Director of Public Relations and Content Strategy

Director of Public Relations and Content Strategy

Comprehensive Cancer Centers of Nevada (CCCN) is seeking a Director of Public Relations and Content Strategy in Las Vegas, Nevada. This position works in a fast-paced, high-volume oncology practice with leading physicians and healthcare professionals. Career Opportunity

Comprehensive Cancer Centers of Nevada is seeking a Director of Public Relations and Content Strategy in Las Vegas, Nevada. In this position, you will work in a fast-paced, high-volume oncology practice with some of the best physicians in their fields. Scope

The Public Relations and Content Strategy Director is responsible for developing and implementing strategic external communication initiatives to enhance the organization's public image and engage stakeholders. The director plays a crucial role in crafting compelling content, managing media relations and social media strategies, and promoting the organization's mission of providing exceptional cancer care. This position requires a strategic mindset, excellent communication skills, and a deep understanding of the healthcare industry, particularly in the field of oncology. Responsibilities

ESSENTIAL DUTIES AND RESPONSIBILITIES: Develop and execute comprehensive public relations strategies to promote the organization's brand, services, and accomplishments. Create and manage a cross-platform content strategy that aligns with the organization's goals and effectively engages key audiences. Manage the organization's social media efforts, amplifying impactful stories of patients, physicians and team members. Manage direct reports, as well as external agencies and vendors. Develop and maintain relationships with media outlets, journalists, and influencers to secure coverage and raise awareness of the organization's initiatives. Serve as the organization's media contact, handling media inquiries, interviews, and media events. Write and edit press releases, articles, blog posts, and other content materials to ensure accuracy, clarity, and consistency. Collaborate with internal teams, including marketing, clinical, and administrative staff, to identify and develop compelling stories and content related to cancer research, patient success stories, and community initiatives. Monitor media coverage and public opinion to identify potential issues and develop proactive strategies to manage and mitigate risks. Develop and implement crisis communication plans to ensure effective and timely response in case of emergencies or negative incidents. Stay up to date with industry trends, best practices, emerging technologies in public relations and content strategy to continuously improve the organization's communication efforts. Measure and report on the effectiveness of public relations and content strategy initiatives using key performance indicators (KPIs) and analytics tools. Qualifications

MINIMUM QUALIFICATIONS: Bachelor's degree in communications, public relations, journalism, or a related field. Proven experience (15+ years) in public relations, content strategy, social media or a similar role; experience in managing a team. Excellent written and verbal communication skills, with the ability to craft compelling narratives for various audiences. Strong media relations skills, with a track record of securing positive media coverage and building relationships with journalists. Experience in crisis communication and managing sensitive issues. Knowledge of digital marketing platforms, social media, and content management systems. Ability to work independently, manage multiple projects simultaneously, and meet deadlines in a fast-paced environment. Strong organizational skills and attention to detail. Familiarity with healthcare regulations and compliance standards. Ability to collaborate effectively with cross-functional teams and build relationships with internal and external stakeholders. Physical Demands

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations will be offered to enable individuals with disabilities to perform the essential functions. While performing the duties of this job, the employee is regularly required to sit and use hands to finger, handle, or feel. The employee is occasionally required to stand, walk, and reach with hands and arms. The employee must occasionally lift and/or move up to 30 pounds. Specific vision abilities required by this job include the ability to adjust focus. Requires vision and hearing corrected to normal range. Work Environment

The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations will be offered to enable individuals with disabilities to perform the essential functions. Work is performed in an office environment. Involves frequent interaction with corporate and field staff, as well as external customers and contacts. Work may require some travel by air or automobile. We are helping all candidates find great careers. The information you provide here is secure and confidential. We encourage applicants to apply directly on the employer's website.

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