Humana
Director, Marketing Compliance & Capabilities Operations
Humana, Oklahoma City, Oklahoma, United States, 73116
Overview
Director, Marketing Compliance & Capabilities Operations — Humana, District of Columbia, United States Base pay range: $168,000.00/yr - $231,000.00/yr Become a part of our caring community and help us put health first. If you are a compliance-minded operations leader who thrives in complex, fast-paced environments, this role leads the product managers and capabilities that ensure Humana’s marketing communications are executed with precision, compliance, and member impact. You will oversee the operational backbone of marketing governance—enabling speed, scale, and accountability across campaigns and platforms. You will develop and own the enterprise business strategy and implementation for profile consent and preferences, while managing tools, vendors, and capabilities that support inclusive communications, regulatory enablement, and business continuity. This role blends operational excellence with regulatory rigor to ensure every message is accurate, timely, and aligned with Humana’s mission to put health first. You will oversee the execution and governance of marketing compliance and operational capabilities within Humana’s Marketing Technology and Operations organization. Required qualifications and responsibilities are described below, along with preferred qualifications and additional information. Responsibilities
Lead product managers responsible for the strategy, roadmap, and agile delivery of enterprise consent and preference capabilities; develop and own the business strategy for profile consent and preferences to enable scalable, compliant, and personalized communications. Partner with data science and engineering teams to explore AI/ML-powered consent orchestration and predictive preference modeling. Ensure product development aligns with regulatory requirements, customer experience goals, and enterprise architecture. Lead product managers focused on ADA accessibility, translation workflows, and TCPA compliance; manage relationships with compliance-focused vendors and platforms; create toolkits, templates, and training materials to support compliant campaign execution across channels. Embed compliance capabilities into MarTech and marketing operations workflows, partnering with platform and execution teams; explore AI-powered tools for automated accessibility checks, translation QA, and consent validation. Monitor and report on capability usage, effectiveness, and adoption across business units. Develop and maintain Business Continuity Plans (BCPs) across Marketing functions; own the Marketing Risk Register and escalation protocols; coordinate incident response for Marketing-owned systems and campaigns with IT and enterprise risk teams. Collaborate with Enterprise Risk, Compliance, and Legal to align on standards, testing, and documentation; leverage AI/ML tools to proactively detect anomalies in campaign execution, monitor risk signals, and support automated incident triage and escalation. Maintain and evolve SOPs across compliance and risk capabilities; track and manage Issues & Opportunities (IOPs); ensure documentation is version-controlled, audit-ready, and accessible; manage inclusive communication capabilities including alternate formats and translations. Partner with marketing, legal, compliance, IT, and experience transformation teams to ensure cohesive delivery and governance; support vendor evaluations and contract management in collaboration with procurement and legal; influence enterprise standards and contribute to governance forums related to marketing compliance and risk. Required Qualifications
Bachelor’s Degree in Marketing, Business Administration, Risk Management, or related field, or equivalent experience 8+ years of experience in marketing operations, compliance enablement, or risk management Experience managing inclusive communication capabilities (e.g., ADA, translations) and consent/preference platforms Strong understanding of regulatory frameworks such as TCPA, ADA, CAN-SPAM and HIPAA Proven success leading cross-functional teams and managing vendor relationships Experience developing and maintaining business continuity plans and risk registers Excellent documentation, governance, and stakeholder management skills Preferred Qualifications
Master’s Degree or certification in Risk Management, Compliance, or Business Continuity Experience in a regulated industry (e.g., healthcare, insurance, financial services) Familiarity with MarTech platforms and embedding compliance into campaign workflows Background in operational transformation, audit readiness, or enterprise governance Experience with inclusive design, accessibility standards, and multilingual communications Experience implementing AI/ML tools for compliance monitoring, intelligent consent management, or automated accessibility validation Additional Information
To ensure Home or Hybrid Home/Office employees’ ability to work effectively, internet service must meet recommended speeds; satellite/cellular connections may require leadership approval. Humana provides certain internet expense support for Home-based employees in select states and provides suitable equipment to meet position requirements. Work from a dedicated space free from ongoing interruptions to protect member PHI / HIPAA information. Benefits
Humana offers a variety of benefits to promote health and well-being, including health benefits from day one, paid time off, retirement savings with employer match, tuition assistance, parental and caregiver leave, and more. About Us
Humana Inc. is committed to putting health first for teammates, customers, and the company, delivering care and services to help people achieve their best health. Equal Opportunity Employer
Humana does not discriminate against any employee or applicant and complies with applicable laws and affirmative action requirements.
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Director, Marketing Compliance & Capabilities Operations — Humana, District of Columbia, United States Base pay range: $168,000.00/yr - $231,000.00/yr Become a part of our caring community and help us put health first. If you are a compliance-minded operations leader who thrives in complex, fast-paced environments, this role leads the product managers and capabilities that ensure Humana’s marketing communications are executed with precision, compliance, and member impact. You will oversee the operational backbone of marketing governance—enabling speed, scale, and accountability across campaigns and platforms. You will develop and own the enterprise business strategy and implementation for profile consent and preferences, while managing tools, vendors, and capabilities that support inclusive communications, regulatory enablement, and business continuity. This role blends operational excellence with regulatory rigor to ensure every message is accurate, timely, and aligned with Humana’s mission to put health first. You will oversee the execution and governance of marketing compliance and operational capabilities within Humana’s Marketing Technology and Operations organization. Required qualifications and responsibilities are described below, along with preferred qualifications and additional information. Responsibilities
Lead product managers responsible for the strategy, roadmap, and agile delivery of enterprise consent and preference capabilities; develop and own the business strategy for profile consent and preferences to enable scalable, compliant, and personalized communications. Partner with data science and engineering teams to explore AI/ML-powered consent orchestration and predictive preference modeling. Ensure product development aligns with regulatory requirements, customer experience goals, and enterprise architecture. Lead product managers focused on ADA accessibility, translation workflows, and TCPA compliance; manage relationships with compliance-focused vendors and platforms; create toolkits, templates, and training materials to support compliant campaign execution across channels. Embed compliance capabilities into MarTech and marketing operations workflows, partnering with platform and execution teams; explore AI-powered tools for automated accessibility checks, translation QA, and consent validation. Monitor and report on capability usage, effectiveness, and adoption across business units. Develop and maintain Business Continuity Plans (BCPs) across Marketing functions; own the Marketing Risk Register and escalation protocols; coordinate incident response for Marketing-owned systems and campaigns with IT and enterprise risk teams. Collaborate with Enterprise Risk, Compliance, and Legal to align on standards, testing, and documentation; leverage AI/ML tools to proactively detect anomalies in campaign execution, monitor risk signals, and support automated incident triage and escalation. Maintain and evolve SOPs across compliance and risk capabilities; track and manage Issues & Opportunities (IOPs); ensure documentation is version-controlled, audit-ready, and accessible; manage inclusive communication capabilities including alternate formats and translations. Partner with marketing, legal, compliance, IT, and experience transformation teams to ensure cohesive delivery and governance; support vendor evaluations and contract management in collaboration with procurement and legal; influence enterprise standards and contribute to governance forums related to marketing compliance and risk. Required Qualifications
Bachelor’s Degree in Marketing, Business Administration, Risk Management, or related field, or equivalent experience 8+ years of experience in marketing operations, compliance enablement, or risk management Experience managing inclusive communication capabilities (e.g., ADA, translations) and consent/preference platforms Strong understanding of regulatory frameworks such as TCPA, ADA, CAN-SPAM and HIPAA Proven success leading cross-functional teams and managing vendor relationships Experience developing and maintaining business continuity plans and risk registers Excellent documentation, governance, and stakeholder management skills Preferred Qualifications
Master’s Degree or certification in Risk Management, Compliance, or Business Continuity Experience in a regulated industry (e.g., healthcare, insurance, financial services) Familiarity with MarTech platforms and embedding compliance into campaign workflows Background in operational transformation, audit readiness, or enterprise governance Experience with inclusive design, accessibility standards, and multilingual communications Experience implementing AI/ML tools for compliance monitoring, intelligent consent management, or automated accessibility validation Additional Information
To ensure Home or Hybrid Home/Office employees’ ability to work effectively, internet service must meet recommended speeds; satellite/cellular connections may require leadership approval. Humana provides certain internet expense support for Home-based employees in select states and provides suitable equipment to meet position requirements. Work from a dedicated space free from ongoing interruptions to protect member PHI / HIPAA information. Benefits
Humana offers a variety of benefits to promote health and well-being, including health benefits from day one, paid time off, retirement savings with employer match, tuition assistance, parental and caregiver leave, and more. About Us
Humana Inc. is committed to putting health first for teammates, customers, and the company, delivering care and services to help people achieve their best health. Equal Opportunity Employer
Humana does not discriminate against any employee or applicant and complies with applicable laws and affirmative action requirements.
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