Motorq
Sr. Manager, Events and Field Marketing
Motorq, San Francisco, California, United States, 94199
Overview VP of Marketing | SaaS GTM & Growth Leader
Considering making an application for this job Check all the details in this job description, and then click on Apply. About this job Motorq is at a pivotal stage of growth — expanding our footprint with the world’s largest fleets, scaling account-based programs, and strengthening relationships with customers. Events and field marketing are central to this strategy, creating experiences that build trust, accelerate deals, and turn customers into advocates. We are seeking a Sr. Manager, Events and Field Marketing to lead high-impact, enterprise-focused field programs, take ownership of a critical growth function, and scale programs that deliver measurable impact on pipeline and revenue. This is an individual contributor role with a hybrid schedule requiring two days per week in our San Francisco office, plus travel for events. Role and Responsibilities You will: Develop and execute multi-channel field marketing campaigns, integrating events, webinars, email, digital, and content to engage target enterprise accounts. Plan and run field events including annual Motorq summit, trade shows, customer events, and VIP dinners, from strategy to logistics. Manage third-party event sponsorships and partner events to maximize visibility, lead generation, and ROI. Collaborate closely with Sales to align programs to pipeline goals and co-develop strategies to prioritize target accounts and accelerate deals. Lead account-based marketing initiatives tailored to strategic opportunities and buying groups. Work cross-functionally with Marketing, Sales, and Customer Success to deliver integrated, on-brand campaigns. Own field marketing budget and analyze program effectiveness using KPIs including pipeline, engagement, and ROI. Qualifications
6+ years in B2B SaaS marketing with proven success in field marketing, demand generation, and enterprise account-based marketing (ABM) campaigns. Track record of executing high-impact field programs that generate measurable pipeline in high-growth environments. Deep experience planning and managing events (owned and sponsored) with full accountability for logistics, content, and performance. Strong project management skills, including vendor negotiation, budget control, and cross-team coordination. Familiarity with AI-powered marketing and productivity tools (e.g., generative AI for content, AI-driven analytics or ABM platforms) and ability to apply them to improve efficiency and scale field marketing programs. Proficient with Salesforce, HubSpot/Marketo, and virtual event tools; ABM platform experience a plus. Highly collaborative, data-driven, and adaptable in a fast-moving environment. Creative marketer who enjoys solving problems and experimenting with new formats. Strong communicator with an eye for detail and a passion for engaging enterprise audiences. Willingness to travel for field events and sales alignment. About Motorq Motorq is the leading connected vehicle intelligence platform, built in partnership with the world’s largest automotive manufacturers (25+ brands and counting). We deliver game-changing value for fleets, car rental companies, dealers, lenders, and businesses that rely on vehicle insights — processing more than 1 million trip miles and 150 million data points per day. Our leadership team brings interdisciplinary experience in automotive engineering, full-stack software engineering, data science, and SaaS startups. Motorq is headquartered in San Francisco with offices in Chennai and Seattle. Seniority level
Mid-Senior level Employment type
Full-time Job function
Marketing and Sales Industries: Software Development
#J-18808-Ljbffr
Considering making an application for this job Check all the details in this job description, and then click on Apply. About this job Motorq is at a pivotal stage of growth — expanding our footprint with the world’s largest fleets, scaling account-based programs, and strengthening relationships with customers. Events and field marketing are central to this strategy, creating experiences that build trust, accelerate deals, and turn customers into advocates. We are seeking a Sr. Manager, Events and Field Marketing to lead high-impact, enterprise-focused field programs, take ownership of a critical growth function, and scale programs that deliver measurable impact on pipeline and revenue. This is an individual contributor role with a hybrid schedule requiring two days per week in our San Francisco office, plus travel for events. Role and Responsibilities You will: Develop and execute multi-channel field marketing campaigns, integrating events, webinars, email, digital, and content to engage target enterprise accounts. Plan and run field events including annual Motorq summit, trade shows, customer events, and VIP dinners, from strategy to logistics. Manage third-party event sponsorships and partner events to maximize visibility, lead generation, and ROI. Collaborate closely with Sales to align programs to pipeline goals and co-develop strategies to prioritize target accounts and accelerate deals. Lead account-based marketing initiatives tailored to strategic opportunities and buying groups. Work cross-functionally with Marketing, Sales, and Customer Success to deliver integrated, on-brand campaigns. Own field marketing budget and analyze program effectiveness using KPIs including pipeline, engagement, and ROI. Qualifications
6+ years in B2B SaaS marketing with proven success in field marketing, demand generation, and enterprise account-based marketing (ABM) campaigns. Track record of executing high-impact field programs that generate measurable pipeline in high-growth environments. Deep experience planning and managing events (owned and sponsored) with full accountability for logistics, content, and performance. Strong project management skills, including vendor negotiation, budget control, and cross-team coordination. Familiarity with AI-powered marketing and productivity tools (e.g., generative AI for content, AI-driven analytics or ABM platforms) and ability to apply them to improve efficiency and scale field marketing programs. Proficient with Salesforce, HubSpot/Marketo, and virtual event tools; ABM platform experience a plus. Highly collaborative, data-driven, and adaptable in a fast-moving environment. Creative marketer who enjoys solving problems and experimenting with new formats. Strong communicator with an eye for detail and a passion for engaging enterprise audiences. Willingness to travel for field events and sales alignment. About Motorq Motorq is the leading connected vehicle intelligence platform, built in partnership with the world’s largest automotive manufacturers (25+ brands and counting). We deliver game-changing value for fleets, car rental companies, dealers, lenders, and businesses that rely on vehicle insights — processing more than 1 million trip miles and 150 million data points per day. Our leadership team brings interdisciplinary experience in automotive engineering, full-stack software engineering, data science, and SaaS startups. Motorq is headquartered in San Francisco with offices in Chennai and Seattle. Seniority level
Mid-Senior level Employment type
Full-time Job function
Marketing and Sales Industries: Software Development
#J-18808-Ljbffr