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Intuit

Intuit is hiring: Staff SEO Marketing Manager in San Diego

Intuit, San Diego, CA, United States, 92189

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Overview

The QuickBooks holistic search team is looking for a hands-on SEO and GEO Staff Marketing Manager to own and grow the organic search channel for QuickBooks. This is an individual contributor role with no direct reports, ideal for a subject matter expert who thrives on executing strategy and driving measurable results. You will be the key driver for all things SEO, responsible for developing and implementing a roadmap that increases relevant traffic and conversions.

Responsibilities

  • Full SEO and GEO lifecycle: conducting keyword research and competitive analysis, performing technical audits, optimizing on-page elements, and partnering with writers to shape a high-performing content strategy.
  • Collaborate with product, engineering, and marketing partners to prioritize and launch initiatives, ensuring SEO best practices are embedded in projects.
  • Lead holistically with the SEO and GEO programs to drive revenue growth, new customer acquisition, and ROI.
  • Understand and employ SEO techniques such as organic content strategy, on-page optimization, and technical SEO.
  • Contribute to innovation, learning, and test plans to develop/optimize landing pages.
  • Analyze search marketing campaign performance and user behavior to derive insights and recommendations using internal and external data sources (e.g., Brightedge, Botify, Google Search Console, Adobe Analytics, and other in-house tools).
  • Proactively implement holistic search strategies for SERP savings and lead testing ideas and insights.
  • Work with analytics, research, agency, search engine, and other channel teams to uncover customer insights, develop metrics, and drive measurement and analysis.
  • Evaluate and identify new opportunities to prioritize fast experimentation and learning.

Qualifications

  • 6+ years of SEO experience, with at least 4 years focused on technical SEO.
  • Proven ability to develop and scale a data-driven SEO strategy, including optimization for AI-powered search and GEO. [Generative engine optimization]
  • Entrepreneurial “test and learn” mindset and passion for trends and algorithm shifts.
  • Excellent communication and organizational skills; able to present strategies and results to stakeholders at all levels.
  • Experience with A/B testing, landing page optimization, and customer segmentation.
  • Strong prioritization and deadline management in a fast-paced environment.
  • Positive, results-driven attitude and collaborative approach.
  • Direct experience with mid-market B2B SEO campaigns is a plus.
  • Experience managing SEO and content agencies or vendors is a plus.
  • BA/BS degree in a relevant field or equivalent work experience.

What you’ll get / Compensation

Intuit provides a competitive compensation package with a strong pay-for-performance approach. The expected base pay range is Southern California $150,500.00 - $203,500.00. This position is eligible for a cash bonus, equity rewards, and benefits in accordance with applicable plans and programs. Pay offered is based on factors such as job-related knowledge, skills, experience, and location. Intuit conducts regular pay comparisons to support fair pay for employees.

Additional

  • Seniority level: Mid-Senior level
  • Employment type: Full-time
  • Job function: Marketing and Sales
  • Industries: Software Development
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