OKX
Senior Product Marketing Manager, Institutional (EMEA & APAC) New Europe (Remote
OKX, Jackson, Mississippi, United States
Senior Product Marketing Manager, Institutional (EMEA & APAC)
Europe (Remote) Who We Are
At OKX, we believe that the future will be reshaped by crypto, and ultimately contribute to every individual's freedom. OKX is a leading crypto exchange, and the developer of OKX Wallet, giving millions access to crypto trading and decentralized crypto applications (dApps). OKX is also a trusted brand by hundreds of large institutions seeking access to crypto markets. We are safe and reliable, backed by our Proof of Reserves. Across our multiple offices globally, we are united by our core principles:
We Before Me ,
Do the Right Thing , and
Get Things Done . These shared values drive our culture, shape our processes, and foster a friendly, rewarding, and diverse environment for every OK-er. OKX is part of OKG, a group that brings the value of Blockchain to users around the world, through our leading products OKX, OKX Wallet, OKLink and more. About the Opportunity
As our Institutional Product Marketing Lead for EMEA & APAC, you\'ll shape narratives, value propositions, and go-to-market strategies for our institutional trading offering. About the team: You\'ll join our Global Product Marketing team, reporting to the Head of Institutional Product Marketing. Together, we transform value propositions into compelling client messages that drive acquisition, engagement, and retention. What You’ll Be Doing
Strategic Product Positioning Develop compelling regional product positioning and messaging that resonates with institutional clients across EEA, UAE, and APAC markets Adapt global house messaging to local market needs Support the Head of Institutional PMM by turning strategy into executional plans, coordinating teams, and delivering product launches and campaigns. Create and manage marketing content such as decks, one-pagers, and case studies, ensuring it is accurate, compelling, and localized. Partner with global email, social, and PR teams to execute campaigns and ensure institutional narratives are well represented. Go-to-Market Leadership Execute comprehensive marketing campaigns and go-to-market strategies for new institutional products and features Develop and manage strategic partner marketing initiatives across target regions Content & Thought Leadership Create and oversee thought leadership programs that reinforce product positioning and industry narratives Develop content strategies that establish OKX as a market authority Cross-Functional Partnership Collaborate with institutional business teams including business development, account management, sales enablement, and product Ensure consistent, cohesive product messaging across all touchpoints What We Look For In You
Professional Background 10+ years of product marketing experience focused on institutional clients Background in traditional finance - institutional trading, investment management, fintech, or a mix of tradfi and cryptocurrency experience Regional Expertise Proven marketing experience across EEA, UAE, and APAC regions Experience with localization strategies and account-based marketing (ABM) programs Industry Knowledge Understanding of financial markets and OTC trading Knowledge of regulatory environments across target regions including MiFID II Marketing Skills Strong expertise in direct, digital, and content marketing Ability to communicate complex products clearly to diverse audiences Experience developing successful thought leadership initiatives L&D programs and Education subsidy for employees\' growth and development Various team building programs and company events More that we love to tell you along the process! #LI-BH1 #LI-REMOTE #LI-BH1LI-REMOTE #LI-ED1 Information collected and processed as part of the recruitment process of any job application you choose to submit is subject to OKX \u2019s Candidate Privacy Notice . Voluntary Self-Identification
For government reporting purposes, we ask candidates to respond to the below self-identification survey.Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiringprocess or thereafter. Any information that you do provide will be recorded and maintained in aconfidential file. As set forth in OKX’s Equal Employment Opportunity policy,we do not discriminate on the basis of any protected group status under any applicable law. If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection.As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measurethe effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categoriesis as follows: A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability. A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran\'s discharge or release from active duty in the U.S. military, ground, naval, or air service. An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense. An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985. Select... Voluntary Self-Identification of Disability
Form CC-305 Page 1 of 1 OMB Control Number 1250-0005 Expires 04/30/2026 Voluntary Self-Identification of Disability Form CC-305 Page 1 of 1 OMB Control Number 1250-0005 Expires 04/30/2026 Why are you being asked to complete this form?
We are a federal contractor or subcontractor. The law requires us to provide equal employment opportunity to qualified people with disabilities. We have a goal of having at least 7% of our workers as people with disabilities. The law says we must measure our progress towards this goal. To do this, we must ask applicants and employees if they have a disability or have ever had one. People can become disabled, so we need to ask this question at least every five years. Completing this form is voluntary, and we hope that you will choose to do so. Your answer is confidential. No one who makes hiring decisions will see it. Your decision to complete the form and your answer will not harm you in any way. If you want to learn more about the law or this form, visit the U.S. Department of Labor’s Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp . How do you know if you have a disability?
A disability is one of the following: [list of disabilities continues] Disability Status Select... PUBLIC BURDEN STATEMENT: According to the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless such collection displays a valid OMB control number. This survey should take about 5 minutes to complete.
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Europe (Remote) Who We Are
At OKX, we believe that the future will be reshaped by crypto, and ultimately contribute to every individual's freedom. OKX is a leading crypto exchange, and the developer of OKX Wallet, giving millions access to crypto trading and decentralized crypto applications (dApps). OKX is also a trusted brand by hundreds of large institutions seeking access to crypto markets. We are safe and reliable, backed by our Proof of Reserves. Across our multiple offices globally, we are united by our core principles:
We Before Me ,
Do the Right Thing , and
Get Things Done . These shared values drive our culture, shape our processes, and foster a friendly, rewarding, and diverse environment for every OK-er. OKX is part of OKG, a group that brings the value of Blockchain to users around the world, through our leading products OKX, OKX Wallet, OKLink and more. About the Opportunity
As our Institutional Product Marketing Lead for EMEA & APAC, you\'ll shape narratives, value propositions, and go-to-market strategies for our institutional trading offering. About the team: You\'ll join our Global Product Marketing team, reporting to the Head of Institutional Product Marketing. Together, we transform value propositions into compelling client messages that drive acquisition, engagement, and retention. What You’ll Be Doing
Strategic Product Positioning Develop compelling regional product positioning and messaging that resonates with institutional clients across EEA, UAE, and APAC markets Adapt global house messaging to local market needs Support the Head of Institutional PMM by turning strategy into executional plans, coordinating teams, and delivering product launches and campaigns. Create and manage marketing content such as decks, one-pagers, and case studies, ensuring it is accurate, compelling, and localized. Partner with global email, social, and PR teams to execute campaigns and ensure institutional narratives are well represented. Go-to-Market Leadership Execute comprehensive marketing campaigns and go-to-market strategies for new institutional products and features Develop and manage strategic partner marketing initiatives across target regions Content & Thought Leadership Create and oversee thought leadership programs that reinforce product positioning and industry narratives Develop content strategies that establish OKX as a market authority Cross-Functional Partnership Collaborate with institutional business teams including business development, account management, sales enablement, and product Ensure consistent, cohesive product messaging across all touchpoints What We Look For In You
Professional Background 10+ years of product marketing experience focused on institutional clients Background in traditional finance - institutional trading, investment management, fintech, or a mix of tradfi and cryptocurrency experience Regional Expertise Proven marketing experience across EEA, UAE, and APAC regions Experience with localization strategies and account-based marketing (ABM) programs Industry Knowledge Understanding of financial markets and OTC trading Knowledge of regulatory environments across target regions including MiFID II Marketing Skills Strong expertise in direct, digital, and content marketing Ability to communicate complex products clearly to diverse audiences Experience developing successful thought leadership initiatives L&D programs and Education subsidy for employees\' growth and development Various team building programs and company events More that we love to tell you along the process! #LI-BH1 #LI-REMOTE #LI-BH1LI-REMOTE #LI-ED1 Information collected and processed as part of the recruitment process of any job application you choose to submit is subject to OKX \u2019s Candidate Privacy Notice . Voluntary Self-Identification
For government reporting purposes, we ask candidates to respond to the below self-identification survey.Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiringprocess or thereafter. Any information that you do provide will be recorded and maintained in aconfidential file. As set forth in OKX’s Equal Employment Opportunity policy,we do not discriminate on the basis of any protected group status under any applicable law. If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection.As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measurethe effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categoriesis as follows: A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability. A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran\'s discharge or release from active duty in the U.S. military, ground, naval, or air service. An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense. An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985. Select... Voluntary Self-Identification of Disability
Form CC-305 Page 1 of 1 OMB Control Number 1250-0005 Expires 04/30/2026 Voluntary Self-Identification of Disability Form CC-305 Page 1 of 1 OMB Control Number 1250-0005 Expires 04/30/2026 Why are you being asked to complete this form?
We are a federal contractor or subcontractor. The law requires us to provide equal employment opportunity to qualified people with disabilities. We have a goal of having at least 7% of our workers as people with disabilities. The law says we must measure our progress towards this goal. To do this, we must ask applicants and employees if they have a disability or have ever had one. People can become disabled, so we need to ask this question at least every five years. Completing this form is voluntary, and we hope that you will choose to do so. Your answer is confidential. No one who makes hiring decisions will see it. Your decision to complete the form and your answer will not harm you in any way. If you want to learn more about the law or this form, visit the U.S. Department of Labor’s Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp . How do you know if you have a disability?
A disability is one of the following: [list of disabilities continues] Disability Status Select... PUBLIC BURDEN STATEMENT: According to the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless such collection displays a valid OMB control number. This survey should take about 5 minutes to complete.
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