SmithBucklin
Manager, Marketing & Communication Services Job at SmithBucklin in Chicago
SmithBucklin, Chicago, IL, US, 60290
Overview Marketing & Communications Manager – Smithbucklin , a 650-person, employee-owned professional services company with more than 70 years of success serving the association market. Primary offices in Chicago and Washington, D.C. Smithbucklin is seeking a Marketing and Communications Manager to join its Chicago office. The Marketing and Communications Manager uses market information and key strategies to help Smithbucklin client organizations achieve their marketing goals. The selected individual is expected to lead the delivery of varied services, including brand and messaging development, strategic communications, creative development, member acquisition marketing, event and convention marketing, market research, and public relations that go beyond the successful execution of program and campaign deliverables. At Smithbucklin, we embody a culture driven by optimism, ambition, expertise, and thoughtfulness , where every team member is empowered to exceed expectations and deliver exceptional results for our clients. Join us in shaping the future of association management, where our values serve as the cornerstone of our success.
What You Will Do Develop, lead, and manage integrated marketing and communications campaigns for 4-6 client organizations comprised of trade associations and professional societies in a fast-paced, matrixed environment.
Develop and deliver marketing plans and activities, including market assessment and analysis, objectives and key strategies, new tactics and channels, and tactical analysis.
Develop and deliver digital marketing strategies and tactics, including SEO, SEM, content marketing, and digital advertising.
Develop and manage client marketing budgets, including tracking and reporting.
Manage and engage teams in the implementation of marketing campaigns, including organizing and delegating project roles/responsibilities, managing team performance, and ensuring a quality product and timely delivery.
Develop, cultivate, and maintain relationships with client leadership and other team members.
Foundational Qualifications Bachelor’s degree or equivalent experience.
6+ years of marketing and communications experience.
Proven track record for designing, leading, implementing, and tracking the performance of traditional and digital marketing and communications campaigns.
Proficient in budgeting and financial management.
Strong people management and project management skills.
Proficient in using core Microsoft applications, including Excel, Outlook, PowerPoint, and Word, and social media, including Facebook, Instagram, LinkedIn, X, and YouTube.
Ability to travel 10% of the time.
Preferred Qualifications B.A./B.S. with a concentration in strategic/integrated communications, marketing, or business.
Experience working in a collaborative, matrixed environment (agency or professional services firm experience is a plus), and/or experience working for an AMC or association.
Proficient in HTML, basic coding, marketing automation, and digital advertising applications.
Where Do You Fit? Whether you are just beginning your career or are a mid- or senior-level professional, working at Smithbucklin will offer you countless opportunities to develop transferable skills, acquire meaningful knowledge and gain rich experiences at an accelerated pace. By working collaboratively with smart, ambitious, multi-talented, genuine and hardworking colleagues, you will build meaningful, deep and enduring relationships that will serve you well throughout your career, regardless of your chosen path. In addition, as a 100 percent employee-owned company, Smithbucklin offers all our people – regardless of position or compensation – an equal chance to experience the fulfillment and reap the benefits of ownership. As owners, our employees control the destiny of Smithbucklin and are unified in the goal of building a great, enduring company.
Our hybrid environment offers you the option of working from home two days per week. Employees will work a standard 40-hour week, with the possibility of additional hours based on project deadlines.
Smithbucklin considers several factors when determining compensation, including a candidate's recent coursework, training, experience, and certifications, among other considerations. The expected pay for this role is $85,000 – 95,000.
Equal Employment Opportunity Equal Employment Opportunity is our commitment and goal. All qualified candidates will receive consideration for employment without regard to race, national origin, gender, age, religion, disability, sexual orientation, veteran status, marital status or any other protected status designated by federal, state or local law. Applicants are encouraged to confidentially self-identify when applying. Employment is contingent upon successful completion of reference and background investigation based on position.
Smithbucklin will not sponsor applicants for work visas and as a precondition of employment, you must be authorized to work in the United States permanently.
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In Summary: The Marketing and Communications Manager uses market information and key strategies to help Smithbucklin client organizations achieve their marketing goals . The expected pay for this role is $85,000 – 95,000 . The position is a 650-person employee-owned professional services company with more than 70 years of success .
En Español: Smithbucklin está buscando un Gerente de Marketing y Comunicaciones para unirse a su oficina en Chicago. El gerente de marketing y comunicaciones utiliza la información del mercado y estrategias clave para ayudar a las organizaciones clientes de SmithBucklin a alcanzar sus objetivos de marketing. Se espera que el individuo seleccionado lidere la entrega de diversos servicios, incluido desarrollo de marca y mensajería, comunicación estratégica, desarrollo creativo, adquisición de miembros, convención de eventos y marketing, investigación de mercado y relaciones públicas que van más allá de la ejecución exitosa de los productos entregados por programas y campañas. En Smith Bucklin, incorporamos una cultura asociada impulsada por el poder, el pensamiento, la experiencia y la gestión de resultados , donde cada miembro del equipo se habilitará para superar las expectativas y el éxito de nuestras compañías profesionales. Desarrollar y entregar planes y actividades de marketing, incluida la evaluación y el análisis del mercado, objetivos y estrategias clave, nuevas tácticas y canales y análisis tácticos. Desarrollo y entrega de estrategia y tácticas de marketing digital, incluyendo SEO, SEM, marketing de contenidos y publicidad digital. Desarmar y administrar presupuestos de marketing para clientes, incluido el seguimiento e informes. Gestionar y involucrar a equipos en la implementación de campañas de mercadeo, que incluyen organizar y delegar roles/responsabilidades de proyectos, gestionar el rendimiento del equipo y garantizar un producto de calidad y una entrega oportuna. La experiencia de trabajo en un entorno colaborativo, matrizado (la experiencia de una agencia o empresa de servicios profesionales es una ventaja), y/o la experiencia trabajando para una AMC o asociación. Proficiente en HTML, codificación básica, automatización del marketing y aplicaciones publicitarias digitales. ¿Dónde encajas? Ya sea que esté comenzando su carrera o sea un profesional de nivel medio o superior, trabajar en Smithbucklin le ofrecerá innumerables oportunidades para desarrollar habilidades transferibles, adquirir conocimientos significativos y ganar experiencias ricas a un ritmo acelerado. Al trabajar en colaboración con colegas inteligentes, ambiciosos, multi-talentosos, genuinos y trabajadores, usted construirá relaciones significativas, profundas y duraderas que lo servirán bien durante toda su carrera, independientemente de su camino elegido. Además, como propietario de 100 por ciento de empleados, Smithbucks ofrece a todas nuestras personas sin importar las condiciones de trabajo estándar Oportunidad de cumplir el plazo de dos días de trabajo Una oportunidad adicional para los dueños de la compañía basada en la construcción de hogares y una gran experiencia laboral. Smithbucklin tiene en cuenta varios factores al determinar la compensación, incluyendo el trabajo de curso reciente de un candidato, capacitación, experiencia y certificaciones, entre otras consideraciones. El salario esperado para este cargo es de $ 85,000 95,000. Igualdad de oportunidades de empleo Oportunidad igual de empleo es nuestro compromiso y objetivo. Todos los candidatos calificados recibirán consideración por empleo sin importar raza, origen nacional, género, edad, religión, discapacidad, orientación sexual, estatus veterano, estado civil o cualquier otro estatus protegido designado por la ley federal, estatal o local. Se alienta a los solicitantes a autoidentificarse confidencialmente cuando se soliciten.