CUMULUS MEDIA is hiring: Digital and Radio Account Executive in Lafayette

Overview

Join to apply for the Digital and Radio Account Executive role at CUMULUS MEDIA.

Cumulus Lafayette currently features 4 stations and a digital agency in the Lafayette area. The stations are KSMB 94.5, KRRQ 95.5, KNEK Magic 104.7 and KXKC 99.1 that reach thousands of listeners daily. Cumulus Lafayette seeks passionate, driven, resourceful problem solvers who can drive the evolving culture of radio and digital to success.

Position: Digital and Radio Account Executive – Lafayette, LA. We are looking for passionate, motivated, goal-oriented individuals with high business acumen who want to WIN in a fast-paced, competitive sales environment. A digitally savvy candidate who can create integrated marketing campaigns for clients.

Key Responsibilities

• Able to identify client business needs by understanding goals, objectives, processes and market trends to proactively develop customized marketing solutions.
• Deliver and develop effective, informed marketing solutions via multi-platform, integrated sales presentations that combine Cumulus broadcast, digital, and event tactics to drive results.
• Negotiate and close business to drive revenue and foster long-term client relationships across media and platforms.
• Develop product knowledge of Cumulus assets to stay current with industry advertising opportunities.
• Represent the full suite of products and services as marketing solutions, including station digital assets, internet-based marketing, social media, streaming, events and specialized programming.
• Manage time to optimize revenue opportunities, client interaction, and fulfillment of sales agreements; assist in developing creative messaging as needed.
• Prospect and maintain a full pipeline through networking, cold calling, canvassing, referrals, and other means.
• Follow station and corporate procedures for orders, billing issues, reporting, and competitive analysis.
• Collaborate to represent the brand and help clients achieve success.

Qualifications

• 2+ years in media sales preferred
• Bachelor's degree in business, marketing or related field preferred
• Proficient in Microsoft Office, social platforms, and CRM tools
• Excellent communication skills
• Passion for developing new business relationships in outside sales
• Experience presenting to clients on sales opportunities and post-sale successes
• Strong lead generation and ability to connect with viable prospects
• Understanding of sales metrics to maintain a steady sales funnel
• Self-motivated and entrepreneurial spirit
• Positive, collaborative, high-energy attitude
• Flexible, creative and curious
• Digitally savvy

What We Offer

• Competitive pay
• Focused, responsible, collaborative work environment
• Medical, Dental & Vision Insurance
• 401K with company match
• Paid vacation, sick & holiday time off
• Parental leave, life insurance, disability insurance, wellness programs, and employee referral bonus

EEO Statement: CUMULUS MEDIA is proud to be an Equal Opportunity Employer (EOE).