Digital Marketing Manager/Sr. Analyst
About ONDO
ONDO is a venture-backed ethical apparel brand redefining the essentials category with a focus on comfort, quality, and purpose. We’re growing quickly across the U.S. and Asia, and we’re looking for a sharp, entrepreneurial digital marketer to join our New York-based team.
The Role
We’re hiring a Digital Marketing Manager (or Senior Analyst, depending on experience) to lead core growth initiatives across email, SMS, loyalty program, paid media, and e-commerce. This is a highly cross-functional role — you’ll collaborate with brand, performance, product, and operations teams, while owning and optimizing revenue-driving channels from strategy to execution.
What You'll Do
● Own and operate ONDO’s Email & SMS programs via Klaviyo — including planning, building, testing, and optimizing all flows, campaigns, and pop-ups
● Lead our website growth roadmap — prioritizing and implementing CRO initiatives, SEO improvements, and creative refreshes
● Manage performance across e-commerce platforms — ensuring our website and other sales channels are optimized for discovery and conversion
● Develop and execute our loyalty program strategy to drive customer retention and LTV
● Plan and manage go-to-market strategies for brand marketing moments and new product launches
● Support paid media strategy and campaign performance across Meta, Google, and other digital ad channels
● Tailor marketing strategies for each platform — maximizing performance while ensuring a cohesive customer journey
● Analyze performance metrics and turn data into actionable marketing insights
What We're Looking For
● 3–5+ years of experience in e-commerce, digital marketing, retention, or CRM/lifecycle roles
● Proven track record running Email & SMS programs (preferably with Klaviyo), CRO/SEO projects, and e-commerce channel strategy
● Familiarity with paid media performance tracking and campaign planning
● Strong understanding of go-to-market strategy, customer retention, and loyalty programs
● Highly organized and detail-oriented, with strong project management skills
● Analytical and creative — you’re as comfortable running tests and assessing performance as you are storytelling through brand campaigns
● A self-starter who thrives in fast-paced, collaborative environments
● Clear communicator who can align stakeholders and keep moving pieces organized
● Must be able to commute to our Manhattan, NY office
Nice to Have
● Experience with Klaviyo, GA4, SEO tools, Shopify Plus, project management tools (e.g., Notion), or performance creative (e.g., Figma, etc.)
● Experience in fashion, retail, or DTC startups is a plus
● Strong writing skills and brand storytelling interest
Expected Salary Range: $85k-$105k based on experience