Confidential
Senior Vice President of Marketing
About the Company
We are a dynamic provider of trained offshore employees specializing in manual tasks for campaign management within the Staffing and Recruiting industry.
Company Overview
Privately Held Company
Employees
11-50
Specialties
Offshore staffing
Talent acquisition
Digital marketing
Growth marketing
Design assistance
Sales Development Representative assistance
Sales Development Representative services
Training specialists
About the Role
Join our team as the Senior Vice President of Marketing, where you'll lead an exciting new phase in our B2B growth journey. In this critical role, you will take charge of crafting thought-leadership content and developing a comprehensive full-funnel B2B demand generation strategy. You will also oversee campaign planning with an emphasis on customer acquisition cost (CAC) and return on investment (ROI).
This position requires a hands-on leader who can seamlessly blend strategic vision with the execution of impactful marketing initiatives. Additionally, you will be responsible for building and guiding a talented marketing team, nurturing a culture centered on experimentation and continuous learning, and ensuring effective lead handoff to the sales department.
Collaboration with cross-functional teams is essential, as is keeping up with market trends and new marketing technologies. We are looking for candidates with a minimum of 10 years of marketing experience, including at least 5 years focused on B2B demand generation, with a proven track record of driving pipeline and annual recurring revenue (ARR) growth.
Candidates should possess expertise in demand-generation channels, proficiency with CRM and automation tools, and a strong data-driven mindset. Exceptional communication skills, experience in managing and developing marketing teams, and knowledge of staffing, outsourcing, or professional services are key to success in this role.
Nice-to-Have Qualifications
Experience in scaling a company is a plus.
Hiring Manager Title
CEO
Travel Percentage
10%
Functions
Marketing