Jobs via Dice
Overview
Job Title: Salesforce Marketing Cloud Specialist
Location: Waltham, MA – Hybrid – locals or nearby only
Client: Urpan Technologies, Inc. (prime vendor)
Responsibilities
- Apply Salesforce Marketing Cloud expertise to design, implement, and optimize digital marketing campaigns.
- Integrate Salesforce Marketing Cloud with Sales Cloud, Service Cloud, or external platforms.
- Utilize Journey Builder, Automation Studio, and Email Studio to execute multi-channel campaigns.
- Manage data, segmentation, and campaign reporting within SFMC.
- Create and customize email and automation using HTML, AMPscript, and SQL.
- Collaborate with technical and business teams to deliver successful campaigns.
- Contribute to Agile project practices using tools such as Jira.
Qualifications
- Bachelor's degree in Marketing, Information Systems, or related field.
- 3+ years of hands-on experience with Salesforce Marketing Cloud.
- Experience integrating SFMC with Sales Cloud, Service Cloud, or external platforms.
- Proficiency with Journey Builder, Automation Studio, and Email Studio.
- Familiarity with mobile, SMS, and multi-channel campaign execution.
- Strong understanding of data management, segmentation, and campaign reporting within SFMC.
- Experience with HTML, AMPscript, and SQL for email and automation customization.
- Strong communication and collaboration skills, with the ability to work across technical and business teams.
- Proven track record of delivering successful digital marketing campaigns.
- Experience with Agile methodologies using tools such as Jira.
Preferred Qualifications
- Salesforce Marketing Cloud Email Specialist or Marketing Cloud Administrator certification.
Details
- Seniority level: Mid-Senior level
- Employment type: Full-time
- Job function: Engineering and Information Technology
- Industries: Software Development