Social Media Buyer Job at Alexander Shunnarah Trial Attorneys in Birmingham

Overview

We are seeking a Social Media Buyer at Alexander Shunnarah Trial Attorneys to lead paid social campaigns and scale a dominant legal brand. This role requires a proven paid media expert who thrives in a high-performance environment and has experience across Meta, LinkedIn, Twitter, and TikTok.

If you are a data-driven strategist who can optimize campaigns, test and iterate creative assets, and scale results, we want you on our team.

What You’ll Do

• Plan, launch, and optimize paid social campaigns across Meta, LinkedIn, Twitter, and TikTok to drive maximum lead quality and engagement.
• Implement retargeting strategies and customer journey optimization to improve conversion rates and audience re-engagement.
• Manage budget allocation efficiently across multiple platforms, making real-time adjustments based on campaign performance and firm intake needs.
• Execute A/B testing and performance analysis to identify high-performing creatives, audiences, and placements.
• Utilize first-party data in privacy-compliant ways to improve targeting accuracy and campaign efficiency.
• Apply automated bidding strategies and platform-specific optimization tools to maximize ROI.
• Work closely with content and creative teams to develop compelling ad creatives that align with campaign objectives and audience behavior.
• Ensure ad copy and visuals are optimized for engagement and conversion, tailoring assets for each platform’s best practices.
• Monitor and improve landing page performance, ensuring seamless user experience and maximizing conversion rates.

Data-Driven Performance Optimization

• Implement conversion tracking and attribution modeling to measure the effectiveness of campaigns.
• Analyze campaign reports and ROI metrics to refine targeting and improve cost efficiency.
• Stay ahead of industry trends, platform updates, and emerging opportunities to maintain a competitive edge.

What We’re Looking For

Experience & Skills

• Proven track record in managing high-spend, high-performance social media campaigns.
• Deep expertise in Meta, LinkedIn, Twitter, and TikTok ad platforms.
• Strong knowledge of audience segmentation, retargeting strategies, and customer journey mapping.
• Experience with A/B testing, conversion tracking, and attribution modeling.
• Ability to manage multi-platform budgets efficiently and adjust based on performance insights.
• Analytical and data-driven, with expertise in tracking CPA, ROAS, and engagement metrics.
• Experience with automated bidding strategies and platform-specific optimization tools.

Cultural Fit

• Thrives in a fast-paced, high-growth environment.
• Strong sense of ownership, accountability, and urgency.
• Innovative problem solver with a bias for action.

Why You Should Work Here

Dynamic Pace

Growth & Evolution

• Be a key player in a scaling business where your expertise will shape how we dominate paid social.

Culture of Performance

• We are data-obsessed, competitive, and relentless in our pursuit of excellence.
• If you have an idea to improve efficiency or scale results, we give you the freedom to test, iterate, and make it happen.
• We don’t settle. We optimize, refine, and innovate—because standing still is not an option.
• Comprehensive medical, dental, and vision coverage
• Supplemental insurance options
• Disability insurance coverage
• Paid maternity leave
• Paid holidays and 15 days of paid time off (PTO)
• Paid inclement weather days
• Support System for Legal Questions
• Holiday Parties

Join Our Team

At Alexander Shunnarah Trial Attorneys, the Social Media Buyer role is more than just running ads—it’s about scaling a dominant legal brand, driving high-impact results, and shaping the future of digital marketing.

If you’re ready to step into a pivotal role at a fast-growing, high-performance firm and make a measurable impact, we invite you to apply today.

Seniority level

• Associate

Employment type

• Full-time

Job function

• Marketing and Advertising

Industries

• Law Practice
• Marketing Services
• Advertising Services