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IFG - International Financial Group

Senior Product Marketing Manager

IFG - International Financial Group, WorkFromHome

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Overview


Talent Acquisition Specialist @IFG | Hiring for - Gaming, Tech, Digital, Legal and Construction talent across US and Canada. Let's Connect for future…


Job Description


You’ll be joining a digitally driven B2B performance marketing team focused on delivering relevant, personalized, and world-class customer journeys. This is a chance to lead marketing strategy, leverage AI, and collaborate across channels to engage customers and improve their experience with flagship products.


Why this role stands out



  • High visibility & impact – Own the strategy for customer journeys across digital marketing channels.

  • Innovation-driven – Work on campaigns that integrate AI, performance marketing, and data insights.

  • Collaboration at scale – Partner with top marketing, analytics, and engineering teams to drive measurable results.

  • Customer obsession – Represent the customer’s voice and shape experiences that truly delight.


Role Highlights



  • Lead the holistic customer-first strategy across the funnel for commercial products.

  • Define annual marketing goals and deliver against performance metrics.

  • Oversee multi-channel campaign planning and execution (in-product, email, paid, etc.).

  • Own performance reporting, storytelling, and leadership presentations.

  • Champion customer experience improvements using insights and analytics.


What we’re looking for



  • 8+ years of digital marketing experience in B2B environments.

  • Strong campaign strategy and execution skills across multiple marketing channels.

  • Ability to influence without authority, work cross-functionally, and deliver with precision.

  • Executive presence and communication skills to present to senior stakeholders.


Apply today and help shape world-class customer journeys that make a global impact!


Seniority level



  • Mid-Senior level


Employment type



  • Contract


Job function



  • Marketing, Product Management, and Information Technology


Industries



  • Marketing Services, IT Services and IT Consulting, and Staffing and Recruiting

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