Digital Marketing Manager - Tax Professional Demand Generation:

Digital Marketing Manager - Tax Professional Demand Generation: 25-05244

Digital Marketing Manager - Tax Professional Demand Generation: 25-05244

3 days ago Be among the first 25 applicants

Primary Skills: Digital Marketing-Expert, Strategy-Advanced, Project Management-Advanced, Communication-Expert, A/B Testing-Intermediate

Contract: W2

Duration:12 months

Location: Mountain View CA()

Pay Range: $52.00 -$56.00 Per Hour

#LP

Job Summary

Digital Marketing-Expert, Strategy-Advanced, Project Management-Advanced, Communication-Expert, A/B Testing-Intermediate

As a Digital Marketing Manager specializing in Tax Professional Demand Generation, you will oversee all aspects of generating demand for tax professionals. This role involves collaboration with designers, copywriters, and marketers to enhance lead conversions, alongside managing advertising deliverables and executing targeted email campaigns. Your mission will be to leverage digital marketing strategies and project management skills to significantly increase the acquisition of professional leads, driving projects to successful completion with urgency and overcoming any obstacles along the way.

Job Requirements

• Manage the entire schedule of Tax Pro demand generation including deadlines, launch dates, and project outcomes.
• Collaborate with visual designers, copywriters, and segment marketers to optimize lead conversions.
• Prepare and oversee ad deliverables for sponsorships and events.
• Execute monthly targeted email campaigns to generate leads.
• Drive digital marketing initiatives leveraging project management skills for professional lead acquisition.
  
  

Must Have Skills

• Proven experience in digital marketing within an eCommerce or SaaS environment.
• Strong capability in planning, prioritization, and executing marketing strategies.
• Demonstrated experience with A/B testing and other testing methodologies to drive conversion growth.
• Industry Experience Required:
• Prior experience in the fields of eCommerce and/or Software as a Service (SaaS) marketing is essential for this role.
  
  

About Akraya

Akraya is an award-winning IT staffing firm consistently recognized for our commitment to excellence and a thriving work environment. Most recently, we were recognized Inc's Best Workplaces 2024 and Silicon Valley's Best Places to Work by the San Francisco Business Journal (2024) and Glassdoor's Best Places to Work (2023 & 2022)!

Industry Leaders in IT Staffing

As staffing solutions providers for Fortune 100 companies, Akraya's industry recognitions solidify our leadership position in the IT staffing space. We don't just connect you with great jobs, we connect you with a workplace that inspires!

Join Akraya Today!

Let us lead you to your dream career and experience the Akraya difference. Browse our open positions and join our team!

Seniority level

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