Crushvertise is hiring: Klaviyo Email & SMS Specialist (DTC – Graphics Provided)

Overview

Klaviyo Email & SMS Specialist (DTC – Graphics Provided)

We’re hiring a Klaviyo pro (not an agency) to join our design team 10–15 hrs/week and own the backend Klaviyo Opti-In, flows, campaigns + SMS execution for a fast-growing DTC beauty brand. We’ve got 8K active profiles (~25K total, may need cleanup) and send 2-3 email campaigns/week. SMS as well. Your job: setup, test and optimize opt-ins, flows, campaigns and clean up segmentation, consolidate SMS/popups, and guide implementation all migrated and fully setup in Klaviyo. You’ll work directly with our CEO and lead internal Graphic artist and need to be proactive, communicative, and technically sharp in Klaviyo and Shopify.

What You’ll Do

• Help build, test and optimize all flows (welcome, post-purchase, winback, etc.).
• Build and setup on-going 2-3 campaigns per week.
• QA/test flow logic, fix errors, improve performance.
• Consolidate SMS (Postscript) + popups (OptiMonk) into Klaviyo.
• Ensure list hygiene, proper segmentation, sunsetting.
• Collaborate in Slack + ClickUp; join 2x/wk syncs.

Must Have

• Hands-on Klaviyo + Shopify experience (DTC eCom required).
• Copywriting skills, retention subscription marketing skills.
• Solid flow architecture + testing Klaviyo experience.
• Comfort working directly with internal teams (not outsourced).
• Bonus: supplements/beauty brand experience.

To Apply

• Results You’ve Driven for 3-4 Clients (flows, KPIs, outcomes).
• Please specify any experience working with DTC supplements.
• Share and demonstrate retention marketing knowledge and experience.