DLA Piper
Transactions Business Development and Marketing Manager - Corporate
DLA Piper, Palo Alto, California, United States, 94306
Transactions Business Development and Marketing Manager - Corporate
Join to apply for the
Transactions Business Development and Marketing Manager - Corporate
role at
DLA Piper . Location : This position can sit in the following offices with a hybrid schedule: Atlanta, Austin, Baltimore, Boston, Tampa, Chicago, Dallas, Houston, Los Angeles, Miami, Minneapolis, New York, Northern Virginia, Philadelphia, Phoenix, Raleigh, San Diego, San Francisco, Seattle, Short Hills, Washington DC, or Wilmington. Overview
The BD & Marketing Manager plays an important role in supporting the business development and marketing priorities of the assigned practice group. Working closely with the Practice Group Leader, subgroup leaders, and team members across the firm, this individual helps drive client-focused initiatives, support go-to-market campaigns and contribute to the group’s visibility and growth. This role involves strong project coordination, writing, and communication skills. The BD & Marketing Manager helps track business development activity, coordinate practice campaigns, support client targeting, and develop high-quality materials. They bring a proactive approach to execution, attention to detail, and a collaborative mindset. The ideal candidate is a self-starter who is comfortable working in a fast-paced environment, able to manage multiple projects, and eager to learn and grow as a marketing and BD professional. The role also includes support for cross-functional projects such as CRM, experience management, client onboarding, and lateral integration. Responsibilities
Support practice group and subgroup leaders in executing on BD and marketing initiatives and tracking progress against priorities. Monitor market developments to help identify opportunities for go-to-market strategies, client outreach and thought leadership. Develop a solid understanding of the practice group’s strengths to support creation of client-facing materials and positioning. Coordinate with senior team members and provide assistance on practice-specific campaigns and projects. Use business intelligence tools to support client targeting, lead tracking, and growth opportunities. Partner with communications and marketing colleagues on go-to-market initiatives and promotional campaigns. Leverage CRM and other tools to help manage business development pipelines and campaign outcomes. Collaborate across practice groups, sectors, and client teams to support integration and cross-practice marketing. Assist with pitch and proposal development, directories submissions, and the creation of awards content. Help plan and execute client-facing events and sponsorships aligned with the practice group’s strategic priorities. Support budget tracking and reporting to ensure marketing spend aligns with business goals. Contribute to department-wide initiatives including onboarding, CRM adoption, and experience management. Coordinate with recruiting and integration teams to support BD onboarding of new hires. Stay current on marketing technologies and contribute ideas to improve efficiency and impact. Other duties as assigned. Qualifications
Minimum Education:
Bachelor's degree in Marketing, Communications, Business or related field. Minimum Years Of Experience:
5 years' sales/marketing experience in a professional services environment. Prior experience in law firm or professional services marketing is preferred. Strong written and verbal communication skills, with clarity, tone, and accuracy. Organized, detail-oriented, and able to manage multiple projects in a fast-paced environment. Proficiency in Microsoft Word, Excel, and PowerPoint; CRM platforms or marketing technologies experience is a plus. Growth mindset, collaborative, and able to work effectively with cross-functional teams. Essential Job Expectations
Communicate effectively with clients, lawyers, and business professionals in writing and verbally. Produce deliverables, respond to inquiries, and maintain timely, accurate work product. Meet deadlines and contribute to a positive work environment. Adhere to firm policies and practices. Demonstrate ability to work under pressure and manage competing demands in a fast-paced environment. Perform other duties as assigned. Our employees are expected to embrace and uphold the firm values. We are committed to excellence in representing clients and developing our people. Physical Demands : Sedentary work; limited lifting or carrying of objects may be required. Work Environment : Hybrid work arrangement possible; specifics determined with the hiring manager and may change in the firm’s discretion. Disclaimer : This job description is a concise statement of duties and may be modified at any time. It does not change the at-will nature of employment. Application Process : Applicants must apply directly online. No immigration sponsorship is available for this position. Agency applications will not be considered. Compensation : The firm’s expected hiring range for this position is $133,625 - $202,352 per year, depending on location and experience. Benefits include medical/dental/vision insurance and 401(k). EEO : DLA Piper is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.
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Join to apply for the
Transactions Business Development and Marketing Manager - Corporate
role at
DLA Piper . Location : This position can sit in the following offices with a hybrid schedule: Atlanta, Austin, Baltimore, Boston, Tampa, Chicago, Dallas, Houston, Los Angeles, Miami, Minneapolis, New York, Northern Virginia, Philadelphia, Phoenix, Raleigh, San Diego, San Francisco, Seattle, Short Hills, Washington DC, or Wilmington. Overview
The BD & Marketing Manager plays an important role in supporting the business development and marketing priorities of the assigned practice group. Working closely with the Practice Group Leader, subgroup leaders, and team members across the firm, this individual helps drive client-focused initiatives, support go-to-market campaigns and contribute to the group’s visibility and growth. This role involves strong project coordination, writing, and communication skills. The BD & Marketing Manager helps track business development activity, coordinate practice campaigns, support client targeting, and develop high-quality materials. They bring a proactive approach to execution, attention to detail, and a collaborative mindset. The ideal candidate is a self-starter who is comfortable working in a fast-paced environment, able to manage multiple projects, and eager to learn and grow as a marketing and BD professional. The role also includes support for cross-functional projects such as CRM, experience management, client onboarding, and lateral integration. Responsibilities
Support practice group and subgroup leaders in executing on BD and marketing initiatives and tracking progress against priorities. Monitor market developments to help identify opportunities for go-to-market strategies, client outreach and thought leadership. Develop a solid understanding of the practice group’s strengths to support creation of client-facing materials and positioning. Coordinate with senior team members and provide assistance on practice-specific campaigns and projects. Use business intelligence tools to support client targeting, lead tracking, and growth opportunities. Partner with communications and marketing colleagues on go-to-market initiatives and promotional campaigns. Leverage CRM and other tools to help manage business development pipelines and campaign outcomes. Collaborate across practice groups, sectors, and client teams to support integration and cross-practice marketing. Assist with pitch and proposal development, directories submissions, and the creation of awards content. Help plan and execute client-facing events and sponsorships aligned with the practice group’s strategic priorities. Support budget tracking and reporting to ensure marketing spend aligns with business goals. Contribute to department-wide initiatives including onboarding, CRM adoption, and experience management. Coordinate with recruiting and integration teams to support BD onboarding of new hires. Stay current on marketing technologies and contribute ideas to improve efficiency and impact. Other duties as assigned. Qualifications
Minimum Education:
Bachelor's degree in Marketing, Communications, Business or related field. Minimum Years Of Experience:
5 years' sales/marketing experience in a professional services environment. Prior experience in law firm or professional services marketing is preferred. Strong written and verbal communication skills, with clarity, tone, and accuracy. Organized, detail-oriented, and able to manage multiple projects in a fast-paced environment. Proficiency in Microsoft Word, Excel, and PowerPoint; CRM platforms or marketing technologies experience is a plus. Growth mindset, collaborative, and able to work effectively with cross-functional teams. Essential Job Expectations
Communicate effectively with clients, lawyers, and business professionals in writing and verbally. Produce deliverables, respond to inquiries, and maintain timely, accurate work product. Meet deadlines and contribute to a positive work environment. Adhere to firm policies and practices. Demonstrate ability to work under pressure and manage competing demands in a fast-paced environment. Perform other duties as assigned. Our employees are expected to embrace and uphold the firm values. We are committed to excellence in representing clients and developing our people. Physical Demands : Sedentary work; limited lifting or carrying of objects may be required. Work Environment : Hybrid work arrangement possible; specifics determined with the hiring manager and may change in the firm’s discretion. Disclaimer : This job description is a concise statement of duties and may be modified at any time. It does not change the at-will nature of employment. Application Process : Applicants must apply directly online. No immigration sponsorship is available for this position. Agency applications will not be considered. Compensation : The firm’s expected hiring range for this position is $133,625 - $202,352 per year, depending on location and experience. Benefits include medical/dental/vision insurance and 401(k). EEO : DLA Piper is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.
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