Platinum Coastal Group
Marketing Assistant Job at Platinum Coastal Group in Boston
Platinum Coastal Group, Boston, MA, US, 02298
This is an entry-level role with paid training and extensive growth opportunity. The work environment entails both on-site field marketing and office work. Day-to-day work entails public speaking and live presentations with target audiences. A viable candidate must already be within commutable distance due to this being an immediate hire role. The Marketing Assistant plays a pivotal role in supporting the marketing department by coordinating and executing various marketing initiatives that drive brand awareness and support business sales growth. This position is essential for helping to develop and implement marketing strategies that resonate with target audiences and contribute to the organization's overall objectives.
Responsibilities
Field marketing and sales
Increase consumer bases
Conduct market research to identify trends, insights, and KPIs.
Create engaging presentations for live retail platforms
Analyze campaign performance metrics and provide actionable insights.
Coordinate marketing events, including trade shows and promotional activities.
Help manage the marketing budget and track expenditures.
Conduct competitor analysis to identify market positioning.
Foster relationships with vendors and partners to enhance marketing efforts.
Stay updated on industry trends and best practices in marketing.
Qualifications
Solid public speaking and communication skills
Organization and reliability
Professionalism in speech and demeanor
0-3 years of experience in a marketing role or internship
Excellent written skills
Proficiency in Microsoft Office Suite and marketing software
Creative mindset with the ability to solve problems
Strong attention to detail
Ability to work collaboratively in a team environment
Proactive approach to problem-solving and decision-making
Willingness to adapt to a fast-paced, dynamic work environment
Ability to manage multiple tasks and meet deadlines
Bachelor's degree preferred
Skills: problem-solving, marketing software, adaptability, decision-making, marketing, written communication, proactive approach, campaign performance analysis, creative problem solving, campaign development, attention to detail, public relations, organizational skills, organization, sales & marketing, communication skills, creativity, professionalism, marketing agency, presentation creation, content creation, marketing database management, competitor analysis, data analysis, marketing strategies, content management systems, time management, CRM systems, presentations, market research, social media management, digital marketing, collaborative skills, relationship building, budget management, vendor relationship management, and related marketing competencies.
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