Publicis Groupe ANZ
Overview
The Senior Associate will support the Manager and Associate Director levels on behalf of Spark Foundry Digital clients. You will manage day-to-day planning and buying across a variety of digital programs, including:
Broadband video programs across the portals and a variety of niche content sites
Brand specific online plans (traditional online banners, sponsorships, etc.)
TV-centric digital/online extension sponsorships and integration programs
Advanced TV trial initiatives including interactive TV, VOD, etc.
Responsibilities
Areas of focus will span web advertising (acquisition and brand), broadband (video, new forms of broadband connections) and any/all other platforms that evolve in the digital space (gaming, web-based magazine, etc.)
Exposure to emerging media particularly of TV 2.0 (Video on Demand, Digital Video Recorder and others), gaming, and mobile work
Develop digital media plan recommendation based on integrated communication planning processes
Connect with traditional planning and buying teams to ensure ideal synergy is delivered
Negotiate and buy approved digital media plan programs
Develop success metrics/measurement goals for all digital programs
Report on and optimize digital programs on an ongoing basis
Qualifications
1+ years of online/digital media planning and implementation expertise
Acquisition and branding background and familiarity/proficiency with the following systems/tools:
Mediaocean, MBox
Nielsen Net Rating, Comscore, AdRelevance, eMarketer, Forrester, etc.
Third-party ad measurement and traffic tools (e.g. Integral Ad Science)
PowerPoint, Excel, Word
Strong oral/written communication and negotiation skills
Additional information Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.
Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off. If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance@publicis.com.
All your information will be kept confidential according to EEO guidelines.
Compensation Range: $49,305 - $65,415 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 11/23/2025.
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24-14046
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Broadband video programs across the portals and a variety of niche content sites
Brand specific online plans (traditional online banners, sponsorships, etc.)
TV-centric digital/online extension sponsorships and integration programs
Advanced TV trial initiatives including interactive TV, VOD, etc.
Responsibilities
Areas of focus will span web advertising (acquisition and brand), broadband (video, new forms of broadband connections) and any/all other platforms that evolve in the digital space (gaming, web-based magazine, etc.)
Exposure to emerging media particularly of TV 2.0 (Video on Demand, Digital Video Recorder and others), gaming, and mobile work
Develop digital media plan recommendation based on integrated communication planning processes
Connect with traditional planning and buying teams to ensure ideal synergy is delivered
Negotiate and buy approved digital media plan programs
Develop success metrics/measurement goals for all digital programs
Report on and optimize digital programs on an ongoing basis
Qualifications
1+ years of online/digital media planning and implementation expertise
Acquisition and branding background and familiarity/proficiency with the following systems/tools:
Mediaocean, MBox
Nielsen Net Rating, Comscore, AdRelevance, eMarketer, Forrester, etc.
Third-party ad measurement and traffic tools (e.g. Integral Ad Science)
PowerPoint, Excel, Word
Strong oral/written communication and negotiation skills
Additional information Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.
Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off. If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance@publicis.com.
All your information will be kept confidential according to EEO guidelines.
Compensation Range: $49,305 - $65,415 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 11/23/2025.
#LI-HA1
24-14046
#DNI
#J-18808-Ljbffr