Western Nevada College
Thank you for your interest in employment with our institution. We want your application process to go smoothly and quickly. We ask that you keep in mind the following when completing your application:
Once you start the application process, you cannot save your work. Please ensure you have all required attachment(s) available to complete your application before you begin the process. Required attachments are listed below on the posting. Your application will not be considered without the required attachments. If you need assistance or have questions regarding the application process, please contact:
Human Resources humanresources@wnc.edu (775) 445-4237 2201 West College Parkway Carson City, NV 89703
Job Description
Administrative Faculty, Non Tenure Track, Benefits Eligible.
Position Overview
The Marketing and Communications Manager is a key leadership role within the Advancement Division at Western Nevada College. Reporting to the Chief Advancement Officer, this position ensures the daily execution of integrated marketing and communications efforts, including advertising, media relations, digital campaigns, creative content, and event support. The Marketing and Communications Manager directly supervises the Public Information Officer and Digital Content Producer, as well as provides oversight for a Part-Time Copy Center Specialist. This position ensures delivery of strategic messaging, web and social media content, and promotional materials aligned with institutional goals. This position requires strong project leadership, exceptional writing and media skills, and the ability to contribute hands-on during staff absences or high-volume periods. The role also requires proficiency in AI tools and web content management skills, including familiarity with content management systems (CMS), basic HTML/CSS and user experience best practices, to ensure continuity of operations and enhance team performance. The Marketing and Communications Manager serves on the college's Enrollment Committee and contributes to efforts that support enrollment growth
Job Duties
Strategic Implementation & Oversight
Ensure strategic direction and operational execution of the college's integrated marketing and communications initiatives, working collaboratively with college leadership and Advancement staff to implement plans that support institutional goals Provide leadership and editorial oversight to the Public Information Officer to ensure public messaging, press release scheduling, and media outreach align with institutional tone and strategic objectives Ensure strategic alignment and operational oversight of website content, working with the Digital Content Producer to deliver timely, accurate, and accessible updates that reflect institutional priorities Monitor campaign performance and generate reports on key metrics to inform continuous improvement, demonstrate impact, and support data-driven decision-making Manage the modest marketing budget, aligning expenditures with institutional priorities and available resources. This role requires a creative and resourceful approach to producing high-impact campaigns and strategic initiatives within a lean financial framework Ensure the college's professional standards and voice are upheld by applying strong writing and editorial skills across all formats, including reports, messaging, and campaigns Manage production calendars, timelines, and campaign coordination to ensure efficiency and clarity across platforms Lead the responsible integration of AI tools for writing, design, automation, and analytics to improve the marketing team's quality, efficiency, and reach. Train and support team members in their ethical and effective use Team Leadership & Continuity
Directly supervise the Public Information Officer and Digital Content Producer, as well as provide oversight for a part-time Copy Center Specialist Assign tasks, monitor deadlines, hold weekly check-ins, and conduct annual evaluations Provide operational oversight of the part-time Copy Center Specialist Function as a working manager, actively engaging in day-to-day execution of deliverables alongside the team in a lean, high-output environment Coordinate execution of urgent or emergency communications as needed Serve as a cross-trained backup for both the Digital Content Producer and Public Information Officer during absences or vacancies, including support for web updates, social media, and public messaging Advertising, Vendor, and Creative Services
Serve as the college's primary liaison with contracted advertising agencies, graphic designers, and photographers Coordinate development and delivery of digital and traditional ad campaigns in line with strategic objectives Oversee quality control, brand consistency, and on-time delivery of creative assets Internal Campaigns and Program Support
Provide responsive marketing and communication support to academic departments, student services, and internal administrative units Collaborate with team members to deliver promotional materials, graphics, and campaigns tailored to internal initiatives Support select grant-funded programs as assigned by translating objectives into compelling outreach strategies aligned with institutional brand and funder requirements Serve as a member of Western Nevada College's Enrollment Committee and provide marketing expertise for initiatives aimed at increasing student recruitment and retention Event and Public Engagement
Lead team efforts to support College and Foundation events with engaging promotion, including advertising placement in outside media, webpage design, social media posts, development of marketing materials, and arranging photography for marketing use. Leverage donor activity and events to create sound public relations and visibility opportunities for the college. Participate in Advancement Team event support as directed Contribute to the activation of high-profile donor, student, and community engagement initiatives by developing supporting marketing materials, social media messaging, and public relations activities that increase visibility and reinforce institutional goodwill Serve as the primary media contact for the college, delivering clear and consistent messaging to represent the institution's values, mission, and priorities Act as the face of the college at press conferences, media interviews, and public events, maintaining a professional and positive image Deliver public statements, press releases, and responses to media inquiries, ensuring timely and accurate communication Develop and maintain strong relationships with local, regional, and national media outlets to proactively promote the college's achievements, programs, and initiatives Represent the college at public functions, community events, and in interviews, using strategic communication skills to build trust, enhance the institution's reputation, and address public concerns Additional Responsibilities
Perform additional tasks and responsibilities as delegated by the Chief Advancement Officer to support departmental or institutional priorities Minimum Qualifications
Bachelor's degree and four years of related professional experience; OR An equivalent combination of education and experience may be substituted for the Bachelor's degree (i.e. AA+5 yrs of professional experience). A minimum of an Associate's degree is required. Preferred Qualifications
Three years of supervisory experience Knowledge, Skills, and Abilities
Strong skills in web content, social media, advertising workflows, and project management Proficiency in web CMS, HTML/CSS basics, SEO, digital signage, and email marketing Strong writing and editing skills with the ability to craft professional communications for both public audiences and the media Demonstrate strong knowledge of both digital advertising solutions and local/regional media outlets to develop integrated marketing strategies that maximize visibility and reach across diverse audiences Ability to represent the college professionally in media interactions Ability to manage creative vendors and ensure brand alignment Familiarity with analytics platforms in order to produce clear month-end reporting Knowledge of ethical AI use Skills in effective AI integration and ability to coach staff in AI use and integration Outstanding verbal, written, and interpersonal communication skills Ability to balance multiple priorities and pivot as needed in a fast-paced environment Minimum Starting Salary Information:
This position is at a salary grade D. The minimum of the placement range is $94,881.02. The selected candidate will be placed at or above the minimum based on education and experience. WNC's placement range falls within the NSHE salary schedule: NSHE ADMINISTRATIVE SALARY SCHEDULE
Retirement - NSHE Faculty Retirement Plan Alternative (RPA)
All faculty and professional staff working at least half-time equivalent must participate in the NSHE Faculty Retirement Plan Alternative (RPA) as a condition of employment. The current contribution rate is 19.25%. Your contribution is matched by the College at 19.25%.
Your contributions are made by pre-tax salary reduction and you are 100% vested from your first day. You choose how to invest your own and NSHE's contributions. The plan administrator provides dedicated financial consultants that are available to assist you in your investment deliberations. NSHE provides participants with a three-tiered investment line-up that provides investment options for everyone, from the less engaged investor to the investor who prefers to more actively manage their retirement savings. The tiered structure provides a simplified investment selection process, allowing you to make your decision based on your investment expertise and comfort level. See Your Retirement Benefits for additional information.
Faculty and staff who have previously participated in the Public Employees' Retirement System of Nevada (PERS) may be required to continue participation in PERS.
The Nevada System of Higher Education (NSHE) does not participate in the federal Social Security System but does contribute to the federal Medicare program. This means that while you are employed by NSHE neither you nor NSHE contribute to Social Security and you do not earn a Social Security benefit.
Perks of Working at WNC
Beautiful campus located along numerous biking and walking trails Voluntary supplemental retirement plans, both pre-tax and Roth options available (403b, 457b plans) Employer paid Long Term Disability (LTD) Program Health insurance options including dental and vision - Health Insurance Generous annual leave (A contract), sick leave (A & B contract), 12 paid holidays - Faculty Benefits The WNC Fitness Center offers Faculty and Staff membership WNC Fitness Center ComPsych our Employee Assistance Program offers resources and assistance to Faculty and Staff Discounted WNC Staff rates for our Child Development Center which has received Four Star Recognition from the Nevada Silver Star Quality Rating and Improvement System Voluntary benefits including accident, disability, legal services, and more - Voluntary Benefits An administrative faculty senate represents full-time, administrative faculty Free parking and plenty of it! No State income tax! Education Benefits for Faculty Employees and Family Members
WNC is proud to provide a reduced-rate tuition benefit to faculty and their qualified dependents. Faculty can take up to six credits per semester at a reduced rate. Qualified dependents of faculty can take unlimited credits per semester. More information can be found in the Board of Regents Handbook.
Exempt Yes
Full-Time Equivalent 100.0%
Required Attachment(s)
Resume Cover Letter Contact information for three professional references
T
his posting is open until filled Qualified individuals are encouraged to apply immediately. Lists of eligible candidates will be established and hiring may occur early in the recruiting process. Recruitment will close without notice when a sufficient number of applications are received or a hiring decision has been made.
Posting Close Date
Note to Applicant
Newly hired faculty must assure that their official transcript is sent by the degree granting institution(s) to Western Nevada College, Human Resources Office within 30 calendar days from the effective date of employment.
Academic degrees must have been awarded by regionally accredited institutions.
Employment is contingent on the completion of appropriate background verification, which may include criminal history, credit history, sex and violent offender registry, education verification, licensure, and employment history to be administered by the Western Nevada College Human Resources office.
Once you start the application process, you cannot save your work. Please ensure you have all required attachment(s) available to complete your application before you begin the process. Required attachments are listed below on the posting. Your application will not be considered without the required attachments. If you need assistance or have questions regarding the application process, please contact:
Human Resources humanresources@wnc.edu (775) 445-4237 2201 West College Parkway Carson City, NV 89703
Job Description
Administrative Faculty, Non Tenure Track, Benefits Eligible.
Position Overview
The Marketing and Communications Manager is a key leadership role within the Advancement Division at Western Nevada College. Reporting to the Chief Advancement Officer, this position ensures the daily execution of integrated marketing and communications efforts, including advertising, media relations, digital campaigns, creative content, and event support. The Marketing and Communications Manager directly supervises the Public Information Officer and Digital Content Producer, as well as provides oversight for a Part-Time Copy Center Specialist. This position ensures delivery of strategic messaging, web and social media content, and promotional materials aligned with institutional goals. This position requires strong project leadership, exceptional writing and media skills, and the ability to contribute hands-on during staff absences or high-volume periods. The role also requires proficiency in AI tools and web content management skills, including familiarity with content management systems (CMS), basic HTML/CSS and user experience best practices, to ensure continuity of operations and enhance team performance. The Marketing and Communications Manager serves on the college's Enrollment Committee and contributes to efforts that support enrollment growth
Job Duties
Strategic Implementation & Oversight
Ensure strategic direction and operational execution of the college's integrated marketing and communications initiatives, working collaboratively with college leadership and Advancement staff to implement plans that support institutional goals Provide leadership and editorial oversight to the Public Information Officer to ensure public messaging, press release scheduling, and media outreach align with institutional tone and strategic objectives Ensure strategic alignment and operational oversight of website content, working with the Digital Content Producer to deliver timely, accurate, and accessible updates that reflect institutional priorities Monitor campaign performance and generate reports on key metrics to inform continuous improvement, demonstrate impact, and support data-driven decision-making Manage the modest marketing budget, aligning expenditures with institutional priorities and available resources. This role requires a creative and resourceful approach to producing high-impact campaigns and strategic initiatives within a lean financial framework Ensure the college's professional standards and voice are upheld by applying strong writing and editorial skills across all formats, including reports, messaging, and campaigns Manage production calendars, timelines, and campaign coordination to ensure efficiency and clarity across platforms Lead the responsible integration of AI tools for writing, design, automation, and analytics to improve the marketing team's quality, efficiency, and reach. Train and support team members in their ethical and effective use Team Leadership & Continuity
Directly supervise the Public Information Officer and Digital Content Producer, as well as provide oversight for a part-time Copy Center Specialist Assign tasks, monitor deadlines, hold weekly check-ins, and conduct annual evaluations Provide operational oversight of the part-time Copy Center Specialist Function as a working manager, actively engaging in day-to-day execution of deliverables alongside the team in a lean, high-output environment Coordinate execution of urgent or emergency communications as needed Serve as a cross-trained backup for both the Digital Content Producer and Public Information Officer during absences or vacancies, including support for web updates, social media, and public messaging Advertising, Vendor, and Creative Services
Serve as the college's primary liaison with contracted advertising agencies, graphic designers, and photographers Coordinate development and delivery of digital and traditional ad campaigns in line with strategic objectives Oversee quality control, brand consistency, and on-time delivery of creative assets Internal Campaigns and Program Support
Provide responsive marketing and communication support to academic departments, student services, and internal administrative units Collaborate with team members to deliver promotional materials, graphics, and campaigns tailored to internal initiatives Support select grant-funded programs as assigned by translating objectives into compelling outreach strategies aligned with institutional brand and funder requirements Serve as a member of Western Nevada College's Enrollment Committee and provide marketing expertise for initiatives aimed at increasing student recruitment and retention Event and Public Engagement
Lead team efforts to support College and Foundation events with engaging promotion, including advertising placement in outside media, webpage design, social media posts, development of marketing materials, and arranging photography for marketing use. Leverage donor activity and events to create sound public relations and visibility opportunities for the college. Participate in Advancement Team event support as directed Contribute to the activation of high-profile donor, student, and community engagement initiatives by developing supporting marketing materials, social media messaging, and public relations activities that increase visibility and reinforce institutional goodwill Serve as the primary media contact for the college, delivering clear and consistent messaging to represent the institution's values, mission, and priorities Act as the face of the college at press conferences, media interviews, and public events, maintaining a professional and positive image Deliver public statements, press releases, and responses to media inquiries, ensuring timely and accurate communication Develop and maintain strong relationships with local, regional, and national media outlets to proactively promote the college's achievements, programs, and initiatives Represent the college at public functions, community events, and in interviews, using strategic communication skills to build trust, enhance the institution's reputation, and address public concerns Additional Responsibilities
Perform additional tasks and responsibilities as delegated by the Chief Advancement Officer to support departmental or institutional priorities Minimum Qualifications
Bachelor's degree and four years of related professional experience; OR An equivalent combination of education and experience may be substituted for the Bachelor's degree (i.e. AA+5 yrs of professional experience). A minimum of an Associate's degree is required. Preferred Qualifications
Three years of supervisory experience Knowledge, Skills, and Abilities
Strong skills in web content, social media, advertising workflows, and project management Proficiency in web CMS, HTML/CSS basics, SEO, digital signage, and email marketing Strong writing and editing skills with the ability to craft professional communications for both public audiences and the media Demonstrate strong knowledge of both digital advertising solutions and local/regional media outlets to develop integrated marketing strategies that maximize visibility and reach across diverse audiences Ability to represent the college professionally in media interactions Ability to manage creative vendors and ensure brand alignment Familiarity with analytics platforms in order to produce clear month-end reporting Knowledge of ethical AI use Skills in effective AI integration and ability to coach staff in AI use and integration Outstanding verbal, written, and interpersonal communication skills Ability to balance multiple priorities and pivot as needed in a fast-paced environment Minimum Starting Salary Information:
This position is at a salary grade D. The minimum of the placement range is $94,881.02. The selected candidate will be placed at or above the minimum based on education and experience. WNC's placement range falls within the NSHE salary schedule: NSHE ADMINISTRATIVE SALARY SCHEDULE
Retirement - NSHE Faculty Retirement Plan Alternative (RPA)
All faculty and professional staff working at least half-time equivalent must participate in the NSHE Faculty Retirement Plan Alternative (RPA) as a condition of employment. The current contribution rate is 19.25%. Your contribution is matched by the College at 19.25%.
Your contributions are made by pre-tax salary reduction and you are 100% vested from your first day. You choose how to invest your own and NSHE's contributions. The plan administrator provides dedicated financial consultants that are available to assist you in your investment deliberations. NSHE provides participants with a three-tiered investment line-up that provides investment options for everyone, from the less engaged investor to the investor who prefers to more actively manage their retirement savings. The tiered structure provides a simplified investment selection process, allowing you to make your decision based on your investment expertise and comfort level. See Your Retirement Benefits for additional information.
Faculty and staff who have previously participated in the Public Employees' Retirement System of Nevada (PERS) may be required to continue participation in PERS.
The Nevada System of Higher Education (NSHE) does not participate in the federal Social Security System but does contribute to the federal Medicare program. This means that while you are employed by NSHE neither you nor NSHE contribute to Social Security and you do not earn a Social Security benefit.
Perks of Working at WNC
Beautiful campus located along numerous biking and walking trails Voluntary supplemental retirement plans, both pre-tax and Roth options available (403b, 457b plans) Employer paid Long Term Disability (LTD) Program Health insurance options including dental and vision - Health Insurance Generous annual leave (A contract), sick leave (A & B contract), 12 paid holidays - Faculty Benefits The WNC Fitness Center offers Faculty and Staff membership WNC Fitness Center ComPsych our Employee Assistance Program offers resources and assistance to Faculty and Staff Discounted WNC Staff rates for our Child Development Center which has received Four Star Recognition from the Nevada Silver Star Quality Rating and Improvement System Voluntary benefits including accident, disability, legal services, and more - Voluntary Benefits An administrative faculty senate represents full-time, administrative faculty Free parking and plenty of it! No State income tax! Education Benefits for Faculty Employees and Family Members
WNC is proud to provide a reduced-rate tuition benefit to faculty and their qualified dependents. Faculty can take up to six credits per semester at a reduced rate. Qualified dependents of faculty can take unlimited credits per semester. More information can be found in the Board of Regents Handbook.
Exempt Yes
Full-Time Equivalent 100.0%
Required Attachment(s)
Resume Cover Letter Contact information for three professional references
T
his posting is open until filled Qualified individuals are encouraged to apply immediately. Lists of eligible candidates will be established and hiring may occur early in the recruiting process. Recruitment will close without notice when a sufficient number of applications are received or a hiring decision has been made.
Posting Close Date
Note to Applicant
Newly hired faculty must assure that their official transcript is sent by the degree granting institution(s) to Western Nevada College, Human Resources Office within 30 calendar days from the effective date of employment.
Academic degrees must have been awarded by regionally accredited institutions.
Employment is contingent on the completion of appropriate background verification, which may include criminal history, credit history, sex and violent offender registry, education verification, licensure, and employment history to be administered by the Western Nevada College Human Resources office.