Overview
About the Role:
Vokal, a digital agency and advisory, is seeking a Visual Designer (with a focus on campaigns and performance media asset creation) for our fast-growing team, based in our Chicago office. As a Visual Designer, you will play a pivotal role in shaping and elevating the visual stories we help clients tell. You will collaborate with cross-functional teams to translate business objectives and brand values into compelling visual elements and concepts that resonate with our clients and their audiences. Your creative expertise will be instrumental in establishing a consistent and memorable brand presence across various channels and touchpoints. Our unique team blends experienced digital athletes from high-growth start-ups with experienced agency/marketing leaders to create a powerful blend of digital transformation capabilities.
Responsibilities
- Concept and Design Campaigns: Work with a creative team to concept holistic digital marketing campaigns. Then work independently to create assets (static and video) that bring these campaigns to life across the full customer journey, including digital, social media and video. Tools: Adobe Creative Suite, including After Effects for video creation
- Create Video Assets: Video has become a core component of visual design, and designers at Vokal are responsible for designing and delivering video assets through light editing and simple motion elements, including logo bumpers, text animations and transitions. Tools: After Effects and other video editing software
- Build Brand Identities: Craft and evolve the visual identity and strategy of the brand, including logos, color schemes, typography, and overall design elements. Ensure brand consistency across all communication materials and platforms. Tools: Adobe Creative Suite
- Design Presentations and Pitch Decks:Craft compelling presentations that help sell and present work to clients. Present your work to internal teams and clients to gather feedback and get approval. Tools: Google Slides, PPT
- Follow Industry Trends: Stay informed about design trends, competitor activities, and industry best practices to continuously improve and innovate across all design disciplines.
- Embrace Feedback and Iteration: Seek feedback from stakeholders and incorporate it into design iterations. Continuously refine and improve design concepts based on feedback and performance metrics.
Qualifications
- 0 - 5 years experience
- Expertise with Adobe Creative Suite (including After Effects for video creation)
- Degree in design or agency experience as a designer preferred
Nice-to-have Skills
- Experience Design: Define and design digital experiences including websites and apps, including defining the foundational user experience (UX) and the user interface (UI) design. Tools: Figma
- Illustration: Creating hand-drawn elements to be used within brand identities, campaigns, merch design and more.
- Photo / Video Capture: Understand how to light, capture and edit photos and videos. We use production partners for large shoots, but have lots of opportunities to capture content for clients and our own brand in-house if our creative team has those skillsets.
About Vokal
Vokal is a digital agency and advisory purpose-built to grow EBITDA, drive revenue and reduce risk for mid-market brands and private-equity portfolios. We help brands acquire, convert and retain customers through digital value creation plans that drive key business metrics. Our full-stack capabilities are designed to revitalize brands and enhance digital fitness across the entire customer journey. Our list of clients includes Weber, Red Bull, Culligan Water, EmployBridge, Berlin Packaging, Bosch & Dremel, Ace Hardware, The American Medical Association and more.
What We Value
- Relentless Ambition: Nothing is impossible
- All For One: Team first
- A Founder’s Mentality: Move like an owner
- Fighting For World-Class: Keep raising the bar
- Diversity of Thought: All are welcome
Vokal is an Equal Opportunity Employer; we believe that diversity is vital to Vokal’s ability to provide our clients with game-changing digital ideas and are committed to fostering a diverse and inclusive work environment. Your race, color, ancestry, religion, gender, gender identity, national origin, sexual orientation, age, marital status, disability, or veteran status have no bearing on our hiring decisions.