Content Marketing Specialist – US Job at Channelwill in California

We are looking for a Content Marketing Specialist to create compelling, high-impact content that educates, engages, and converts our target audience. You will work closely with the Product Marketing, Growth, and Partnerships teams to produce content that positions Channelwill as a leader in eCommerce SaaS.

This is a great opportunity for someone who loves storytelling, knows the Shopify/DTC brand space, and can turn complex product ideas into engaging narratives that drive awareness and adoption.

About Us

Channelwill is a fast-growing SaaS company serving the Shopify ecosystem, helping 300,000+ merchants transform their post-purchase and retention experiences. Our product suite includes order tracking, returns & exchanges, shipping protection, reviews, and loyalty solutions—empowering merchants to sell more, retain longer, and scale smarter.

Key Responsibilities

• Content Creation: Write and publish high-quality content across multiple channels—blogs, case studies, whitepapers, social, newsletters, and landing pages.
• Thought Leadership: Partner with Product Marketing to create industry-leading content that educates DTC brands on post-purchase and retention strategies.
• Case Studies & Customer Stories: Collaborate with Customer Success to capture merchant success stories and translate them into powerful narratives.
• SEO & Performance: Optimize content for search visibility and measure performance to inform content strategy.
• Campaign Support: Develop copy and assets for campaigns, webinars, events, and email nurture flows.
• Brand Voice: Maintain consistency in tone, style, and messaging across all marketing channels.
• Market Awareness: Stay up-to-date on Shopify ecosystem trends, competitor positioning, and content opportunities in the DTC space.

Requirements

• Bachelor’s degree or higher in Marketing, Communications, Journalism, or related field.
• Over 2 years of experience in content marketing, copywriting, or related roles (preferably in SaaS/eCommerce).
• Strong writing and editing skills with proven ability to adapt tone and voice for different audiences
• Familiarity with the Shopify/DTC brand ecosystem and related SaaS tools.
• Knowledge of SEO best practices and content performance metrics.
• Comfortable working in a fast-paced, global startup environment.
• A portfolio of published work (blogs, articles, campaigns, or other content assets).

What We Offer

• Competitive compensation package.
• Opportunity to create flagship content for a fast-scaling SaaS brand in North America.
• Work directly with leadership and GTM teams to shape the Channelwill brand voice.
• A collaborative team culture that values creativity, ownership, and customer obsession.

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Channelwill, the outstanding eCommerce post-purchase and marketing solution platform, especially as a Shopify expert, empowers over 300,000 Shopify and Shopify Plus merchants to grow their brands, like DJI, Unilever, Joseph Joseph, and KACHAVA to achieve substantial growth in online businesses.