New York Post is hiring: Senior Social Media Editor, The California Post in Cali

Overview

Senior Social Media Editor, The California Post – role at New York Post. This position will lead the day-to-day social strategy for the California Post, overseeing a team of social editors and content creators while collaborating with newsroom leadership to amplify journalism across platforms and reach the maximum audience. This role reports into the Sr. Director of Audience Development.

Location and work model: Los Angeles, CA. The New York Post Media Group adheres to a hybrid work model; this role is expected to report into the office 4 days per week (subject to change based on business needs).

Pay range: $85,000.00/yr - $95,000.00/yr.

Responsibilities

• Oversee the California Post’s social media strategy and execution, ensuring coverage is timely, creative, and aligned with editorial priorities
• Manage and mentor a team of social editors and content creators, fostering collaboration, creativity, and accountability
• Work closely with newsroom editors and reporters to amplify top stories and adapt content for social platforms
• Develop and enforce best practices for tone, visuals, and content packaging across platforms
• Monitor analytics and audience insights to refine strategy and optimize performance
• Anticipate and act quickly on breaking news, cultural moments, and emerging trends across platforms
• Collaborate with cross-functional teams to ensure social media supports broader audience growth and engagement goals
• Proactively pitch new ideas to increase visibility, engagement, and loyalty among audiences
• Cultivate and grow the social media audience, identifying new platforms and strategies for expansion
• Monitor social media for breaking news, trending topics, and user-generated content
• Train and mentor staff on social media best practices, platform changes, and emerging trends

Requirements

• 7+ years of professional experience managing social media for a newsroom or major media brand
• Proven track record of building and executing strategies that drive audience growth, engagement, and high performance on major social platforms
• Expertise in analytics and monitoring tools such as CrowdTangle, Parse.ly, and Google Analytics, with the ability to translate insights into actionable strategy
• Strong portfolio demonstrating proficiency in video and photo editing (Adobe Premiere Pro, Final Cut Pro, Photoshop, Canva) and creative, platform-specific execution
• Excellent editorial judgment and writing skills, with the ability to adapt tone across platforms while ensuring clarity, accuracy, and timeliness
• Experience managing and coaching a social team, setting goals, and fostering creativity and accountability
• Deep knowledge of social media trends, best practices, and emerging platforms, with the flexibility to adapt quickly as the news cycle and audience demands shift
• Creative and resourceful, with a strong grasp of visual storytelling and multimedia integration
• A strong social media presence or following is preferred
• Ability to thrive in a fast-paced newsroom, multitask under pressure, and respond quickly to breaking news, including willingness to work nights and weekends as needed

Application Instructions

Applicants should submit a cover letter or a short video cover letter. If submitting a video, please include a link to the video in your cover letter or as part of an additional document. We do not accept direct video file uploads.

Legal and Benefits Notes

Equal Opportunity: The New York Post is an equal opportunity employer and does not discriminate in hiring or terms of employment because of race, color, religion, national origin, age, disability, gender, sexual orientation, citizenship or any other characteristic protected by law. The company may provide reasonable accommodations to enable applicants to participate in the process.

Benefits: Eligible employees receive a comprehensive benefits package, including health, retirement/savings, caregiving, emotional wellbeing, transportation, and other benefits.

Job Details

• Seniority level: Mid-Senior level
• Employment type: Full-time
• Job function: Writing/Editing
• Industries: Media Production, Retail Books and Printed News, and Technology, Information and Media

Pay Range: $85,000 - $95,000