Content Marketing Trainer/Coach
IMPACT provides coaching and training services to help small to mid-sized businesses implement Endless Customers, inspired by the popular book by Marcus Sheridan. We empower clients to build in-house content marketing operations that attract and convert customers, positioning their companies as the most trusted brands in their markets. By teaching clients how to create, optimize, and use their own content throughout the marketing and sales process, we help them eliminate reliance on outside agencies and drive sustainable growth.
As a Content Marketing Trainer/Coach at IMPACT, you'll collaborate with a team to help businesses successfully implement the Endless Customers system. You'll coach executives, content creators, and marketing teams, providing strategic guidance and hands-on training to build their confidence and capabilities.
Key Responsibilities:
- Manage a portfolio of 1215 clients across a variety of industries, leading coaching sessions to set sales and marketing priorities that align with their goals.
- Work directly with entry-level content marketers and videographers, helping them develop their skills, grow in their roles, and produce high-impact content.
- Partner with business owners and executives to guide them in successfully implementing the Endless Customers system, ensuring it becomes part of their company's culture.
- Review and provide actionable feedback on client content, offering optimization suggestions that improve visibility, engagement, and results.
- Support clients in overcoming customer acquisition challenges by addressing roadblocks and aligning efforts across sales and marketing.
- Collaborate with other IMPACT team membersspecialists in website strategy, sales training, and HubSpot implementationto align efforts and create cohesive, results-driven plans for clients.