Merkle
Senior Manager, Relationship Marketing Strategy
We welcome remote U.S.-based candidates. Merkle is a leading data-driven, technology-enabled, global performance marketing agency that specializes in delivering personalized customer experiences across platforms and devices. For more than 30 years, Fortune 1000 companies and leading nonprofit organizations have partnered with Merkle to maximize the value of their customer portfolios. The agency's heritage in data, technology, and analytics forms the foundation for its skills in understanding consumer insights that drive people-based marketing strategies. As Senior Manager, Relationship Marketing Strategy you will join a team of marketers who focus on helping Merkle clients achieve their business goals. You will report to the VP, Relationship Marketing Strategy. You will understand our client's business and strategic goals, become a trusted advisor to the client and Merkle account team, and excel in both analytic and creative thinking to help solve client problems. You will communicate strategy clearly so others believe in the ideas and follow them through to execution. To succeed in this role you must love solving client problems and understand how businesses, brands, and customers work together, with an advanced understanding of the evolving role that data and technology play in this relationship. You can identify growth opportunities and develop recommendations to grow client relationships. Responsibilities: Lead the development of strategic omni-channel marketing plans. Be a subject matter expert and translate new technology — particularly in 1st party data marketing and CRM — into new marketing ideas for the client. Monitor current marketing trends, new technology solutions, and competitive strategies, and translate them into new marketing ideas for clients. Develop trusted, long-term relationships with important client contacts and executives. Ensure meaningful client value is delivered through a mix of best-practice solutions and original thinking. Collaborate with team leadership (account management, operations, creative, analytics) and partner agencies to turn ideas into executable plans. Identify data points and measurements to show the impact of our approach and strategy on the client’s business. Qualifications: Bachelor's Degree required. 7+ years' experience in data-driven marketing – CRM, email, online/offline media. 3+ years working in an agency or consulting firm. Experience with Braze (advantageous). Experience developing solutions to support the sale of new services to clients. Hands-on skills using data and research to guide decisions — proficiency in Excel (maintain complex spreadsheets) and research tools. Experience translating data analysis into marketing recommendations and presentations — proficiency in PowerPoint. Comfort and experience working within a matrixed organization with a wide latitude of responsibilities. Average 20% travel (contingent on client comfort). The annual salary range for this position is $94,000-$152,375. Placement within the salary range is based on experience, knowledge, skills, and other factors permitted by law. Benefits available with this position include: Medical, vision, and dental insurance Life insurance Short-term and long-term disability insurance 401k Flexible paid time off At least 15 paid holidays per year Paid sick and safe leave Paid parental leave Dentsu complies with applicable state and local laws regarding employee leave benefits. For details regarding Dentsu benefits, please visit www.dentsubenefitsplus.com. To begin the application process, click the Apply button at the top of this job posting. Applications will be reviewed on an ongoing basis, and qualified candidates will be contacted for next steps. This is a remote position. Location:
USA - Remote - Maryland Brand:
Merkle Time Type:
Full time Contract Type:
Permanent Dentsu is committed to providing equal employment opportunities to all applicants and employees. We do this without regard to race, color, national origin, sex, sexual orientation, gender identity, age, pregnancy, childbirth or related medical conditions, ancestry, disability, marital status, political affiliation, religious practices and observances, citizenship status, genetic information, veteran status, or any other basis protected under applicable law. Dentsu is committed to providing reasonable accommodation to individuals with disabilities and disabled veterans. If you need an accommodation to search and apply for a career opportunity, please email ApplicantAccommodations@dentsu.com to let us know the nature of your accommodation request and your contact information.
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We welcome remote U.S.-based candidates. Merkle is a leading data-driven, technology-enabled, global performance marketing agency that specializes in delivering personalized customer experiences across platforms and devices. For more than 30 years, Fortune 1000 companies and leading nonprofit organizations have partnered with Merkle to maximize the value of their customer portfolios. The agency's heritage in data, technology, and analytics forms the foundation for its skills in understanding consumer insights that drive people-based marketing strategies. As Senior Manager, Relationship Marketing Strategy you will join a team of marketers who focus on helping Merkle clients achieve their business goals. You will report to the VP, Relationship Marketing Strategy. You will understand our client's business and strategic goals, become a trusted advisor to the client and Merkle account team, and excel in both analytic and creative thinking to help solve client problems. You will communicate strategy clearly so others believe in the ideas and follow them through to execution. To succeed in this role you must love solving client problems and understand how businesses, brands, and customers work together, with an advanced understanding of the evolving role that data and technology play in this relationship. You can identify growth opportunities and develop recommendations to grow client relationships. Responsibilities: Lead the development of strategic omni-channel marketing plans. Be a subject matter expert and translate new technology — particularly in 1st party data marketing and CRM — into new marketing ideas for the client. Monitor current marketing trends, new technology solutions, and competitive strategies, and translate them into new marketing ideas for clients. Develop trusted, long-term relationships with important client contacts and executives. Ensure meaningful client value is delivered through a mix of best-practice solutions and original thinking. Collaborate with team leadership (account management, operations, creative, analytics) and partner agencies to turn ideas into executable plans. Identify data points and measurements to show the impact of our approach and strategy on the client’s business. Qualifications: Bachelor's Degree required. 7+ years' experience in data-driven marketing – CRM, email, online/offline media. 3+ years working in an agency or consulting firm. Experience with Braze (advantageous). Experience developing solutions to support the sale of new services to clients. Hands-on skills using data and research to guide decisions — proficiency in Excel (maintain complex spreadsheets) and research tools. Experience translating data analysis into marketing recommendations and presentations — proficiency in PowerPoint. Comfort and experience working within a matrixed organization with a wide latitude of responsibilities. Average 20% travel (contingent on client comfort). The annual salary range for this position is $94,000-$152,375. Placement within the salary range is based on experience, knowledge, skills, and other factors permitted by law. Benefits available with this position include: Medical, vision, and dental insurance Life insurance Short-term and long-term disability insurance 401k Flexible paid time off At least 15 paid holidays per year Paid sick and safe leave Paid parental leave Dentsu complies with applicable state and local laws regarding employee leave benefits. For details regarding Dentsu benefits, please visit www.dentsubenefitsplus.com. To begin the application process, click the Apply button at the top of this job posting. Applications will be reviewed on an ongoing basis, and qualified candidates will be contacted for next steps. This is a remote position. Location:
USA - Remote - Maryland Brand:
Merkle Time Type:
Full time Contract Type:
Permanent Dentsu is committed to providing equal employment opportunities to all applicants and employees. We do this without regard to race, color, national origin, sex, sexual orientation, gender identity, age, pregnancy, childbirth or related medical conditions, ancestry, disability, marital status, political affiliation, religious practices and observances, citizenship status, genetic information, veteran status, or any other basis protected under applicable law. Dentsu is committed to providing reasonable accommodation to individuals with disabilities and disabled veterans. If you need an accommodation to search and apply for a career opportunity, please email ApplicantAccommodations@dentsu.com to let us know the nature of your accommodation request and your contact information.
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