MEDIA EXECUTIVE - WTAP Job at Gray Media in Parkersburg

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Job Summary/Description

Are you a Sales Performer ready to take it to the next level? WTAP has the best culture and extensive training for top performers. WTAP is currently searching for a Media Account Manager to work with local businesses and help them grow through advertising on our broadcast networks (NBC, CBS, FOX, and MeTV) and a full suite of digital marketing products.

Duties/Responsibilities

• Identify, develop, and expand existing and new client relationships & key accounts
• Contact local direct clients and advertising agencies, acting as a liaison between the station and the advertising community
• Make customer-focused sales presentations to all classifications of clients to obtain orders for advertising time
• Ensure clear understanding and interpretation of client needs, and recommend appropriate solutions, in order to meet requirements
• Coordinate internally the actual purchase of advertising time, placement of the schedule
• Develop short and long-range plans for revenue growth. Overachieve monthly/quarterly in new local direct television and digital revenue quotas
• Negotiate advertising rates, create oral & written presentations; coordinate commercial production with creative team

Qualifications/Requirements

• The successful candidate will be good at networking and comfortable speaking to people they've never met.
• While training will be provided on our software systems, candidates should already be comfortable working with computers.
• Familiarity with different types of marketing is preferred.

How to Apply

If you feel you’re qualified and want to work with a great group of people, go to https://gray.tv/careers#currentopenings, you may type in the job title, station call letters, or click on "apply now", upload your resume, cover letter, and references. (Current employees who are interested in this position can apply through the Gray-TV UltiPro self-service portal).

Additional Info / EEO

WTAP-TV/Gray Media is a drug-free company.

Gray Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, Gray Media complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training. Gray Media expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Gray’s employees to perform their job duties may result in discipline up to and including discharge.

Details

• Seniority level: Entry level
• Employment type: Full-time
• Job function: Marketing, Public Relations, and Writing/Editing
• Industries: Broadcast Media Production and Distribution

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