Intuitive
Senior Group Manager Marketing Automation
Intuitive, Sunnyvale, California, United States, 94087
Overview
Senior Group Manager Marketing Automation role at Intuitive. Join to apply for the Senior Group Manager Marketing Automation role at Intuitive. Get AI-powered advice on this job and more exclusive features. This range is provided by Intuitive. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more. Base pay range
$155,000.00/yr - $273,600.00/yr Company Description
At Intuitive, we are united behind our mission: we believe that minimally invasive care is life-enhancing care. Through ingenuity and intelligent technology, we expand the potential of physicians to heal without constraints. As a pioneer and market leader in robotic-assisted surgery, we strive to foster an inclusive and diverse team, committed to making a difference. For more than 25 years, we have worked with hospitals and care teams around the world to help solve some of healthcare's hardest challenges and advance what is possible. Intuitive has been built by the efforts of great people from diverse backgrounds. We believe great ideas can come from anywhere. We strive to foster an inclusive culture built around diversity of thought and mutual respect. We lead with inclusion and empower our team members to do their best work as their most authentic selves. Passionate people who want to make a difference drive our culture. Our team members are grounded in integrity, have a strong capacity to learn, the energy to get things done, and bring diverse, real world experiences to help us think in new ways. We actively invest in our team members to support their long-term growth so they can continue to advance our mission and achieve their highest potential. Join a team committed to taking big leaps forward for a global community of healthcare professionals and their patients. Together, let's advance the world of minimally invasive care. Job Description
Primary Responsibilities
Stakeholder Engagement & Service Delivery: Serve as the primary liaison between global/regional marketing, marketing operations, Brand & Creative, and IT for automation needs. Manage intake, discovery, and prioritization of automation projects, ensuring fair allocation across stakeholders and automation deliverables. Build trusted relationships with senior stakeholders; anticipate needs and ensure high-quality, timely delivery of campaigns and programs. Translate business priorities into automation roadmaps, balancing efficiency with innovation. Process & Governance
Establish and continuously improve governance models, workflows, and best practices for campaign execution, testing, and reporting. Implement scalable processes for forecasting workload, allocating resources, and optimizing team performance. Ensure compliance with global privacy, consent, and regulatory standards (GDPR, CCPA, HIPAA where applicable). Marketing Automation Strategy & Innovation
Champion the evolution of nurture, lead lifecycle, and trigger-based programs, ensuring they are optimized for engagement, conversion, and revenue impact. Introduce industry best practices in segmentation, personalization, and audience targeting. Lead pilot programs for emerging channels and capabilities (AI/ML personalization, conversational journeys, progressive profiling, etc.). Partner with region marketing, analytics teams to drive multi-channel orchestration and ensure campaigns fuel pipeline and sales alignment. Quality Assurance & Performance Measurement
Implement QA frameworks to ensure flawless execution of campaigns, emails, and landing pages. Define and report on KPIs for service delivery (turnaround time, error rate, stakeholder satisfaction) and business impact (conversion lift, ROI, contribution to pipeline). Regularly review performance data to inform continuous improvements in execution and process. Team Leadership & Development
Lead, coach, and grow a high-performing team of automation specialists. Build career paths, training programs, and skill-building initiatives to ensure the team keeps pace with evolving martech and campaign needs. Monitor workload balance and ensure effective resource allocation to match stakeholder demand. Foster a culture of service excellence, innovation, and accountability. Qualifications
Job Qualifications
Minimum 10 years of digital marketing experience within a B2B enterprise marketing team. 5+ years focused on email marketing and automation programs management including web and 3rd party application integration, database hygiene and quality management, and performance reporting. Deep understanding of Salesforce and CRM platforms. Currently Marketo and Salesforce certified. Account Based Marketing experience preferred. Ability to effectively work in a highly matrixed function and drive alignment between multiple cross-functional stakeholders (IT, Sales Operations, Marketing, Analytics) Hands-on experience with Salesforce.com reports and experience successfully collaborating with Marketing & Sales to improve results. Strong analytical skills and ability to interpret data, identify trends, analyze program effectiveness and ROI. Strong data evaluation skills, with the ability to extract and interpret data from various sources to offer creative marketing solutions and business decisions Strong understanding of workflow processes and systems within a marketing/sales cycle Strong knowledge of data standardization and normalization, database structure and queries Must possess a passion for learning industry-leading marketing technologies, tactics and best practices. Proven success leading adoption of new marketing strategies and tools globally. Strong problem solving, business analysis and quantitative skills; extreme attention to detail Detail-oriented, organized, and excellent verbal and written communication skills. Ability to foster strong, professional relationships across all levels. Minimum Education
BS/BA Degree or equivalent experience MBA Preferred Intuitive is an Equal Employment Opportunity Employer. We provide equal employment opportunities to all qualified applicants and employees, and prohibit discrimination and harassment of any type, without regard to race, sex, pregnancy, sexual orientation, gender identity, national origin, color, age, religion, protected veteran or disability status, genetic information or any other status protected under federal, state, or local applicable laws. We will consider for employment qualified applicants with arrest and conviction records in accordance with fair chance laws.
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Senior Group Manager Marketing Automation role at Intuitive. Join to apply for the Senior Group Manager Marketing Automation role at Intuitive. Get AI-powered advice on this job and more exclusive features. This range is provided by Intuitive. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more. Base pay range
$155,000.00/yr - $273,600.00/yr Company Description
At Intuitive, we are united behind our mission: we believe that minimally invasive care is life-enhancing care. Through ingenuity and intelligent technology, we expand the potential of physicians to heal without constraints. As a pioneer and market leader in robotic-assisted surgery, we strive to foster an inclusive and diverse team, committed to making a difference. For more than 25 years, we have worked with hospitals and care teams around the world to help solve some of healthcare's hardest challenges and advance what is possible. Intuitive has been built by the efforts of great people from diverse backgrounds. We believe great ideas can come from anywhere. We strive to foster an inclusive culture built around diversity of thought and mutual respect. We lead with inclusion and empower our team members to do their best work as their most authentic selves. Passionate people who want to make a difference drive our culture. Our team members are grounded in integrity, have a strong capacity to learn, the energy to get things done, and bring diverse, real world experiences to help us think in new ways. We actively invest in our team members to support their long-term growth so they can continue to advance our mission and achieve their highest potential. Join a team committed to taking big leaps forward for a global community of healthcare professionals and their patients. Together, let's advance the world of minimally invasive care. Job Description
Primary Responsibilities
Stakeholder Engagement & Service Delivery: Serve as the primary liaison between global/regional marketing, marketing operations, Brand & Creative, and IT for automation needs. Manage intake, discovery, and prioritization of automation projects, ensuring fair allocation across stakeholders and automation deliverables. Build trusted relationships with senior stakeholders; anticipate needs and ensure high-quality, timely delivery of campaigns and programs. Translate business priorities into automation roadmaps, balancing efficiency with innovation. Process & Governance
Establish and continuously improve governance models, workflows, and best practices for campaign execution, testing, and reporting. Implement scalable processes for forecasting workload, allocating resources, and optimizing team performance. Ensure compliance with global privacy, consent, and regulatory standards (GDPR, CCPA, HIPAA where applicable). Marketing Automation Strategy & Innovation
Champion the evolution of nurture, lead lifecycle, and trigger-based programs, ensuring they are optimized for engagement, conversion, and revenue impact. Introduce industry best practices in segmentation, personalization, and audience targeting. Lead pilot programs for emerging channels and capabilities (AI/ML personalization, conversational journeys, progressive profiling, etc.). Partner with region marketing, analytics teams to drive multi-channel orchestration and ensure campaigns fuel pipeline and sales alignment. Quality Assurance & Performance Measurement
Implement QA frameworks to ensure flawless execution of campaigns, emails, and landing pages. Define and report on KPIs for service delivery (turnaround time, error rate, stakeholder satisfaction) and business impact (conversion lift, ROI, contribution to pipeline). Regularly review performance data to inform continuous improvements in execution and process. Team Leadership & Development
Lead, coach, and grow a high-performing team of automation specialists. Build career paths, training programs, and skill-building initiatives to ensure the team keeps pace with evolving martech and campaign needs. Monitor workload balance and ensure effective resource allocation to match stakeholder demand. Foster a culture of service excellence, innovation, and accountability. Qualifications
Job Qualifications
Minimum 10 years of digital marketing experience within a B2B enterprise marketing team. 5+ years focused on email marketing and automation programs management including web and 3rd party application integration, database hygiene and quality management, and performance reporting. Deep understanding of Salesforce and CRM platforms. Currently Marketo and Salesforce certified. Account Based Marketing experience preferred. Ability to effectively work in a highly matrixed function and drive alignment between multiple cross-functional stakeholders (IT, Sales Operations, Marketing, Analytics) Hands-on experience with Salesforce.com reports and experience successfully collaborating with Marketing & Sales to improve results. Strong analytical skills and ability to interpret data, identify trends, analyze program effectiveness and ROI. Strong data evaluation skills, with the ability to extract and interpret data from various sources to offer creative marketing solutions and business decisions Strong understanding of workflow processes and systems within a marketing/sales cycle Strong knowledge of data standardization and normalization, database structure and queries Must possess a passion for learning industry-leading marketing technologies, tactics and best practices. Proven success leading adoption of new marketing strategies and tools globally. Strong problem solving, business analysis and quantitative skills; extreme attention to detail Detail-oriented, organized, and excellent verbal and written communication skills. Ability to foster strong, professional relationships across all levels. Minimum Education
BS/BA Degree or equivalent experience MBA Preferred Intuitive is an Equal Employment Opportunity Employer. We provide equal employment opportunities to all qualified applicants and employees, and prohibit discrimination and harassment of any type, without regard to race, sex, pregnancy, sexual orientation, gender identity, national origin, color, age, religion, protected veteran or disability status, genetic information or any other status protected under federal, state, or local applicable laws. We will consider for employment qualified applicants with arrest and conviction records in accordance with fair chance laws.
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