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NYP Holdings , Inc.

NYP Holdings , Inc. is hiring: Social Media Editor, The California Post in Los A

NYP Holdings , Inc., Los Angeles, CA, US, 90079

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Job Description :

The New York Post is heading West - and this is your chance to be a part of history as we open a brand-new newsroom and make a significant investment in Los Angeles. The California Post will be a game changer, putting the people of the Golden State first and holding the powerful to account across digital platforms and print.

This is a unique, once-in-a-lifetime opportunity: The California Post will bring The New York Post's DNA of powerful, agenda-setting journalism to the West Coast and be a fresh and fearless voice for common sense.

Our focus will also go well beyond hard-hitting news and iconoclastic opinion. The nationally recognized Page Six will bring its sassy and brassy attitude directly to the entertainment capital of the world. The California Post Sports department will deliver muscular coverage of the biggest teams in town, from the locker room to the front office. Our Tech team will reveal the latest innovators and innovations that will shape the nation's future.

Los Angeles is one of the great cities of the world, and it's time L.A. - and California at large - had a bold, new voice. The California Post will be that voice. California, here we come!

As part of this bold expansion into Los Angeles, we are looking for a Social Media Editor to join the California Post team. Reporting into the Senior Social Media Editor, this vital role will manage the day-to-day social presence of the California Post across platforms, ensuring our coverage is timely, deeply engaging, and tailored to maximize reach and impact.

The Social Media Editor will be responsible for publishing and scheduling posts across accounts, monitoring breaking news, and ensuring top stories are amplified with smart framing and creative execution. This role requires deep expertise in social media trends, analytics, and platform best practices, as well as the creativity to develop fresh ideas that grow engagement and strengthen brand presence.

The role will work closely with our content creators and senior editorial leaders to ensure all content finds the audience.

Application Instructions: Applicants should submit a cover letter or a short video cover letter. If submitting a video, please include a link to the video in your cover letter or as part of an additional document. We do not accept direct video file uploads.

Responsibilities:
  • Manage daily posting and scheduling for California Post social media accounts, ensuring comprehensive coverage of the day's top stories
  • Write, edit, and tailor posts to maximize engagement and reach across platforms
  • Monitor real-time analytics and use performance insights to inform publishing decisions
  • Stay on top of social and cultural trends, adapting content strategies to drive growth
  • Pitch creative ideas for social-first projects that expand reach and showcase the Post's journalism in innovative ways
  • Collaborate with editorial teams to align coverage and promote content effectively across platforms
  • Engage with audiences where appropriate and help set best practices for community interactions
Requirements:
  • 5+ years of professional experience managing social media for a news organization
  • Proven expertise with all major social media platforms, scheduling tools, and analytics dashboards
  • Strong editorial judgment and ability to quickly assess what will perform well with audiences
  • Demonstrated ability to create compelling, platform-specific content in a fast-paced newsroom environment
  • Deep understanding of SEO and social search optimization strategies
  • Proficiency in video and photo editing software, including Adobe Premiere Pro, Final Cut Pro, Photoshop, and Canva, with a portfolio demonstrating high-quality editing and creative execution
  • Creative, resourceful, and proactive with a track record of growing engagement and reach
  • A strong social media presence or following is preferred.
  • Must be flexible and adaptable as news demands shift, including availability to work evenings, weekends, and during breaking news events when needed


Note: The New York Post Media Group adheres to a hybrid work model. This role will be expected to report into the office 4 days per week (subject to change depending on business needs).

At The New York Post we recognize that attracting the best talent is key to our strategy and success as a company. As a result, our ranges reflect our good faith estimate to pay fairly as to what our ideal candidates are likely to expect, and we tailor our offers within the range based on the selected candidate's experience, industry knowledge, technical and communication skills, and other factors that may prove relevant during the interview process.

In addition to compensation, the company provides eligible employees a comprehensive and highly competitive benefits package, with a variety of physical health, retirement and savings, caregiving, emotional wellbeing, transportation, and other benefits, including "elective" benefits employees may select to best fit the needs and personal situations of our diverse workforce.

As an equal opportunity employer, the New York Post does not discriminate in hiring or the terms and conditions of employment because of an individual's race, color, religion, national origin, age, disability, gender, sexual orientation, citizenship or any other characteristic protected by federal, state or local law. The New York Post will consider the provision of reasonable accommodations to known physical or mental disabilities of otherwise qualified applicants to enable them to participate in our application process and to effectively perform the essential functions of the job, unless doing so would impose an undue financial or operational hardship.

Pay Range: $75,000 - $80,000