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Platinum Coastal Group

Marketing Assistant Job at Platinum Coastal Group in Boston

Platinum Coastal Group, Boston, MA, US, 02298

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This is an entry-level role with paid training and extensive growth opportunity. The work environment entails both on-site field marketing and office work. Day-to-day work entails public speaking and live presentations with target audiences. A viable candidate must already be within commutable distance due to this being an immediate hire role. The Marketing Assistant plays a pivotal role in supporting the marketing department by coordinating and executing various marketing initiatives that drive brand awareness and support business sales growth. This position is essential for helping to develop and implement marketing strategies that resonate with target audiences and contribute to the organization's overall objectives. Responsibilities Field marketing and sales Increase consumer bases Conduct market research to identify trends, insights, and KPIs. Create engaging presentations for live retail platforms Analyze campaign performance metrics and provide actionable insights. Coordinate marketing events, including trade shows and promotional activities. Help manage the marketing budget and track expenditures. Conduct competitor analysis to identify market positioning. Foster relationships with vendors and partners to enhance marketing efforts. Stay updated on industry trends and best practices in marketing. Qualifications Solid public speaking and communication skills Organization and reliability Professionalism in speech and demeanor 0-3 years of experience in a marketing role or internship Excellent written skills Proficiency in Microsoft Office Suite and marketing software Creative mindset with the ability to solve problems Strong attention to detail Ability to work collaboratively in a team environment Proactive approach to problem-solving and decision-making Willingness to adapt to a fast-paced, dynamic work environment Ability to manage multiple tasks and meet deadlines Bachelor's degree preferred Skills: problem-solving, marketing software, adaptability, decision-making, marketing, written communication, proactive approach, campaign performance analysis, creative problem solving, campaign development, attention to detail, public relations, organizational skills, organization, sales & marketing, communication skills, creativity, professionalism, marketing agency, presentation creation, content creation, marketing database management, competitor analysis, data analysis, marketing strategies, content management systems, time management, CRM systems, presentations, market research, social media management, digital marketing, collaborative skills, relationship building, budget management, vendor relationship management, and related marketing competencies. #J-18808-Ljbffr