Bristol Myers Squibb
Associate Director, Dermatology & Rheumatology Regional Marketing - Pacific Nort
Bristol Myers Squibb, Olympia, Washington, United States, 98502
Overview
Associate Director, Dermatology & Rheumatology Regional Marketing - Pacific Northwest Location: Territory includes Northern California, Oregon, Washington, Idaho, Montana, Hawaii, Nevada, Wyoming & Alaska. Candidate must live within the territory. Role summary: The Associate Director, Regional Marketing, is a field-based position that focuses on commercial KOL engagement to gain insights into regional opportunities, serves as a bridge between regional markets and headquarters, provides speaker development and refresher training for disease states (and product when appropriate), and supports the execution of approved disease state education, promotional and patient programs. Collaborates with cross-functional teams and home-office colleagues to inform strategy, tactics, messaging, and program execution. Reports to the Director, Regional Marketing and is part of the US Dermatology & Rheumatology Marketing Team. Key Responsibilities
KOL Engagement (disease state or product, when appropriate) in assigned targeted accounts Champion the brand, disease state and commercial strategy through meaningful engagement Support disease state or product conversations focused on key topics Execute physician engagement activities in the field and at key congresses Work with cross-functional teams to provide key customer insights and input on strategy, tactics, messaging, and program execution Lead or support the execution of Advisory Boards Assist in identification of Healthcare Professional (HCP) consultants based on the approved Consultant Engagement Project Brief Facilitate, participate in, and attend advisory boards, where appropriate Develop physician speakers to provide high-quality speaker programs on disease state and product, when appropriate Provide refresher and follow-up training to speakers on approved speaker materials Ensure appropriate and compliant execution of speaker programs Monitor speaker performance at live and virtual programs Provide field-based training to speakers on speaker programs when needed Engage with assigned KOLs and solicit feedback as necessary Collaborate with other Field-based and Home Offices-Based Teams Provide input and support in developing account plans for Sales Provide field-based training support for Sales when needed Work with cross-functional teams to provide key customer insights and input on strategy, tactics, messaging, and program execution Maintain the highest degree of professionalism and conduct in line with the company Code of Ethics and Business Conduct Key Qualifications & Experience
Minimum 5 years of experience in product marketing, field sales, or medical affairs Minimum 5 years of experience in Dermatology/Rheumatology Marketing, Sales Management, and/or extensive launch experience strongly preferred Experience with thought leader engagement, advisory boards, and speaker bureaus strongly preferred Proven ability to manage a large geographical territory Demonstrated ability to build productive stakeholder relationships and meet their needs Ability to inform strategies, develop tactics and execute against strategic plans under short timelines Strong business acumen and understanding of market dynamics and corporate goals Clinical knowledge and aptitude in complex/competitive disease states; willingness to continuously learn Effective verbal and written communication and organizational skills Self-driven with strong organizational and planning abilities Ability to leverage interpersonal styles to gain acceptance of ideas or plans Highly collaborative with the ability to manage multiple projects simultaneously Willingness to try different approaches to meet challenges Business travel required; willingness to work evenings and select weekends Compensation and Benefits
The starting compensation for this job is a range from $156,000 - $195,000, plus incentive cash and stock opportunities (based on eligibility). Final, individual compensation will be decided based on demonstrated experience. Business travel and location-based benefits apply. Eligibility for specific benefits varies by role and location; for more on benefits, visit the BMS careers site: https //careers.bms.com/working-with-us. Benefit offerings include medical, dental, vision, 401(k), disability and life insurance, and work-life programs. Other perks may include tuition reimbursement and a recognition program. Working with Us
Challenging. Meaningful. Life-changing. Bristol Myers Squibb offers opportunities to grow and thrive through opportunities uncommon in scale and scope, alongside high-achieving teams. The company supports balance and flexibility in the work environment. On-site expectations vary by role (site-essential, hybrid, or field-based). BMS is committed to equal employment opportunities and reasonable accommodations in the recruitment process. For accommodation requests, contact adastaffingsupport@bms.com. See the company EEO statement at careers.bms.com/eeo-accessibility. Related postings in the Olympia, WA area and other roles are shown for context but do not affect eligibility for this position.
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Associate Director, Dermatology & Rheumatology Regional Marketing - Pacific Northwest Location: Territory includes Northern California, Oregon, Washington, Idaho, Montana, Hawaii, Nevada, Wyoming & Alaska. Candidate must live within the territory. Role summary: The Associate Director, Regional Marketing, is a field-based position that focuses on commercial KOL engagement to gain insights into regional opportunities, serves as a bridge between regional markets and headquarters, provides speaker development and refresher training for disease states (and product when appropriate), and supports the execution of approved disease state education, promotional and patient programs. Collaborates with cross-functional teams and home-office colleagues to inform strategy, tactics, messaging, and program execution. Reports to the Director, Regional Marketing and is part of the US Dermatology & Rheumatology Marketing Team. Key Responsibilities
KOL Engagement (disease state or product, when appropriate) in assigned targeted accounts Champion the brand, disease state and commercial strategy through meaningful engagement Support disease state or product conversations focused on key topics Execute physician engagement activities in the field and at key congresses Work with cross-functional teams to provide key customer insights and input on strategy, tactics, messaging, and program execution Lead or support the execution of Advisory Boards Assist in identification of Healthcare Professional (HCP) consultants based on the approved Consultant Engagement Project Brief Facilitate, participate in, and attend advisory boards, where appropriate Develop physician speakers to provide high-quality speaker programs on disease state and product, when appropriate Provide refresher and follow-up training to speakers on approved speaker materials Ensure appropriate and compliant execution of speaker programs Monitor speaker performance at live and virtual programs Provide field-based training to speakers on speaker programs when needed Engage with assigned KOLs and solicit feedback as necessary Collaborate with other Field-based and Home Offices-Based Teams Provide input and support in developing account plans for Sales Provide field-based training support for Sales when needed Work with cross-functional teams to provide key customer insights and input on strategy, tactics, messaging, and program execution Maintain the highest degree of professionalism and conduct in line with the company Code of Ethics and Business Conduct Key Qualifications & Experience
Minimum 5 years of experience in product marketing, field sales, or medical affairs Minimum 5 years of experience in Dermatology/Rheumatology Marketing, Sales Management, and/or extensive launch experience strongly preferred Experience with thought leader engagement, advisory boards, and speaker bureaus strongly preferred Proven ability to manage a large geographical territory Demonstrated ability to build productive stakeholder relationships and meet their needs Ability to inform strategies, develop tactics and execute against strategic plans under short timelines Strong business acumen and understanding of market dynamics and corporate goals Clinical knowledge and aptitude in complex/competitive disease states; willingness to continuously learn Effective verbal and written communication and organizational skills Self-driven with strong organizational and planning abilities Ability to leverage interpersonal styles to gain acceptance of ideas or plans Highly collaborative with the ability to manage multiple projects simultaneously Willingness to try different approaches to meet challenges Business travel required; willingness to work evenings and select weekends Compensation and Benefits
The starting compensation for this job is a range from $156,000 - $195,000, plus incentive cash and stock opportunities (based on eligibility). Final, individual compensation will be decided based on demonstrated experience. Business travel and location-based benefits apply. Eligibility for specific benefits varies by role and location; for more on benefits, visit the BMS careers site: https //careers.bms.com/working-with-us. Benefit offerings include medical, dental, vision, 401(k), disability and life insurance, and work-life programs. Other perks may include tuition reimbursement and a recognition program. Working with Us
Challenging. Meaningful. Life-changing. Bristol Myers Squibb offers opportunities to grow and thrive through opportunities uncommon in scale and scope, alongside high-achieving teams. The company supports balance and flexibility in the work environment. On-site expectations vary by role (site-essential, hybrid, or field-based). BMS is committed to equal employment opportunities and reasonable accommodations in the recruitment process. For accommodation requests, contact adastaffingsupport@bms.com. See the company EEO statement at careers.bms.com/eeo-accessibility. Related postings in the Olympia, WA area and other roles are shown for context but do not affect eligibility for this position.
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