Social Media Content Creator & Marketing Assistant Job at Mac Duggal in Chicago
Mac Duggal, Chicago, IL, United States, 60290
Position Summary
The Social Media Content Creator & Marketing Support is responsible for developing, publishing, and managing engaging digital content across multiple platforms to strengthen the company’s brand presence and drive customer engagement. In addition to creating social media content, this role will support broader marketing initiatives including email campaigns, website updates, event coordination, and analytics reporting. Because the company operates in the fashion industry, the ideal candidate will have a strong background in fashion, with the ability to create content that reflects industry trends, elevates the brand’s aesthetic, and resonates with a style-conscious audience.
Key Responsibilities
Social Media Content Creation & Management
Develop creative and engaging fashion-focused content (images, videos, graphics, captions) tailored to each platform (Instagram, TikTok, Facebook, LinkedIn, Pinterest, etc.).
Maintain a consistent posting calendar that aligns with brand voice, seasonal fashion trends, and campaign launches.
Monitor social media trends, tools, and best practices within the fashion and retail industries to optimize engagement.
Respond to community interactions (comments, messages) in a timely and professional manner, upholding company communication standards.
Marketing Support
Assist with copywriting, design, and scheduling of email marketing campaigns.
Support coordination of fashion photoshoots, influencer partnerships, and promotional events.
Collect and organize content assets for campaigns and seasonal launches.
Monitor campaign performance and prepare reports on reach, engagement, and conversions.
Cross-Team Collaboration
Partner with design, sales, and operations teams to align messaging across channels.
Participate in brainstorming sessions and contribute creative ideas to marketing initiatives.
Skills & Qualifications
Bachelor’s degree in Marketing, Fashion Merchandising, Communications, or related field (or equivalent experience).
1–3 years of experience in social media management or content creation, preferably within the fashion industry.
Strong knowledge of fashion trends, styling, and brand positioning in both luxury and contemporary markets.
Proficiency with social media platforms and content tools (Canva, Adobe Creative Suite, CapCut, scheduling software, etc.).
Strong writing, editing, and storytelling skills with attention to detail.
Basic knowledge of digital marketing principles (SEO, paid ads, analytics).
Ability to manage multiple projects, meet deadlines, and adapt to shifting priorities.
Core Competencies
Fashion Insight & Creativity: Applies knowledge of fashion trends to create compelling, on-brand content.
Creativity & Initiative: Generates fresh ideas and proactively suggests improvements.
Time Management: Balances multiple priorities, delivers content on schedule, and supports marketing projects from planning through execution.
Collaboration: Works well with colleagues across departments and communicates effectively.
Professionalism: Upholds company standards for workplace conduct, attendance, and computer/communications use.
Working Conditions
Full-time, exempt position.
Standard working hours with occasional evenings/weekends during campaigns or events.
5 day a week-in-office position with flexibility based on campaign and shoot schedules.