Social Media Content Creator Job at PenFed Credit Union in McLean

Overview

PenFed is hiring a (Hybrid) Social Media Content Creator at our Tysons, Virginia location. The Social Media Content Creator is responsible for developing engaging, on-brand content that drives awareness, builds community, and grows our presence across digital platforms. This role focuses on content creation - short-form video, photography, graphics, and storytelling tailored to each platform. The ideal candidate is highly creative, comfortable in front of and behind the camera, and stays ahead of social media trends.

Responsibilities

Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions. This is not intended to be an all-inclusive list of job duties, and the position will perform other duties as assigned.

• Create compelling content (short-form videos, photos, graphics, stories, reels, etc.) for use across social media platforms.
• Collaborate with the social media and marketing teams to align content with campaigns, launches, and brand goals.
• Ideate, storyboard, film, edit, and publish original content that resonates with target audiences.
• Stay current with emerging social trends, sounds, formats, and platform features to keep content fresh and relevant.
• Ensure all content reflects the brand’s voice, tone, and visual identity.
• Support live content creation and event coverage.
• Monitor engagement and provide feedback to optimize future content.
• This role is responsible for ensuring business continuity.

Qualifications

Equivalent combination of education and experience is considered.

• Bachelor's Degree required in Fine Arts, Visual Arts, Digital Media, Photography/Videography, Journalism, or related field is required.
• Minimum 1 year of experience creating content for social media platforms in a professional or agency setting.
• Demonstrated experience producing engaging multimedia content (photo, video, graphics, copy) tailored for different platforms.
• Experience with professional photography and videography equipment preferred.
• Proficiency in design and editing tools (e.g., Canva, Adobe Creative Suite, Final Cut Pro, Premiere Pro, CapCut, Lightroom, Photoshop, After Effects).
• Strong photography and videography skills, including shooting and editing short-form video (Reels, TikTok, YouTube Shorts).
• Understanding of social media algorithms, trends, and audience behaviors across platforms.
• Ability to brainstorm and pitch creative content ideas aligned with brand strategy.
• Strong copywriting and storytelling abilities, with the ability to adapt to different audiences.
• Knowledge of SEO and how it applies to social media content.
• Familiarity with scheduling and analytics tools (e.g., Sprout Social, Hootsuite, Later, Meta Business Suite).
• Experience with community engagement and influencer collaborations.
• Basic knowledge of paid social media advertising and boosting content.
• Portfolio or examples of previous social media content creation required.

Supervisory Responsibility

This position will not supervise employees.

Licenses and Certifications

No Additional Licenses Or Certifications Required.

Work Environment

While performing the duties of this job, the employee is regularly exposed to an indoor office setting with moderate noise. Most roles require working in an office setting with moderate noise and the ability to lift 25 pounds.

Travel

Ability to travel to various worksites and be on-call may be required.

About Us

Established in 1935, PenFed today is one of the country’s strongest and most stable financial institutions with over 2.9 million members and over $31 billion in assets. We serve members in all 50 states and the District of Columbia, as well as in Guam and Puerto Rico. We are federally insured by NCUA and we are an Equal Housing Lender. We are available to members worldwide, via the web, seven days a week, twenty-four hours a day. We provide our employees with a lucrative benefits package including robust medical, dental and vision plan options, plenty of paid time off, 401k with employer match, on-site fitness facilities at our larger locations, and more.

Equal Employment Opportunity

PenFed management will maintain and observe personnel policies which will not discriminate or permit harassment or retaliation against a person because of race, color, creed, age, sex, gender, gender identity, gender expression, religion, national origin, ancestry, marital status, military or veteran status or obligation, the presence of a physical and/or mental disability or medical condition, genetic information, sexual orientation, and all statuses protected by applicable state or local law in all recruiting, hiring, training, compensation, overtime, position classifications, work assignments, facilities, promotions, transfers, employee treatment, and in all other terms and conditions of employment. PenFed will also prohibit retaliation against individuals for raising a complaint of discrimination or harassment or participating in an investigation of same. PenFed will also reasonably accommodate qualified individuals with a disability so that they can apply for a job or perform the essential functions of a job unless doing so causes a direct threat to these individuals or others in the workplace and the threat cannot be eliminated by reasonable accommodation or if the accommodation creates an undue hardship to PenFed. Contact human resources (HR) with any questions or requests for accommodation at 402-639-8568.