Social Media Marketing Specialist

Overview

Elevate Your Career by joining the Black Rock Mountain Resort Family! At Black Rock Mountain Resort, we are an Employer of Choicewe understand that the care of our team members is as important as the service we provide to our guests and the communities around us.

The Social Media Marketing Specialist role is part of Pyramid Global Hospitality and supports content creation, brand-aligned social media strategies, and guest engagement across platforms.

Responsibilities

• Manage and grow business social media accounts for multiple entities across Facebook, Instagram, TikTok, and emerging platforms.
• Capture and create content in coordination with the marketing calendar, social media trends, and seasonal opportunities.
• Develop platform-specific strategies aligned with brand goals, traveler personas, and seasonal booking windows.
• Prepare monthly reports and presentations on social media initiatives and results.
• Manage social media calendar to ensure consistent and timely posting cadence.
• Oversee community management including engaging with comments and posts from relevant accounts.
• Find and coordinate opportunities for content creator partnerships.
• Source and repurpose user-generated content (UGC) to amplify authentic guest storytelling.
• Monitor social trends, sounds, and hashtags, adapting content to stay current and relevant.
• Provide live coverage for on-site events, seasonal activities, and guest experiences.

Qualifications

• College degree or Associate degree with experience.
• Computer savvy with experience in Microsoft Office or comparable software.
• Excellent written communication skills.
• Graphic design experience preferred (InDesign, Illustrator, Canva, etc.).
• Photo and video editing experience preferred (Photoshop, Premiere Pro, Canva, CapCut, etc.).
• Knowledge of current social media marketing trends and best practices.
• Experience managing social media channels for business.
• Outgoing and self-motivated individual with a pleasant personality.

Benefits

• Highly competitive wages
• Free parking
• Hotel room discounts and travel benefits
• 401K Plan with Employer Match
• Paid Time Off (PTO)
• Unlimited PTO rollover
• PTO cash-out options
• Comprehensive employee benefit/insurance programs
• Company paid life and AD&D insurance
• Tution reimbursement
• 7 paid holidays

Equal Opportunity Employer The Black Rock Mountain Resort is an Equal Opportunity Employer.

Location

Utah Heber City area, with Black Rock Mountain Resort reflecting Utahs natural beauty and a supportive community that prioritizes guest experiences and career growth.

Seniority level

• Entry level

Employment type

• Full-time

Job function

• Marketing and Sales

Industries

• Hospitality