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Confidential

Vice President of Marketing Job at Confidential in Boston

Confidential, Boston, MA, US

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Vice President of Marketing

About the Company

Popular no-code enterprise application platform

Industry
Computer Software

Type
Privately Held, VC-backed

Founded
2017

Employees
201-500

Funding
$200+ million

Categories

  • Information Technology & Services
  • Technology
  • Enterprise
  • Enterprise Applications
  • Financial Services
  • Insurance
  • Productivity Tools
  • SaaS
  • Software
  • FinTech
  • Design
  • Professional Services
  • Fashion
  • Textiles

Specialties

  • saas for life
  • p&c
  • annuities
  • and specialty insurance
  • end-to-end process automation and digitization
  • insurance quoting and applications
  • asset and wealth management account opening
  • underwriting automation
  • no-code
  • and enterprise software

About the Role

The Company is seeking a VP of Marketing to take on a pivotal role in driving the company's growth and brand awareness. The successful candidate will be responsible for architecting and owning a comprehensive marketing strategy that aligns with technology and revenue goals. This hands-on, strategic position requires a leader with a proven track record in marketing complex B2B SaaS solutions, particularly with a focus on AI. The VP of Marketing will be a key partner to the CEO and CRO, defining market segmentation, ideal customer profiles, and overall narrative. They will also be tasked with building and leading a high-performing marketing team, overseeing all marketing disciplines, and ensuring a robust pipeline of qualified leads for the go-to-market organization. Applicants for the VP of Marketing role at the company should have at least 15 years of progressive marketing experience, with a minimum of 5 years in a leadership position within a high-growth B2B SaaS environment. The ideal candidate will have a strong technical background, be data-driven, and possess exceptional communication skills. A builder mentality is essential, as is the ability to translate complex technical products into clear and compelling messaging. While not mandatory, experience in marketing AI-powered products and a strong understanding of how to communicate the value of AI to an enterprise audience is a nice-to-have. The role demands a strategic, data-driven, and hands-on leader who can effectively partner with cross-functional teams to achieve business objectives.

Hiring Manager Title
CEO

Travel Percent
Less than 10%

Functions

  • Marketing
Confidential