Boston Scientific Gruppe
Senior Marketing Strategy Manager, Peripheral Vascular
Boston Scientific Gruppe, Osseo, Minnesota, United States, 55369
Overview
At Boston Scientific, we’ll give you the opportunity to harness all that’s within you by working in teams of diverse and high-performing employees, tackling some of the most important health industry challenges. With access to the latest tools, information and training, we’ll help you in advancing your skills and career. Here, you’ll be supported in progressing – whatever your ambitions. This role follows a hybrid work model requiring employees to be in our local office at least three days per week. Boston Scientific will not offer sponsorship or take over sponsorship of an employment visa for this position at this time. About the role
The Senior Marketing Strategy Manager
for the Peripheral Vascular division is responsible for enabling, informing, and influencing critical strategic and operational business decisions in collaboration with franchise marketing partners. This individual contributor will develop a deep understanding of the peripheral vascular marketplace, identify trends and growth opportunities, diagnose customer needs and behaviors, predict likely competitive dynamics, and analyze the economics and performance of the business. S/he is expected to develop relationships with business partners, scope detailed project plans to address franchise needs, and ensure deliverables with compelling recommendations are completed in a timely fashion. Topics will range from the exploration and characterization of new growth opportunities to portfolio optimization that supports key investment decisions. This person is expected to be comfortable working in highly autonomous environments and projects while establishing relationships with internal/external business partners, developing compelling recommendations, and driving initiatives to completion. At Boston Scientific, we value collaboration and synergy. Responsibilities
Develop an understanding of current and future market dynamics, competitive landscape, key business trends and market conditions through market research, clinical literature, metrics, coordination with customer interfacing teams and personal interaction with key customers Initiate research and provide recommendations for growth through market adjacencies, adjunct technologies, new products and new applications for existing products Facilitate cross-functional discussions and recommendations on investment decisions and market strategy initiatives focused on growing the business while leveraging classic marketing capabilities Drive “Voice of Customer” and “Voice of Business” work where applicable to inform market and business needs while investigating new strategic initiatives Ongoing support and refinement of market revenue and segmentation models in partnership with Market Strategy and Finance Identify, track and provide updates to senior leadership on key competitive initiatives to support strategic decision making; conduct and/or direct vendors in market analysis and research Strong project management, including communication of timelines and collaborating with internal and external stakeholders to proactively remove barriers for project completion Plan, execute and participate in global physician advisory boards Lead long range portfolio planning process for all Coronary Therapies portfolios Support pipeline discussions around future portfolio including hands-on demonstrations and presentations to physicians Required qualifications
Bachelor’s degree (marketing, engineering or healthcare preferred) 5+ years prior experience in consulting, market research, upstream marketing, product management, business strategy/analytics or strategic marketing Excellent communication skills (verbal and written). Experience creating compelling presentations and effective communication of recommendations. Demonstrated success managing complex projects, incorporating diverse needs from numerous stakeholders and delivering on commitments Demonstrated experience conducting assessments of sophisticated markets. Ability to influence leadership and key stakeholders through excellent communication and interpersonal skills and creating compelling, cohesive, and succinct presentations Preferred qualifications
MBA or advanced degree Strong analytical, quantitative, financial modeling, and strategic thinking skills KOL engagement and experience managing multiple physician collaborators Ability to work in a fast-paced environment as an individual contributor and effectively in a team-based environment while managing multiple priorities. Prior strategic planning and product development experience preferred Healthcare or medical device marketing experience, with demonstrated ability to develop deep clinical and commercial expertise in medical device therapies and productspreferrred Experience with Tableau, PowerBI, and Alteryx a plus Requisition ID:
611346 Minimum Salary:
$99100 Maximum Salary:
$188300 The anticipated compensation listed above and the value of core and optional employee benefits offered by Boston Scientific (BSC) – see www.bscbenefitsconnect.com – will vary based on actual location of the position and other pertinent factors considered in determining actual compensation for the role. Compensation will be commensurate with demonstrable level of experience and training, pertinent education including licensure and certifications, among other relevant business or organizational needs. Compensation for non-exempt (hourly), non-sales roles may also include variable compensation from time to time (e.g., any overtime and shift differential) and annual bonus target (subject to plan eligibility and other requirements). Compensation for exempt, non-sales roles may also include variable compensation, i.e., annual bonus target and long-term incentives (subject to plan eligibility and other requirements). For MA positions:
It is unlawful to require or administer a lie detector test for employment. Violators are subject to criminal penalties and civil liability. As a leader in medical science for more than 40 years, we are committed to solving the challenges that matter most – united by a deep caring for human life. Our mission to advance science for life is about transforming lives through innovative medical solutions that improve patient lives, create value for our customers, and support our employees and the communities in which we operate. Boston Scientific is an equal opportunity employer. We stand for inclusion, equality, and opportunity for all. By embracing the richness of our unique backgrounds and perspectives, we create a better, more rewarding place for our employees to work and reflect the patients, customers, and communities we serve. Please be advised that certain US-based positions may require proof of COVID-19 vaccination status. Boston Scientific continues to evaluate its policies and protocols regarding vaccination and will comply with all applicable state and federal law and healthcare credentialing requirements. Nearest Major Market:
Minneapolis Job Segment:
Vascular, Marketing Manager, Marketing MBA, Medical Device, Financial, Healthcare, Marketing
#J-18808-Ljbffr
At Boston Scientific, we’ll give you the opportunity to harness all that’s within you by working in teams of diverse and high-performing employees, tackling some of the most important health industry challenges. With access to the latest tools, information and training, we’ll help you in advancing your skills and career. Here, you’ll be supported in progressing – whatever your ambitions. This role follows a hybrid work model requiring employees to be in our local office at least three days per week. Boston Scientific will not offer sponsorship or take over sponsorship of an employment visa for this position at this time. About the role
The Senior Marketing Strategy Manager
for the Peripheral Vascular division is responsible for enabling, informing, and influencing critical strategic and operational business decisions in collaboration with franchise marketing partners. This individual contributor will develop a deep understanding of the peripheral vascular marketplace, identify trends and growth opportunities, diagnose customer needs and behaviors, predict likely competitive dynamics, and analyze the economics and performance of the business. S/he is expected to develop relationships with business partners, scope detailed project plans to address franchise needs, and ensure deliverables with compelling recommendations are completed in a timely fashion. Topics will range from the exploration and characterization of new growth opportunities to portfolio optimization that supports key investment decisions. This person is expected to be comfortable working in highly autonomous environments and projects while establishing relationships with internal/external business partners, developing compelling recommendations, and driving initiatives to completion. At Boston Scientific, we value collaboration and synergy. Responsibilities
Develop an understanding of current and future market dynamics, competitive landscape, key business trends and market conditions through market research, clinical literature, metrics, coordination with customer interfacing teams and personal interaction with key customers Initiate research and provide recommendations for growth through market adjacencies, adjunct technologies, new products and new applications for existing products Facilitate cross-functional discussions and recommendations on investment decisions and market strategy initiatives focused on growing the business while leveraging classic marketing capabilities Drive “Voice of Customer” and “Voice of Business” work where applicable to inform market and business needs while investigating new strategic initiatives Ongoing support and refinement of market revenue and segmentation models in partnership with Market Strategy and Finance Identify, track and provide updates to senior leadership on key competitive initiatives to support strategic decision making; conduct and/or direct vendors in market analysis and research Strong project management, including communication of timelines and collaborating with internal and external stakeholders to proactively remove barriers for project completion Plan, execute and participate in global physician advisory boards Lead long range portfolio planning process for all Coronary Therapies portfolios Support pipeline discussions around future portfolio including hands-on demonstrations and presentations to physicians Required qualifications
Bachelor’s degree (marketing, engineering or healthcare preferred) 5+ years prior experience in consulting, market research, upstream marketing, product management, business strategy/analytics or strategic marketing Excellent communication skills (verbal and written). Experience creating compelling presentations and effective communication of recommendations. Demonstrated success managing complex projects, incorporating diverse needs from numerous stakeholders and delivering on commitments Demonstrated experience conducting assessments of sophisticated markets. Ability to influence leadership and key stakeholders through excellent communication and interpersonal skills and creating compelling, cohesive, and succinct presentations Preferred qualifications
MBA or advanced degree Strong analytical, quantitative, financial modeling, and strategic thinking skills KOL engagement and experience managing multiple physician collaborators Ability to work in a fast-paced environment as an individual contributor and effectively in a team-based environment while managing multiple priorities. Prior strategic planning and product development experience preferred Healthcare or medical device marketing experience, with demonstrated ability to develop deep clinical and commercial expertise in medical device therapies and productspreferrred Experience with Tableau, PowerBI, and Alteryx a plus Requisition ID:
611346 Minimum Salary:
$99100 Maximum Salary:
$188300 The anticipated compensation listed above and the value of core and optional employee benefits offered by Boston Scientific (BSC) – see www.bscbenefitsconnect.com – will vary based on actual location of the position and other pertinent factors considered in determining actual compensation for the role. Compensation will be commensurate with demonstrable level of experience and training, pertinent education including licensure and certifications, among other relevant business or organizational needs. Compensation for non-exempt (hourly), non-sales roles may also include variable compensation from time to time (e.g., any overtime and shift differential) and annual bonus target (subject to plan eligibility and other requirements). Compensation for exempt, non-sales roles may also include variable compensation, i.e., annual bonus target and long-term incentives (subject to plan eligibility and other requirements). For MA positions:
It is unlawful to require or administer a lie detector test for employment. Violators are subject to criminal penalties and civil liability. As a leader in medical science for more than 40 years, we are committed to solving the challenges that matter most – united by a deep caring for human life. Our mission to advance science for life is about transforming lives through innovative medical solutions that improve patient lives, create value for our customers, and support our employees and the communities in which we operate. Boston Scientific is an equal opportunity employer. We stand for inclusion, equality, and opportunity for all. By embracing the richness of our unique backgrounds and perspectives, we create a better, more rewarding place for our employees to work and reflect the patients, customers, and communities we serve. Please be advised that certain US-based positions may require proof of COVID-19 vaccination status. Boston Scientific continues to evaluate its policies and protocols regarding vaccination and will comply with all applicable state and federal law and healthcare credentialing requirements. Nearest Major Market:
Minneapolis Job Segment:
Vascular, Marketing Manager, Marketing MBA, Medical Device, Financial, Healthcare, Marketing
#J-18808-Ljbffr