize and synthesize a high volume of information; proficiency with internal tools to track progress and address concerns; familiarity with external tools for TAM analysis and industry trend monitoring; experience tracking interactions across Zoom, email, and in-person engagements.

About TikTok

TikTok is the leading destination for short-form mobile video. Our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, with offices in multiple cities worldwide.

Why Join Us

Inspiring creativity is at the core of TikTok's mission. Our innovative product helps people express themselves, discover, and connect. Our diverse teams make that possible. We value curiosity, humility, and impact, and we strive to continuously learn and innovate as one team.

Diversity & Inclusion

TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and perspectives. We celebrate diverse voices and aim to reflect the communities we reach.

TikTok Accommodation

TikTok provides reasonable accommodations in recruitment processes for candidates with disabilities or other protected reasons. If you need assistance or an accommodation, please reach out to us.